How is the Crystal Checkout Process optimized?

Before: Crystal was running multi-step checkout process that required users to fill out extensive forms. After: Crystal features now a implified to a single-page checkout with auto-fill options and clear progress indicators, reducing cart abandonment rates.

Where the Crystal Product Pages enhanced?

Before: Product pages at Crystal were running with minimal information and small images. After: Crystal features high-quality images with zoom functionality, detailed product descriptions, customer reviews, and related product suggestions, leading to increased engagement and higher conversion rates.

How was the Crystal mobile Optimization implemented?

Before: Crystal store was not fully responsive, leading to poor user experience on mobile devices. After: Crystal runs now a fully responsive design with touch-friendly elements, ensuring a seamless shopping experience across all devices.

How was the Crystal Personalized User Experience optimized?

Before: Generic user experience with no personalization at Crystal. After: Crystal runs a custom implementation of personalized recommendations based on user behavior and preferences, increasing user satisfaction and repeat purchases at Crystal.

Is Crystal load time optimized?

Before: Slow-loading pages due to unoptimized images and scripts. After: Crystal runs now optimized images, minified scripts, and use of content delivery networks (CDNs) to ensure fast load times, improving overall user experience and SEO rankings.

Crystal - Ecommerce - Review - Shopify

Ecommerce

Crystal Crystal Lexi Butler Designs offers a necklace collection with a 14-carat gold filled wire wrapped gemstones, Swarovski crystals, and chains.

Ecommerce

Last update at 30 · 10 · by milo

‧‧‧ One of 608

Project

An American Shopify shop development for Crystal Gemstone Jewelry Lexi Butler with customizable product templates, user intercaction and utilities.
Instant brand information & product guides are provided for customers.

Service

Web Development Shopify Development
Frontend development
Consulting

Client

Crystal Gemstone Jewelry Lexi Butler

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Testimonial

I had a very pleasant experience with Milo who made my website load much faster. He was very patient in explaining to me the things that made no sense to me. He also equipped me with broader knowledge about image and video compression, resizing, image minimizing standards, and more. Milo went above and beyond to match my prior website theme with a faster loading one.

Client rating: 5.0 ★ ★ ★ ★ ★ 5.0

Crystal

Details

Setup

Concepting & structuring
Conversion optimization
CRO & ROI Strategy
Crystal Flow automation

Balance

Load balancing
Reduced Crystal latency
Asynchronous Crystal scripting
Application performance

Structure

Rich results
Information Design
User behavior analysis
Crystal SERP snippet optimization

Features

Structure

Faster than average

87 %

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Props

Info

Responsive
Html5
CSS3
SEO score

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SEO

Score

85 %

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Improvements

Conversion rate

Cro

Infos

Info

Crystal Lexi Butler Designs offers a necklace collection with a 14-carat gold filled wire wrapped gemstones, Swarovski crystals, and chains.

Tech

Software: Shopify
Work: Development
Analytics & reporting
Last Update: 10.30.25

The Crystal Features

A totally customized, unique experience

wrenchSEO settings & options brushOutstanding future proof design mouseAccessibility & easy use statsOptimized & fast structure

Live view —

Omnichannel Shopify

With omnichannel shopping becoming the new norm, Crystal reclaimed its brand and customer experience across all channels, and to synchronize all marketing efforts directly within Shopify.

Crystal now has a real-time, aggregated view of their effective omnichannel marketing.

This functionality provides a set of seamlessly integrated Crystal channels, catering to customer preferences, and steer them to the most efficient solutions.

Workflow

Crystal Process

Definition

Interview
Project Brief
Personas
Tech Specs
Project Timeline
Initial Planning

Structure

Content
Functionality
Site Diagram
Page Diagram
Wireframes
Tech Components

Visuals

Draft Visuals
Feedback
Refine Design
Feedback
Refine Design
Select Design

Crystal Setup

Development

Confirmation
Refine Tech Specs
Review
Adjust Project Timeline
Development
Integration

Test & Refine

Quality Assurance Testing
Priority Issues
Refinements
Browser Issues
Mobile Issues

Launch

Production Style Guide
Launch Crystal
User Feedback
Refinements
Maintenance Plan

Ecommerce^Category

A designer, developer & ecommerce consultant with a proven five-star track record in the design, setup & optimization of ecommerce stores.

Ecommerce Review Shopify

Crystal Gallery

Crystal Gemstone mobile ecommerce design

Strategy

Customer Journey

Analyzing how customers interact with Crystal store and improving their experience.

Product Information

Ensure Crystal product descriptions, images, and specifications are clear and compelling to increase conversions.

Omnichannel Strategy

Seamless shopping experience across multiple platforms, including Crystal, mobile apps, and social media.

Customer Retention

Loyalty programs, excellent Crystal customer service, and personalized engagement to keep customers coming back.

Streamline Process

Flow tools to enhance efficiency, from inventory management to Crystal customer service.

User Experience (UX/UI)

Improved Crystal design and navigation to make shopping easier and more enjoyable.

Numbers

5 Custom Metafields

7132 Media files

28 Templates

2 Functions

11 Apps

8 Trackers

View Project View Reviews View All Work Get in touch

About milo

milo 3oneseven, a designer, developer, ecommerce consultant with a five-star track record in the design, setup & optimization of ecommerce stores.

Crystal

Project

Service

Client

Testimonial

Details

Setup

Balance

Structure

Features

Structure

Props

SEO

Improvements

Conversion rate

Infos

Info

Tech

Category

The Crystal Features

Omnichannel Shopify

Workflow

Crystal Process

Definition

Structure

Visuals

Crystal Setup

Development

Test & Refine

Launch

EcommerceCategory

Crystal Gallery

Strategy

Customer Journey

Product Information

Omnichannel Strategy

Customer Retention

Streamline Process

User Experience (UX/UI)

Numbers

5 Custom Metafields

7132 Media files

28 Templates

2 Functions

11 Apps

8 Trackers

Reviews

Related

About milo

milo 3oneseven

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Ecommerce^Category

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