Human Behavior just works
IntelligentProductReasoning
Auto instruments and tracks events
Watches replays with AI
Indexes your entire product
Human Behavior auto instruments event listeners on your entire product. No code changes required.
Our AI analyzes session recordings to capture every nook and cranny of how users interact with your product.
We index every page, component, and user flow. Over time, this builds a living map that evolves with your product.
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UserBehaviorAnalytics
Rage clicks on disabled Submit button
Console error: "Cannot read property of undefined"
Users stuck at loading spinner >8 seconds
Dead-end: Settings link returns 404
Form validation errors not visible on mobile
Checkout flow drops users at payment step
Search autocomplete freezes on slow network
Modal closes unexpectedly on scroll
Image carousel stuck after rapid swiping
Dashboard widget fails to load on Safari
Power Users
234 usersName | Cohort | Briefing | ||
|---|---|---|---|---|
1 | Sarah Chen San Francisco | Power Users | Heavy feature user. Accessed API docs 12 times this week. | - |
2 | Mike Johnson London | Trial | Onboarding incomplete. Stuck at team invite step. | - |
3 | Emma Wilson Toronto | Enterprise | High engagement. Created 8 projects this month. | - |
4 | Alex Rivera Austin | + Add | New signup 2 days ago. Monitor for activation. | - |
5 | Jordan Lee Sydney | At Risk | Activity declining. Last login 5 days ago after daily usage. | - |
6 | Priya Sharma Mumbai | Weekly Active | Consistent weekly user. Primarily uses mobile app. | - |
7 | David Kim Seoul | Enterprise, Power Users | Admin user. Manages team of 12. High feature adoption. | - |
8 | Lisa Zhang Shanghai | Trial | Exploring premium features. Good upgrade candidate. | - |
9 | Carlos Martinez Mexico City | + Add | Recent signup from referral. Completed onboarding quickly. | - |
10 | Anna Kowalski Warsaw | Weekly Active | Regular user. Prefers mobile notifications. | - |
Auto-discovered workflows
Proactive issue detection
Dynamic user cohorts
We find your most important user journeys and analyze them to find success patterns, key dropoff points, distractions, and cycles.
Understand the points of friction within user journeys. Human Behavior continuously monitors every session to detect bugs, rage clicks, and blockers—automatically grouped by root cause.
Understand how different cohorts interact with your journeys. Every user gets an AI-generated briefing, and cohort membership updates automatically based on behavior patterns.
ROIFocusedInsights
Real-time alerts when things go wrong
Automated insights delivered to your inbox
Reach your users at the right moment
Get notified instantly when tracked cohorts hit bugs, complete key workflows, or exhibit unusual behavior patterns.
Weekly and monthly reports summarize what happened in your product, highlight key trends, and surface actionable insights.
Identify the perfect moments to reach out to users - whether for research, support, or win-back campaigns.
Weekly Product Insights - Jan 15-22
Here's your weekly product summary for Jan 15-22. I analyzed 2,847 sessions from 1,234 unique users this week and found several patterns worth highlighting.
Key finding: Checkout abandonment decreased by 8% after the button redesign deployed on Jan 18th. User engagement is trending upward+23% WoW.
However, I identified 47 users from your Enterprise cohort who appear to be stuck at the "Connect Data Source" step in onboarding:
Workflow performance: Onboarding completion improved to 76% (+12% WoW), but checkout dropped to 64% (-3%). Your power users are spending 3.2x more time in the Reports section than average.
Recommendations:
- •Investigate the "Connect Data Source" step – consider adding a guided walkthrough
- •Mobile conversion is 40% lower than desktop – review responsive layouts
- •Reach out to the 47 stuck Enterprise users for direct feedback
Let me know if you'd like me to dig deeper into any of these findings.
Hi Sarah, We just shipped some big updates to Reports including one-click PDF exports. Would you be open to a quick call to see what's new?
Her team used to view Reports 3x/week on average. She also has an unresolved support ticket about PDF exports — which we just fixed.
Human Behavior gives teams an unfair advantage
Tom Zheng
Founder, Clado (YC)
~1/3 of all features shipped on Clado since launch was because of Human Behavior. Literally saves us 100s of hours watching through replays & identifying pain-points.
Tage Kene-Okafor
Reporter, TechCrunch
Human Behavior's customers - mostly fast-moving Series A and B startups - get daily summary emails highlighting which features were used, which bugs appeared, & which users churned.
Rishi Srihari
CEO, Opennote (YC)
HB caught something insane - users hitting slow video processing during peak hours were churning 6x more than anyone else.
No analytics tool could ever connect those dots. We shifted server resources and retention fixed. This insight literally saved our product.
Now we monitor every launch with HB because it finds the stuff that actually breaks user experience.
Nicolas Lecomte
Founder, Blaxel (YC)
So bullish on Human Behavior!
They are absolutely crushing it and a textbook example of how to build a great product around AI automation that LITERALLY gives you hours back.
Karl Kallasmaa
Founder, Attensira
What makes them special:
1) Found critical bugs I never would have discovered (like nil pointer exceptions causing white screens on specific search queries)
2) World-class support - Dedicated Slack channel, founders on speed dial.
If you're using PostHog screen recordings but spending hours analyzing instead of talking to users, Human Behavior is a game-changer.
Your time as a founder should be spent building & talking to users, not watching endless recordings.
Worth every penny.
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