The stories that tend to stick with us are the ones that our grandparents or parents told us. Moreover, the lessons we learned from those stories are still their with us because we were taught them in the form of a story.

Tell the Tale is trying to do the same thing. It's founder, Akshay D. Salunkhe observed that people avoid or procrastinate from reading books because it is boring. So he founded Tell the Tale which aims to educate people of the lessons that could potentially be learned from the books they tend to avoid.

We first make the act of reading fun by sharing short interesting grandma like stories that teach these small but important lessons. Then when the readers realise the potential of the book, they automatically attract themselves with the book and end up reading and learning more.