Jeremy Schwartz – Medium

Jeremy Schwartz

he/him

The Art of Moving People: A Framework for Braver Brands

Appeals Generate Feelings and Behavior. AI + Human Co-creation Can Help Us Activate Them More Effectively.

Dec 10, 2025

The Art of Moving People: A Framework for Braver Brands

Dec 10, 2025

Procrastinators of the World, Start Your Portfolios.

You know what a lot of creative college students are world-class at? Procrastination.

Nov 10, 2025

Procrastinators of the World, Start Your Portfolios.

Nov 10, 2025

The Kids Are All Alright — And They Just Crushed a $75M Telecom Brief

I was in New York City this past weekend where I judged twelve teams of college students pitching advertising campaigns for AT&T with the…

Apr 18, 2025

The Kids Are All Alright — And They Just Crushed a $75M Telecom Brief

Apr 18, 2025

Bravery Required: Break Free From Dull Marketing

A Brief History of Marketing Nonsense

Mar 19, 2025

Bravery Required: Break Free From Dull Marketing

Mar 19, 2025

The Olympic Ads That Stuck A Braver Landing

As a creative leader who believes that braver branding drives business impact, here’s my take on the bravest ads of the Paris 2024 Games.

Aug 16, 2024

The Olympic Ads That Stuck A Braver Landing

Aug 16, 2024

Craft Beer Branding in 2024: Six Design Trends Cracked Open

Craft beer is now a canvas for bold design statements and creativity.

Jun 26, 2024

Craft Beer Branding in 2024: Six Design Trends Cracked Open

Jun 26, 2024

Mindfulness for Dummies: Tips for a Daily Gratitude Tune-Up

Ever feel like your creative brain or the energy required to lead your team needs a recharge? Does the stress of adulting at home or work…

Nov 16, 2022

Mindfulness for Dummies: Tips for a Daily Gratitude Tune-Up

Nov 16, 2022

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The 7 Elements of Creativity That Drive Brand Value

Creatives want you to believe that developing engaging ideas that build brands are born from some non-linear, mystical processes only…

Sep 23, 2022

Sep 23, 2022

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The Best Super Bowl LV Spots: The Mullet of American Advertising

The Super Bowl. The culmination of the pro football season that, I believe, is the most deeply rooted sport in our American culture. Yes…

Feb 8, 2021

The Best Super Bowl LV Spots: The Mullet of American Advertising

Feb 8, 2021

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Winter vs. Motivation

If you live and work in parts of the world that experience dramatic seasonality, that weather change can impact your creativity

Mar 9, 2020

Winter vs. Motivation

Mar 9, 2020

Jeremy Schwartz

Jeremy Schwartz

he/him

Founder/Managing Partner of Truth Collective chasing Ideas — typically on all manner of two-wheeled things.

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