Furey uses O multiplication rules to show how the Clifford algebra Cl(6,C) arises
she actually doesn't. The octonions are non-associative, but she defines an alternate associative version of CxO acting on itself. Hence why you get the (much more mundane) associative Clifford algebra. That in my book means taking the octonions and removing the entire octonionness and using essentially R8
Instead of getting upset about work you haven’t thoroughly read, why don’t you focus your energy on something positive? Why don’t you start writing some disruptive papers yourself? Have you ever stuck your neck out for an idea?
I have a paper in review with a couple of friends that I think puts forth a fairly bold proposal. You can read it if you want.