Writing services and training
Senior copywriter, content writer & web content strategist. Writing instructor.
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LinkedIn
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Email
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Portfolio
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Business
Course: Copywriting: Introduction
Course: Copywriting: Introduction
Learn the art and craft of persuasive writing, a skill that evolved from classic print, TV and radio advertising. Explore the approaches and techniques used to write copy that motivates people to take an action. Gain key skills in writing for ads, promotional materials, web homepages and landing pages, email and social media. This course can be taken as part of the UBC Micro-certificate in Writing Skills for Digital Content: Copywriting or Content Marketing or as a standalone course.
Course: Writing for Content Marketing
Course: Writing for Content Marketing
Understand what materials are considered content marketing, how they are used and why. Explore best practices, and perfect your process as you gain experience in writing for the most popular kinds of content. This course can be taken as part of the UBC Micro-certificate in Writing Skills for Digital Content: Copywriting and Content Marketing or as a standalone course.
Course: Writing for the Web and Digital Media
Course: Writing for the Web and Digital Media
Course: Web Content Strategy: Planning, Producing and Managing Website Content
Course: Web Content Strategy: Planning, Producing and Managing Website Content
Micro-Certificate: Writing Skills for Digital Content: Copywriting and Content Marketing
Micro-Certificate: Writing Skills for Digital Content: Copywriting and Content Marketing
Learn to write digital content that gets noticed, an essential skill for online content creators, editors and marketers working on various digital platforms and media.
Micro-Certificate: Writing Skills for Digital Content: Website Strategy
Micro-Certificate: Writing Skills for Digital Content: Website Strategy
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