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AApollo

Credits decide what Apollo really costs. An email is 1 credit, a phone number 8, enrichment 1 to 8, an AI research run 1, and US dialing 1 per 30 seconds; the free plan gets 75 a month. Paid credits are pooled across the team and granted upfront, but they reset every billing cycle and never roll over, and add-on credits renew automatically until you drag the slider back to zero. The record selection limit (25 on Free, 1,000 on Basic, 2,500 on Professional) means bigger lists are built in batches. Free and Basic cap sending at 250 emails a day. All seats share one plan level, Organization needs at least 3 seats on a yearly contract, and the standard terms forbid using Apollo data inside a product you sell or share with customers.