- 25 Sep – 12 Oct
SMS
Amplify what's next
Giving every local business the means for digital communication that performs and stands out.
- Insights
- Creative
- Activate
They think one move ahead
Your challenges
See where your brand stands against your competitors, on every channel.
Social media, AI answers, store listings, catchment areas: we audit your visibility, then track it continuously so you always stay one step ahead of your competitors.
I want to know where I standGive everything you say one clear direction.
We start from your DNA, your market and your existing content to define your editorial pillars, your key formats and the role of each channel. You leave with an editorial and visual framework, and an activation plan.
I want to rethink my strategyProduce for every format without overloading your teams.
Visuals and videos are generated, enhanced with AI, then adapted automatically to every format and every store. We also enrich your content with shoots: one day in the studio covers weeks of posts.
I want to keep the pace with my teamsRun each platform by its own codes, without losing your voice.
We run your accounts day to day and tailor every post to its platform, in your tone of voice. Every creative is scored before it goes live.
I want to structure my social presenceBring customers into your stores, and prove it.
We map the real catchment area of each store, split the media budget across channels within it, then measure the visits generated. Every store can order campaigns from kits approved by head office.
I want to drive store footfallRebalance your awareness, territory by territory.
We build the right creative adaptations for digital and activate the most relevant channels area by area to maximise your awareness.
I want to grow my brand awarenessGet your app installed at a controlled cost, and used.
We rework your store listings for organic reach and coordinate paid distribution, programmatic and offerwall alike, to drive installs and qualified in-app actions.
I want users who stayPut every euro on the channels that sell.
Budgets are reallocated every four hours, channel by channel, based on the actual cost per sale or per lead. Creatives are scored before they run.
I want campaigns steered on resultsSnack content
The three pillars of our offer
Mob Insights
Centralise your market watch and get the insights that guide your next move.
Explore Mob InsightsMob Creative
Find your creative territory, and have the content produced to get the most out of your performance.
Explore Mob CreativeMob Activate
Roll out your digital campaigns across every lever, in service of your marketing goals.
Explore Mob ActivateYour audit, complimentary.


Social Lens
Does my Instagram, TikTok and YouTube strategy hold up, network by network?
Sample output
Strong presence, but a format mix to rebalance.
What the report reveals
- Your share of voice against the competition, measured with the same grid as yours
- The formats that perform, and those that cost you too much
- The real footprint of your creators and UGC
vGEO
On my market's buying questions, does AI cite my videos?
Sample output
The map of your topics: where AI mentions you, where it cites others.
What the report reveals
- The topics on which video carries weight in your market's AI answers
- Where your brand is mentioned, and where it's missing
- Who holds the answer in your place today, and with which content
The scan tells you where to act; the study tells you what to produce, in what order, and how to measure progress.

ASO
Is my app visible to my audience organically on the stores?
Sample output
Findable by those who search for you.
What the report reveals
- Your visibility against your competitors
- The keywords you don't show up for
- What's holding back installs: visuals, ratings, reviews
Our partners
A complete ecosystem to carry your communications across every channel that matters to your customers, and to measure results with trusted third parties.
In the field
Projects that resonate.
Feu Vert
350 outlets running their own local ads, one head office still in control.
A platform where every outlet orders its own local communications, online and offline, from media kits the head office has already signed off.
160
Experts committed alongside you
Strategy, AI, engineering, production, brand… A multidisciplinary collective, committed alongside you, that treats your growth as a shared project.
Thomas Fagot
CEO
Rosanora Lam
Head of Design
Nicolas Saraiva
Deputy Managing Director
Tiphanie Firmin
Communication & Brand Manager
Gilles Perrin
VP Tech & Co-founder
Pauline Oudoire
Client Experience Director
Pablo Gurruchaga
Business Partner
Melissa Abrini
Creative Director
Simon Camuzet
Strategy & Development Director
Samira Latoui
Business Partner
Xavier Dupont
Managing Director
Chloé Pelletier
Chief Product Officer
Olivier Ta
Senior Manager Media Operations
Sarah Briquet
Senior Lead Partnerships & Development
Quentin Brief
Deputy Managing Director
Lola Beltran
Event Project Manager
Vincent Ribé Puig
Ad Content Director
Roxane Lacour
Chief Legal & People Officer
Nicolas Girault
General Manager Sales
Margaux Jardin
Production Assistant
















