Keyword search volume
See how often a search term is used in your selected market. Evaluate keywords using search counts for a defined period, country and language.
Bing keyword research tool
See how often keywords are searched on Bing. Explore monthly trends,
discover related phrases, and organize your keyword list.
Why Bing Keywords
Compare keyword demand in your target market, check seasonal trends,
and find related search terms for your SEO or PPC plan.
See how often a search term is used in your selected market. Evaluate keywords using search counts for a defined period, country and language.
Compare monthly keyword volumes over time. Identify seasonal peaks and distinguish a short spike from sustained search demand.
Find relevant variations and long-tail keywords. Group phrases by topic to build a focused list for content or campaign research.
Bing keyword trends
A single monthly search volume can hide seasonal demand. Compare historical keyword volumes, spot recurring peaks and review year-over-year changes before choosing your next topic.
Bulk keyword analysis
The planned bulk search volume checker brings a keyword list into one report. Compare demand across phrases, group them into topics or N-grams, and export volumes with their clusters.
Click a group to explore the keywords inside.
Keyword research for SEO and PPC
Use keyword demand to prioritize content, discover search terms,
and research ideas for Microsoft Advertising campaigns.
Prioritize topics using monthly search demand. Use keyword trends to schedule seasonal content before interest peaks.
Build a Bing SEO keyword research list with relevant phrases, long-tail variations and topic clusters.
Research Bing Ads keyword ideas and historical demand before choosing terms for your Microsoft Advertising campaigns.
Frequently asked questions
Choose the country and language you want to research, enter a keyword, and select “Check search volume.” Your result appears below the form: the latest available month’s search volume and the average across months with available data within the last 12 complete months. Unavailable data is shown as a dash, not zero.
Keyword search volume describes how many searches a term receives during a specified period and in a selected market. Monthly volume covers a month; an average monthly volume averages counts across several months. It measures searches, not unique people, website visits or guaranteed clicks.
The keyword checker returns historical search counts for your selected market. Locked device and trend previews contain illustrative data, not hidden results.
No. Bing Keywords is an independent keyword research tool in development. Microsoft Advertising’s Keyword Planner is the official tool for researching keywords and planning advertising campaigns. Our focus is search volume checks, historical trends, related phrases and keyword clustering.
Bulk keyword search volume checks and CSV upload are planned. The report is designed to combine keyword volumes with topic or N-gram clusters, so you can compare a list rather than check each term separately. File processing and CSV export are not available in this preview.
Monthly trend reports can cover up to 24 months, depending on the plan and data availability. The guest form shows two summary metrics; the locked trend preview is illustrative.
Choose a country and language in the search form. Availability varies by market; unsupported selections display a message without running a check.
Start with a seed phrase such as “harry potter.” Use “Contains topic” to retain that phrase in suggestions, or “Close meaning” to explore related concepts. The example above demonstrates how focused suggestions can help build a relevant keyword list.
No. They describe search demand on different platforms. Do not use Google keyword volume as a direct substitute for Bing demand, or combine the figures as if they measured one audience. Compare results only after checking their market, period and measurement definitions.
Guests can make up to 15 keyword checks per day. Fair-use and security limits also apply. Daily limits reset at 00:00 UTC.