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Designing With Web Standards 3rd Edition
Purchase options and add-ons
- ISBN-100321616952
- ISBN-13978-0321616951
- Edition3rd
- PublisherNew Riders Pub
- Publication dateJanuary 1, 2009
- LanguageEnglish
- Dimensions7 x 0.75 x 9 inches
- Print length411 pages
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Editorial Reviews
From the Back Cover
About the Author
Versatile user experience designer/developer Ethan Marcotte served as a steering committee member of The Web Standards Project, and has worked with clients including New York Magazine, Harvard University, and the World Wide Web Consortium (W3C). Books to which he has contributed include Handcrafted CSS, Web Standards Creativity, and Professional CSS. Ethan writes and does technical editing at A List Apart, and is a popular educator and conference speaker. He would like to be an unstoppable robot ninja when he grows up (unstoppablerobotninja.com).
Product details
- Publisher : New Riders Pub
- Publication date : January 1, 2009
- Edition : 3rd
- Language : English
- Print length : 411 pages
- ISBN-10 : 0321616952
- ISBN-13 : 978-0321616951
- Item Weight : 1.7 pounds
- Dimensions : 7 x 0.75 x 9 inches
- Part of series : Voices That Matter
- Best Sellers Rank: #3,749,819 in Books (See Top 100 in Books)
- #1,945 in Web Design (Books)
- #24,592 in Computer Science (Books)
- Customer Reviews:
About the author

Jeffrey Zeldman is among the best-known web designers in the world. In 1998, he co-founded The Web Standards Project, a grassroots coalition of web designers and developers that helped end the Browser Wars and promote interoperable, accessible UX by persuading Microsoft and Netscape to support the same technology in their browsers. Jeffrey founded and publishes A List Apart (since 1998), the design magazine “for people who make websites;” co-founded An Event Apart front-end design conference (2005–2019); and has published over 50 titles — including “Responsive Web Design,” “Just Enough Research,” “Design For Real Life,” and “Design is a Job” — through A Book Apart, a small press he co-founded in 2010. His book, “Designing With Web Standards,” now in its 3rd Edition, has been translated into 15 languages and is considered a classic in the field. Jeffrey was a founding faculty member of the MFA Interaction Design program at School of Visual Arts, and is the founder emeritus and former creative director of Happy Cog, a digital design studio in NYC, where he lives with his daughter and two cats.
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Top reviews from the United States
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- Reviewed in the United States on March 2, 2011Format: PaperbackVerified PurchaseThere have undoubtably been enough useful reviews of this book already written to enable anyone interested to form an accurate assessment of its contents. Some reviewers have rated it poorly because it was not the comprehensive CSS instruction book they expected. Perhaps they were misled, in part, by some of the five-star reviews that were a bit over-zealous in their praise of it as a book about CSS. With that in mind, I'm hoping another short review will help clear up some of these misunderstandings.
First, the book is NOT a comprehensive treatment of (X)HTML or CSS. It is, however, perhaps the best book around about WHY web standards are important and how they can be utilized to produce semantic markup properly separated from presentational styling, improve code weight, increase accessibility, and deal with cross-browser incompatibilities. Toward this end, Zeldman uses enough good code examples to get his message across. Although it is true that a large portion of the book is dedicated to hard-core preaching about the value of modern standards, the included code is succinct and useful. In particular, his dissection of an actual well-designed website in the last chapter is a gold mine of valuable information.
Zeldman has been at the forefront of the effort to evangelize web standards for many years. He and others (e.g., Cederholm, Marcotte, Moll, Budd, etc.) deserve much of the credit for informing designers about the advantages of standards-based design techniques and getting browser manufacturers to shift from their history of internecine warfare toward endorsing common standards. That has not been an easy task. I suggest that we should all cut Zeldman a little slack if he seems at times to be a bit too passionate. It has always required passion to kick money-lenders out of the temples!
Finally, although this is not a primary text on HTML and CSS (of which there are many), it would undoubtably be of value for any aspiring website designer to have on the shelf next to the main text. I suggest this is especially true considering the recent "victory" of HTML5 over the (X)HTML path. In attempting to respond to the constraints of the real world, HTML5 allows much "sloppy" markup to survive. The need for better discipline in the world of website design will be with us for some time to come. Hopefully Zeldman's book will continue to steer designers in the right direction.
- Reviewed in the United States on December 6, 2009Format: PaperbackVerified PurchaseI would highly recommend this book to anyone in the web design field. A little basic HTML & CSS knowledge would be helpful, but you can do without. I've been designing websites for 4 years, trying to keep up with standards, and there is still much I learned from this book. It has changed the way I code.
He provides very solid arguments why to design with standards; he outlines the benefits; he explains his reasoning to both designers & managers/CEOs. He doesn't tell you there is one way all sites should be designed. Rather, he explains the specifications they should meet, and why you should meet them. He provides several options/techniques on working with browser compatibility.
If you're looking for a tutorial book that blows your mind with crazy-awesome techniques, look elsewhere. But if you're interested in an informative, research/fact-based book, with a personal writing style, that will transform the way you think about the web, help you create accessible, compatible sites for your clients, then you need to read this. And I sincerely hope you are interested.
- Reviewed in the United States on May 22, 2010Format: PaperbackVerified PurchaseJeffrey Zeldman did it again. He made a huge impact with his Designing with Web Standards book (1st ed) close to a decade ago. Well, he's published his third edition, and it is as insightful as the first. This book is up to date, and covers modern technologies, from HTML5 to CSS3 to IE8.
Readers of this book will gain a valuable insight into the recent history of web standards, be shown where things are now, and get a glimpse at where they may be going.
Anyone connected to the web development process should read this book: developers (obviously), designers, supervisors. The book uses simple language, is not code-heavy, and is readable by programmers and non-programmers.
- Reviewed in the United States on November 30, 2009Format: PaperbackOverall good but I question the intended audience of this book. It seems to be directed at people who already know a lot about web design but then goes on to explain the basics. It glosses over a lot of the important issues and seems to ramble on and on about the trivial. The book doesn't really get started until part II. Part 1 could be 1/3 the current size if it didn't repeat itself every few paragraphs. I do like the philosophical/theory type of talk that Zeldman delves into but it just needs to be tightened up. Maybe in the 4th edition?
Anyway, part II is where the book really shines. He explains a lot directly and indirectly by which I mean he selects examples that give you specific code but that also give insight into comprehensive design decisions even when doesn't directly address them. Chapter 17 is a perfect example of this. It makes you really ponder your design decisions.
All criticism aside, I ordered the companion book "Developing with web standards" because I like Zeldman's third edition so much.
- Reviewed in the United States on February 17, 2019Format: KindleVerified PurchaseMany of the examples are outdated. I'll admit I lost interest about 3/4 way through. Early sections are a very interesting read if you're looking for a history lesson on the evolution of the html spec and use of semantic html, but if you're just starting out and looking to learn some current best practices this book isn't skippable.
- Reviewed in the United States on September 10, 2010Format: PaperbackVerified PurchaseI bought the first edition when it came out 5 or more years ago, and it completely changed the way I design and develop. I just bought this updated version at the urging of a friend. There are lots of web designers and developers that will tell you the same thing. This book not only outlines best practices from the perspective of coding, but it delivers lots of insight and includes chapters on dealing with clients and more. The definitive work on contemporary web design from the "Grandfather of the Web". Not just for designers and developers but for web site owners too. Written in a very conversational style.
Top reviews from other countries
bartReviewed in Germany on July 9, 20125.0 out of 5 stars very good book!
Format: PaperbackVerified PurchaseVery good book on web development and standards and how not to implement web sites. I learned a lot out of this book.
EdenReviewed in the United Kingdom on September 11, 20105.0 out of 5 stars A must have
Format: PaperbackVerified PurchaseThis is absolutely a must have if you are a web developer. No matter if you are designer or programmer or both, you really need to learn the basics about standards and this book really explains and makes it easy to understand and learn.
sekti92Reviewed in the United Kingdom on January 22, 20185.0 out of 5 stars Five Stars
Format: PaperbackVerified Purchasegood book to know about web standards
daihuwsReviewed in the United Kingdom on June 24, 20133.0 out of 5 stars Good, entertaining read, but mostly outlines general principles that you're probably aware of.
Format: PaperbackVerified PurchaseThis is a very influential book in the history of web development, and is something of a classic of the fledgeling genre; Zeldman writes in an enthusiastic, engaging style which makes it a pleasure to read, something that cannot be said of the majority of computer books.
That said, I'm not sure that it is the must-read text that it once was, for two main reasons: (a) we are now lucky enough to live in an era where the current versions of all the major browsers are highly standards compliant, and as such doing anything other than coding websites according to the common standards sounds like a hopelessly quaint idea, and (b) if you take an active interest in web development - if you read blogs, listen to podcasts and follow leading developers on Twitter - you'll probably have assimilated many of the ideas presented here through osmosis.
I've very much enjoyed reading it, but it's mostly served to reinforce beliefs about the right way of building websites that I already had. Probably the person who will gain most from reading this is someone who is coming to web development for the first time, or someone who used to have a GeoCities site in the nineties and wants to bring their skills up to date.


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