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From Investigative Journalism to Fintech Founder: Tamara Laine on Building MPWR and Closing the Capital Gap
From Investigative Journalism to Fintech Founder: Tamara Laine on Building MPWR and Closing the Capital Gap
Tamara Laine, Founder and CEO of MPWR, brings a singular combination of investigative instinct, storytelling craft, and hard-won tech experience to the world of financial innovation. Her path, from ballet to Emmy-winning journalism to fintech founding, has given her an uncommon lens on why people st
How Torani Turns Moments Into … - Beyond the Brief - Apple Podcasts
Podcast
·
Podcast
How Torani Turns Moments Into … - Beyond the Brief - Apple Podcasts
Podcast Episode · Beyond the Brief · May 8 · 45m
The DDC Group’s CMO on Breaking the BPO Mold, the Emotional Intelligence of AI, and Why “Plain Language” Is the New Competitive Advantage
The DDC Group’s CMO on Breaking the BPO Mold, the Emotional Intelligence of AI, and Why “Plain Language” Is the New Competitive Advantage
In this edition of Beyond the Brief, we sit down with Madison Conway, Chief Marketing Officer at The DDC Group. Born into a family of graphic designers and raised on the science and art of brand storytelling, Madison has built a career that spans agency work, state-level global commerce, 5G brand st
Why Trust Beats Flash in Climate Tech: Sherry Chapman’s Journey at Fortera
Why Trust Beats Flash in Climate Tech: Sherry Chapman’s Journey at Fortera
In this episode of Beyond the Brief, host Chris Perkins welcomes Sherry Chapman, the VP of Marketing at Fortera, a company pioneering low-CO2 cement technolo...
Advocacy, AI, and Answers: Inside Amy Frampton’s Marketing Mission
Advocacy, AI, and Answers: Inside Amy Frampton’s Marketing Mission
Beyond the Brief: A marketing conversation with Amy Frampton, Chief Marketing Officer at Nava Benefits. Q: Amy, it’s great to speak with you.
What 39 Marketing Leaders Really Taught Us
What 39 Marketing Leaders Really Taught Us
Insights from the Beyond the Brief podcast series The marketing brief is a useful fiction. Every marketer knows this — and yet we keep writing them, keep handing them to teams as though the best ideas have ever arrived on schedule, in the expected format, from the expected direction.
A Partner Collective Member Spotlight > SickBird Productions
A Partner Collective Member Spotlight > SickBird Productions
Inside SickBird Productions’ Social-First Creative Edge: Helping brands connect like creators, and win audiences like movie studios. That's the SickBird thesis, and it's working.
Bridging Borders and Business Models: Holly Zheng on the “AI Square” Revolution
Bridging Borders and Business Models: Holly Zheng on the “AI Square” Revolution
Holly Zheng operates at the intersection of East and West, creativity and code. As Chairwoman of Blue Focus International, Vice Chair of Plus Company, and Founding Partner of the Silicon Valley-based EnvisionX Capital, she possesses a vantage point that few in the industry share.
“Life Doesn't Peak. It Compoun… - Beyond the Brief - Apple Podcasts
Podcast
·
Podcast
“Life Doesn't Peak. It Compoun… - Beyond the Brief - Apple Podcasts
Podcast Episode · Beyond the Brief · April 13 · 53m
Clarity Over Cleverness: Cole Moir on Building a Brand That Earns Its Place in the Room
Clarity Over Cleverness: Cole Moir on Building a Brand That Earns Its Place in the Room
Cole Moir, VP of Brand and Digital Marketing at TCL North America, has spent 18+ years at the intersection of brand-building and digital transformation. His resume reads like a tour of the consumer electronics elite: Samsung, Motorola, Sony, Edelman.
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Book a Meeting!
Let’s get a meeting on the books. We are excited to connect. Please let us know if we can do anything in preparation for our chat. Working with Model B has been a game-changer for us. Their strategic insights on building brand demand are unmatched. From concept to execution, they delivered on time and within […]
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