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Best way to sell something - don't sell anything. Earn the awareness, respect, & trust of those who might buy.
Rand Fishkin (follow @randderuiter on Threads)
70.3K posts
Rand Fishkin (follow @randderuiter on Threads)
@randfish
- Make $10mm. Crickets. Raise $10mm. Everyone writes about you. You get invited to all the hot events. Your network goes crazy with congratulations. This is how we get a culture that trains founders to raise $$ > make $$.
- 1: Google scrapes & republishes Genius.com's lyrics in full in the SERPs 2: Genius tells Google to quit it 3: Google denies & ignores 4: Genius puts "red handed" in Morse code of their apostrophes 5: Proof is in the SERPs. And now in the WSJ wsj.com/amp/articles/l…
- For only the second time (that I can recall), I've had a confirmed talk cancelled due to my slides being heavily critical of Google & Facebook. I won't out the organizer, but I thought I'd share the offending slides here.
- Mobile isn't killing desktop. It's killing all our free time.
- Facebook: "Oh yeah? Well... Uh... That child porn you found on our site is technically now in your possession, so we're calling the cops on you." BBC: "We're the BBC. No one is going to believe..." Facebook: "Hello, police?" Yes, this really happened: wired.co.uk/article/facebo…
- On Friday, @ElonMusk said his deal to acquire Twitter was on hold pending an analysis of "spam/fake" accounts. We've now completed an analysis of 44,058 public Twitter accounts who've tweeted in the last 90 days. 19.42% are likely spam or fake. Details:
- Facebook, Twitter, Reddit, Instagram, Google, they all collect a lot of data from users. But... none are as bad as Tik Tok. reddit.com/r/videos/comme…
- My new book: Lost and Founder amazon.com/gp/product/073… exists to bring transparency to topics the startup world seems scared to tackle: - Depression - Layoffs - Failure - Why growth hacks fall flat - Why pivoting sucks - Why MVPs fail - How much $$ founders+employees actually make
- REMINDER: Mobile didn't kill desktop; it just killed all our free time. (via kpcb.com/internet-trends)
- As a teen, I learned all this stuff about "real men" that, I'm SO GLAD turned out to be BS. I have close friendships w/ plenty of men + women I have warm, loving relationships w/ kids who aren't mine I like fashion, cooking, art, flowers I cry Non-toxic, adult manhood is great.
