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Cuteness as Soft Power

Cuteness can be powerful on a national level and also internationally, according to this study: “Soft Power: ʻCute Culture’, A Persuasive Strategy in Japanese Advertising,” Oana-Maria Bîrlea, TRAMES, A Journal Of The Humanities And Social Sciences, 2023, pp. 311–324. The author [pictured here] explains: “The article addresses the ways in which soft power is used […]

Cuteness Engineering (2017 book)

Are you looking for a “state of the art monograph which presents a unique introduction to thinking about cuteness and its incorporation into modern, especially computer-based, products and services” ? If so, you could consult Cuteness Engineering : Designing Adorable Products and Services (Springer International Publishing, Hardback £61.99 or e-Book £48.99). Here is an example chapter […]

The Allen-Alchian (theorem) Explains Why the Internet Is Made of Cats

Dr. Jason Potts Centre Fellow and Project Leader in the ARC Centre of Excellence for Creative Industries and Innovation, Queensland University of Technology, Australia, explains in the special ‘cute’ issue of the M/C Journal, Vol. 17, No. 2 (2014) why the internet is made of cats (with reference to the Alchian-Allen Theorem). Supporting material here […]

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