High Impact Creative That Performs Across Every Channel

Where creative runs matters. How it performs matters more.
The Creative pillar unifies premium formats, TrueX opt-in experiences, and dynamic production tools into one system — turning high-quality creative into measurable performance.
Explore Infillion Creative
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Creative, Connected to the Platform

Premium Environments,
Intentional Engagement,
Stronger Outcomes

Most digital advertising is easy to ignore. Infillion Creative is designed to deliver experiences people actively engage with — running in brand-safe, premium environments and wired directly into the platform. From Infillion TrueX opt-in moments to high-impact Infillion Interactive Video, every experience is built to earn participation and translate it into outcomes the platform can measure and act on.

Premium, brand-safe environments
Choice-based and interactive formats
Engagement is tied directly to performance
Creative signals feed pacing, allocation, and optimization

Built-in Craft and Control

Award-Winning Creative, Designed to Scale

Infillion’s award-winning Creative Studio has powered thousands of high-impact executions across Infillion TrueX, Infillion Interactive Video, and custom formats. That expertise is embedded directly into the Infillion Platform™  — shaping templates, tooling, and production workflows that help teams move faster without sacrificing quality. The same standards and guardrails guide creative development whether execution is human-led, AI-assisted, or agent-operated.
Studio-backed templates designed for speed and quality
Dynamic creative and message personalization
Built-in experimentation and iteration
Direct paths from creative to activation
Human-led today, agent-ready by design

Featured Creative Formats

A selection of the 190+ total components that make up the Creative pillar.
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Infillion TrueX

Value Exchange opt-in advertising that rewards participation with fewer interruptions — delivering verified attention and brand impact.

  • Choice-based, interactive experiences
  • Guaranteed engagement and time spend
  • Premium-only inventory
  • Cookieless, privacy-forward targeting
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Infillion Interactive Video

Cross-platform interactive video built for premium environments, enabling engagement without disrupting the viewing experience.

  • Runs across CTV, desktop, and mobile
  • No SDK required
  • Powered by TrueX technology
  • Built-in measurement and performance optimization
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Infillion Blueprints

Performance-tested interactive templates that help teams launch faster without sacrificing quality.

  • Purpose-built for specific campaign goals
  • Launch in days using standard assets
  • Consistent experiences across screens
  • Compatible across Infillion formats
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Experimentation Engine

Native testing infrastructure that turns creative into a continuous learning system.

  • Built-in A/B and multivariate testing
  • Real-time measurement and analysis
  • Integrated directly with platform data
  • Designed for transparent, reliable decision-making