Do you know all 3 stages of the money lifecycle in games?
Most games operate with a traditional one-way transaction flow: a player spends money to purchase an in-game item.
Modern game economies are quickly evolving beyond more than just checkout. Player engagement and
@gamescom was our first stop, where we brought the money lifecycle to life with an interactive experience. Industry peers were invited to step inside the money layer through light, sounds, and movement.
One lifecycle. Three phases. Endless new ways to drive engagement, revenue,
Give your game its own financial layer, built natively inside the gameplay.
ZBD Embedded Accounts is a programmable financial infrastructure layer that enables direct pay-in deposits, real-money P2P marketplaces, creator economies, and compliant cash-out.
• Full control over
The cash-out moment for players and creators is a big deal. It should feel rewarding and engaging as an exchange for the value they helped create.
ZBD Embedded Payouts gives game studios & platforms a single integration for embedded on-demand payouts with an infrastructure built
As mobile game studios face rising UA costs and pressure to increase LTV, the monetization playbook is changing. Our own Hajar Noreddine sat down with @gamesforum for its Monetization Masterclass and shared her insights on the monetization opportunities shaping the next era of
