Rewardful

Somewhere right now, there's a marketing manager explaining for the 100th time that an affiliate program isn't a set-it-and-forget-it channel 🫣

3 ways affiliates can take advantage of your program (and cost you money in the process) 👀 1️⃣ Self-referrals: Signing up for your product through their own affiliate link to earn a commission. 2️⃣ Coupon sites: Ranking for your brand + "discount code" without actually offering a discount. 3️⃣ Brand bidding: Running paid search ads on your brand name to capture customers who were already looking for you. And the worst part? You might not even realize it's happening. In our latest Ask Emmet episode, we sat down with Alexis Woody from Rella, to review their affiliate and community growth strategy. From protecting your program against these practices to activating affiliates and improving your onboarding, Emmet shared practical tips you can apply to your own program. 🎥 Watch the full episode here: https://lnkd.in/eHN_M9WP

From 0 affiliate marketing experience to 1,900+ affiliates and $1M in revenue. In under 2 years 🤯 Aragon turned affiliate marketing into one of its biggest growth channels, with affiliates now driving 50%+ of its revenue. The best part? They started from scratch. Your affiliate program could be your next big growth channel, too.

Here’s a list of free tools we’d actually recommend to anyone running (or thinking about launching) an affiliate program 👇 → ROI Calculator See if an affiliate program could actually pay off before you launch: https://lnkd.in/dMuSBN-R → Outreach Generator Get 3 affiliate recruitment templates in seconds, tailored to your product: https://lnkd.in/eY3UC4nm → LinkedIn Creator Finder Find relevant creators on LinkedIn to recruit as affiliates: https://lnkd.in/eUUPRQsR → Claude Skill: SaaS Affiliate Marketing Expert Get hands-on help with strategy, commissions, recruitment, program structure, and any other question you have: https://lnkd.in/e5xD5yaC We built all of these at Rewardful to make launching and growing an affiliate program a little less complicated. And yep, they’re all free. Steal them, bookmark them, and put them to work.

I work in SaaS marketing. “Oh, so your job is basically getting more people to buy the product?” Sure! Except first I need to figure out where they came from, why they signed up, why they didn’t convert, why they churned, which channel gets the credit, and whether any of this will work again next month 🙃 SaaS marketing ✨

If your 2026 growth plan needs a few new ideas, steal some from these people👀 We picked the brains of 10 SaaS growth leaders about what they’re seeing, doing, ignoring, and betting on right now. From the channels getting their attention to where they’d put $10K tomorrow, SaaS Growth Voices is basically a cheat sheet of ideas from people deep in the SaaS trenches. Read it here 👉 https://lnkd.in/e_UPyuNw

Hey everyone, Andriy B. here, and I’m taking over Rewardful’s LinkedIn today because I have some exciting news 👋 I’m joining the team as our new Software Engineer, with a focus on infrastructure, and I’m really excited to be here! 💙 A little about me: 🇺🇦 I’m originally from Ukraine and currently based in Krakow, Poland ♟️ Outside of work, you’ll probably find me playing chess or hiking 🌍 I love traveling and exploring new countries whenever I get the chance I’m really happy to be joining such a talented team and looking forward to making an impact, both for the team and everyone using Rewardful. Excited for what’s ahead 🚀

We asked 10 SaaS growth leaders what's working in 2026, and expected at least some overlap. Well, there wasn't any, and it perfectly summarizes the state of growth right now. What they had to answer: 👉 Best channel right now 👉 Worst metric to obsess over 👉 Where partnerships fit 👉 What 2027 looks like 👉 How they'd spend $10K tomorrow It turned out better than expected thanks to the special help of: Shreya Jain ✨, Elric Legloire, Ryan Wardell, Corey Haines, Benjamin Thornton, Yahia Bakour, Tyler Gillespie, Rahul Tulsiani, Nicole Pyzyk, Nico Jeannen. You can read the full piece here: https://lnkd.in/e_UPyuNw

WANTED: 👉 Affiliates who actually reach your ICP 👉 Creators your customers already trust 👉 Partners who’ll do more than sign up and disappear REWARD: ✨ A potentially very good acquisition channel LOCATION: 🫣 That’s the tricky part Finding the right affiliates is a bit like truffle hunting. You know they’re out there, but knowing where to dig makes all the difference. And that’s exactly what we covered in the latest Ask Emmet, where we audited IntelliHost’s affiliate program live and talked with Jeff Brown about building it from the ground up. If “finding affiliates” is currently sitting on your to-do list with absolutely no further instructions, this one’s for you: https://lnkd.in/enEXe7nY

Affiliate marketing is not a set-it-and-forget-it channel. Affiliate marketing is not a set-it-and-forget-it channel. Affiliate marketing is not a set-it-and-forget-it channel. Can we normalize treating affiliate marketing like a real growth channel? One that needs strategy, support, and ongoing relationship-building, instead of pretending it magically runs itself? And no, “affiliate program” is not code for: “We launched a link once and hoped for the best.” Too often, affiliate programs are: ❌ Left on autopilot with zero communication. ❌ Expected to grow without assets, guidance, or incentives. ❌ Managed by someone who already has five other jobs. ❌ Held to revenue goals without the tools to hit them. This isn’t just unrealistic, it’s why most programs underperform. It’s time to understand that affiliate marketing requires consistency, collaboration, and actual management.