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Unify the Telecom Customer Marketing Journey with Agentforce
Real personalization requires a complete view of your customer. Agentforce 360 for Communications uses every customer signal — including network usage, serviceability, and billing — to build a robust, unified profile. With this trusted data foundation, Agentforce empowers your marketers to deliver connected experiences with the customer’s context, ensuring every interaction adds value to the relationship.
Build loyalty and increase customer lifetime value as an Agentic Enterprise.
Utilize unified profiles to deploy intelligent, personalized marketing offers that convert subscribers into high-value customers with Agentforce 360 for Communications.
Unify data and personalize engagement to prevent churn.
Salesforce 360 for Communications
Put your data to work as you scale insights with Agentforce. Bring together all of your structured and unstructured data and harmonize it into a single, unified customer profile that powers every action - all through a user-friendly interface.
Optimize ad performance and spend across every channel and campaign with agentic marketing analytics. Consolidate fragmented insights into a single source of truth, empowering Agentforce to detect trends and maximize ROI.
Nurture relationships to cement lasting loyalty on the world’s #1 AI CRM. Build comprehensive member profiles on the Agentforce 360 Platform, empowering your teams to deliver personalized rewards and experiences that adapt to every customer moment.
Empower sellers with both predictive and generative AI to inform and assist them throughout the sales cycle. Automate sales processes, build stronger relationships, and close deals faster with Agentforce built directly into your AI CRM.
Personalize the awareness-to-order journey to drive sales and prevent churn.
Communications Cloud
Take the worry out of pricing and quoting with the industry-leading CPQ engine that supports attribute-based pricing and highly complex contracts. Advanced order-capture and guided selling capabilities offer best-fit products and services to customers across different businesses. Eligibility, qualification, and availability rules and context-sensitive pricing ensure that products are correctly configured, compatible, and delivered at the right price for each customer. Our CPQ is certified by TM Forum for both SID and eTOM.
Efficiently manage sales contracts and maintain the entire life cycle of contracts associated with opportunities, orders, quotes or other Salesforce custom objects. Salesforce Contracts integrates contract creation with the sales process, which means contracts are carried forward through the different stages of a sale from opportunity to quote to order. You can also create standalone contracts that are not part of any sales process. For example, you can create non-transactional contracts such as NDAs or partner agreements.
Accelerate product launches and simplify sales with a unified product catalog. Reduce time-to-market with a single, centralized definition for all products, attributes, and rules that seamlessly propagates across every channel. Optimize quote accuracy and eliminate manual errors with automated validation logic that supports complex enterprise configurations.
Deliver perfect orders with a catalog-driven approach that allows for real-time visibility into the fulfillment process. Leverage Agentforce capabilities to help prevent order delays, and reduce order fallout.
Complete your telecom customer journey solution with these products from across the Customer 360.
Marketing Cloud
Get to know your customers through unified profiles. Personalize offers across any channel with AI. Build lasting relationships that drive business growth.
Data 360
Empower teams to engage customers at every touchpoint with relevant insights and contextual data.
Sales Cloud
Empower sales teams with data from any source and trusted AI for sellers and partners. Improve seller productivity, close deals faster, and grow revenue on the most complete sales platform for Communications Cloud.
CRM Analytics
Unlock contextual insights and AI-powered predictions to drive outcomes at scale and get answers to inform your next best action with intelligent recommendations for Communications.
Omnistudio
Build guided, hyper personalized digital experiences with low code.
Get in touch today and our experts will guide you through the process, step by step:
- Choose the right Communications Cloud edition
- Add products/features needed, if not already included
- Customize the final results with apps, service, support
Salesforce makes it simple to build more valuable, long-term relationships with customers.
Elroy de WitteProduct Owner Digital Acceleration, VodafoneZiggo
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Unify the Telecom Customer Journey with Agentforce FAQ
Stitching together all of the “moments of truth” in your customer’s experience — whether that's network usage data, serviceability data, billing data, purchasing data, browsing data, or CRM data — results in what we call a "unified profile." Armed with this complete picture, your employees are in the best position to provide a proactive and personalized experience to customers at any stage.
Marketing Cloud is a complete marketing platform designed to help you personalize every moment of engagement across the customer lifecycle. By connecting every department through actionable data and Agentforce, we empower teams to work together to build lasting customer relationships. No matter your tech stack, company size, or industry, Marketing Cloud can help you drive growth for your business.
By moving your marketing technology to a single cloud-based platform, you can unify your telecom customer journey touchpoints to be personalized, consistent, and timely. Every customer receives targeted marketing touches triggered by their unique experiences and interactions.