Our Story
We Reward the Hands
We Reward the Hands
That Make Our Coffee
TRY Coffee was conceived in 2025 by Project TRY, an award-winning social enterprise that has delivered vocational training and education to marginalized communities in Borneo since 2015.
In the highlands of Sabah, indigenous women farmers work tirelessly to cultivate coffee as a livelihood to support their families with menial returns.
We work directly with these farmers not only to drive economic empowerment, but also to ensure longevity of soil health through ongoing training and workshops in sustainable coffee farming.
To establish a self-sustaining ecosystem, we also train underserved youth as baristas, creating pathways into dignified work to promote the coffee from our farmers.
