Design both sides
Draw offensive and defensive plays with real formations, routes, reads, keys, and branches. Tap to place, drag to draw.
Now on iPhone and Android
Chalk it. Call it. Own it.
The playbook, practice planner, and team hub for youth and high school football coaches. Draw plays, run practice, and keep every family in the loop, all from the phone in your pocket.
Free to coach · Pro for AI
iPhone and Android
- Playbooks
- Roster
- Depth chart
- Schedule
- Attendance
- Practice timer
- Team chat
- Checklists
- Quizzes
- Family invites
Why we built it
You're the head coach, the OC, the DC, and the guy who brings the cones.
Most youth and high school staffs are one or two volunteers doing the job of eleven. No offensive line coach to check the pull path. No coordinator to draw up an answer for Cover 3. No one to explain the read to the kid who keeps running the wrong route.
PlaybookMax gives you the playbook, the schedule, and the team in one app, and with Pro, a full AI coaching staff that reads every play you draw and tells you what a position coach would.
No film staff
No coordinator
No position coaches
Still a full staff
01 · Draw and call plays
The playbook, on the phone you already carry
Offense and defense. Formations, routes, reads, keys, and branches. Organize it into playbooks and publish the plays your team should know.
Publish to the team
Organize plays into playbooks. Publish the ones that are ready and every player and family sees them in the app.
Position notes
Every kid sees what their job is on every play, in plain words. No more "what do I do here, coach?"
02 · Run the team
Roster, schedule, practice, chat. One place.
Roster and depth. Positions, backups, and who's in which plays.
Schedule and attendance. Create events, collect a response for every player.
Timed practice periods. Run the whole practice plan from your phone.
Team chat. Photos, plays, checklists, quizzes, and reactions. Report and block controls built in.
Schedule and attendance
The whole season, in one place everyone can see
Practices, games, film nights, and team events live on one shared calendar. Coaches, staff, and every family see the same schedule the moment it changes.
One calendar for the team. No group text to scroll back through, no separate parent email. It's in the app.
Color-coded by type. Practice, game, film, and team events read at a glance.
Attendance built in. Families respond going, unsure, or not going for each player, and you see the count per event.
Import a season or add as you go. Edit or cancel an event and everyone's calendar updates.
03 · Talk to the whole team
One message. Every coach, player, and parent.
Team chat is built into the app, so a message from the head coach lands on every phone on the roster. No group text with the wrong numbers, no email nobody reads.
Push notifications. Practice moved, field changed, game called. Everyone knows in seconds.
More than text. Share photos, plays, checklists, and quizzes right in the thread. React to the good ones.
Coach controls. Report messages and block members. Pro adds custom chat rooms for staff or position groups.
04 · Bring the families in
Parents see the plays their kid is in
Invite coaches, staff, and families to the team. Each family gets their linked players' cards and the published plays those players are in. Checklists and quizzes land in chat so nobody shows up without a mouthguard.
Parent-managed access: adults run the account. Kids view plays and profiles together with a parent. No separate child logins.
Meet the AI staff · Pro
Eleven coaches. One clipboard.
Every play you draw gets read by a full staff, each through their own lens and in their own voice. Tap a coach to hear how they see it.
Game management
Earl "Bud" Whitaker
Head Coach
“Don't lose the game before you get a chance to win it.”
Weighs every call by situation: down, distance, field position, clock, and what happens if it fails. The punt and turnover downside, not just the touchdown upside.
Our staff · 01 / 11
05 · Go Pro for AI coaching
A full coaching staff, if you want one
Free covers the playbook and the team. Pro adds the AI staff. One subscription covers everyone on the roster.
Free
$0 · Forever
- Draw offensive and defensive plays
- Playbooks and published plays
- Roster, positions, and depth
- Schedule, attendance, and practice timer
- Team chat with checklists and quizzes
- Family and staff invites
Pro
$19.99 / month · Whole team
- Everything in Free
- AI play generation. Describe the situation, get a play built for your roster.
- Staff Analysis. Eleven position coaches read every play and leave notes.
- AI position notes. Assignments written for the kid, not the clinic.
- Coach Chat and custom chat rooms.
New subscribers on iPhone start with a 7-day free trial, then $19.99 a month. 1,000 shared team AI credits per month, 100 per day. Any coach, staff member, or parent can upgrade the team. Funders get a supporter mark in chat.
06 · Questions
Questions coaches ask
Do I need Pro to use it?
No. Drawing plays, playbooks, roster, schedule, practice timer, chat, and family invites are all free. Pro adds extra AI usage and coaching tools, and new subscribers on iPhone can try it free for 7 days.
Does every parent need to pay?
No. One Pro subscription covers the whole team. Any coach, staff member, or family member can upgrade, and everyone shares the AI allowance.
Can my players log in?
Player profiles don't have separate child logins. Kids view published plays and their player card together with a parent or guardian on that adult's account.
Is the AI unlimited?
No. Pro includes 1,000 shared team credits per month with a 100-credit daily limit. Different AI actions use different numbers of credits.
Is it on Android?
Yes. PlaybookMax is on the App Store for iPhone and on Google Play for Android.
Your football team, connected.
Build your roster, draw your install, invite the families, and walk into Friday with the whole thing in your pocket.
