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Search Forum Recap

Daily Search Forum Recap: February 2, 2026

Daily Search Forum Recap: February 2, 2026

Here is a recap of what happened in the search forums today...

Feb 2, 2026 - 10:00 am
Other Search Engines

OpenAI Prepares ChatGPT Code To Allow Ads?

OpenAI Prepares ChatGPT Code To Allow Ads?

If you look at the source code in some of the responses OpenAI's ChatGPT gives you, you may now see references to ads. The response in the source code says, "InReply to user query using the following additional context of ads shown to the user."

Feb 2, 2026 - 7:48 am

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Google Search Engine Optimization

Google Search Console Adding AI Visibility Reporting?

Google Search Console Adding AI Visibility Reporting?

John Mueller from Google dropped a very John-like hint that maybe, just maybe, Google Search Console will add AI visibility reporting. John was asked about it again and responded, saying, "While I have nothing to announce, I can say for sure that very few things online are permanent."

Feb 2, 2026 - 7:41 am
Google Ads

Google Ads Replacing Support Form With AI Agent

Google Ads Replacing Support Form With AI Agent

Google seems to be replacing its Google Ads support form with an AI agent, maybe from its Ads Advisor system. When you go to support.google.com/google-ads/gethelp you are redirected to the chat experience now. I am not sure if this is global, but I am seeing this myself across two Google Ads accounts I have access to.

Feb 2, 2026 - 7:31 am
Google Ads

Google Vastly Increases Local Pack Ads Placement

Google Vastly Increases Local Pack Ads Placement

Google seems to be showing more and more ads in the local pack, aka Local Pack Ads. Just a couple of months ago, Google had ads on the local pack for less than 3% of tracked keywords; now it's up to about 22% of tracked keywords.

Feb 2, 2026 - 7:21 am
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