Lucilla

Make exercising, fun, social, and rewarding with Lucilla. Monetize your live health tracking, build your brand with geo ad rewards, unlock real money step challenges with Circle USDC embedded wallets.

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My inspiration comes from a deeply personal struggle: maintaining health in
a world that makes it increasingly difficult. Healthcare debt is the #1
cause of bankruptcy in America, and I've watched family members, friends, and community members suffer both financially and physically.

For me, happiness means bringing people together. Sharing walks, meals, and
building community around exploring new habits. In today's world of
displaced housing, endless desk work, limited free time, and digital isolation, taking care feels almost impossible. Costs of
proper nutrition is difficult to budget, staying active to maintain a healthy weight feels out of reach, and building meaningful connections becomes an afterthought.

I've experienced this firsthand. Moving countless times, separated
from loved ones, worked endlessly with no one reminding me to take
care. I felt lost. Out of that pain, passion, Lucilla
was born.

Lucilla is the first fitness app that pays you real money to get healthy.

We flip the model: instead of charging $15/month like MyFitnessPal, users earn USDC (stablecoins) through:

  • Step match competitions (real-money fitness battles, 5% fee)
  • Geo-located rewards (get paid walking to local businesses, 10% fee)
  • Creator marketplace (monetize your fitness content, 10% fee)
  • AI health tracking (free nutrition/agentic grocery cart/workout/journal tracking + coaching)

Users connect their wearable, join challenges, and earn money while getting healthier. We solve fitness apps' core problem: motivation. Real money + social competition = sustained engagement.

Built on USDC for instant global payouts with zero processing fees. This lets us pay users more while keeping costs low.

We're not building a better tracker. We're building the first marketplace where health data has value and getting healthy is profitable, not expensive.

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