Communicate & Coach
Reforming Sports
About Us
Discover our spirit of reform
Reforming Sports Through Structure, Fairness, and Accountability
Rethink. Rebuild. Reform. Restore.
Common Sense Leadership with a Tech-Centric Flair
Sports shape communities, institutions, and lives. When systems stop working to the fullest, the power of sport evaporates. Poor consequences ripple outward, affecting athletes, fans, schools, and public trust.
NCAA DI Football
Our Structural Reform Project
is a reset proposal for college football, built around principles of:
Clear competitive tiers,
Geographic logic
Equal season lengths
No artificial advantages
Accountability for performance
Opportunities for advancement and consequences for stagnation
This proposal replaces vague hierarchies and bloated conferences with coherent, regional structures that make competition understandable, fair, and sustainable.
It is not a media product.
It is a governance proposal.
Swimming in Pittsburgh Public Schools
Revitalizing Aquatic Programs in Pittsburgh Public Schools, a hyper-local conversation, is going to take lots of cooperation with outside helpers and a new attitude from the Superintendent.
Critical Need for Aquatic Education: Swimming is a vital life skill, but access to programs in Pittsburgh Public Schools (PPS) is severely limited, particularly for underserved communities. Barriers to Participation: Limited staffing, resources, outdated infrastructure, and negative perceptions of swimming act as barriers to student engagement. Innovative Solutions: Leveraging existing resources through collaboration with community organizations, implementing game-based learning, and empowering older students as instructors are key to revitalizing programs.
Scholastic Sports Saved
In episode #79 of Heavy Or Not, The OG Swim Guide, we break down a prior war with the Pittsburgh school‑district’s Superintendent of Schools.
She had a proposal to slash $600 K in sports programs and the comprehensive counter‑proposal helped keep those programs alive. It wasn’t a victory, but it wasn’t a defeat.
Coach Mark walks through the financial, strategic, and community arguments that turned a budget cut into a reform opportunity.
Authority, Credit, and Accountability
Reform ideas only matter if they are taken seriously.
4Rs.org exists to:
Document original reform frameworks
Provide public attribution and intellectual credit
Create a clear record of ideas and proposals
Invite scrutiny, debate, and improvement
This is not anonymous commentary.
It is named work, offered for public consideration.
A opposed to using ‘Content here, content here’, making it look like read able English. Many desktop publishing packages
Disorder Destroyers
4Rs.org exists to address system-level failures in sport with serious, practical reform proposals.
This site is not about hot takes, rankings, or outrage cycles.
It is about structure.
Identify Imbalances
4Rs focuses on reform that lasts.
That means:
Examining how leagues are organized.
Questioning incentives that reward dysfunction.
Proposing models that restore fairness and clarity.
Centering athletes, universities, and communities on education, not just revenue streams.
Less Stress
Across many sports, including college football of course, decision-making has drifted away from competitive logic, geographic sense, and institutional responsibility. Temporary fixes are layered onto broken foundations. The result is confusion, inequity, rising costs, and declining trust.
Our Customers Say About Us
The geography-first approach makes way more sense than current confrence realignment chaos. What really stands out is how the pod system preserves travel efficiency while keeping historic rivalries intact, which feels like the actual sweet spot everyone's been missing. I remeber when Rutgers joined the Big Ten and people were scratching their heads about Maryland playing Nebraska. The Block Pod being Texas-centric is probaly the most commercially obvious move but also makes scheduling so much cleaner. Building these as ecosystems rather than traditional divisions is smart framing too.
Mark Rauterkus consistently conceives, creates, and delivers innovative content to educate us all. I first bought books that Mark brought to the market over 20 years ago. He's at it again with his this unique blend of multiple topics that all influence our coaching experience.'
Andrew Sheaff
Meet Coach Mark
A Platform for Broader Sports Reform
While college football is the current campaign, 4Rs is not a single-issue project.
This site will also host your ideas and evaluations.
Reform proposals for other sports and leagues
Structural critiques of existing competition models
Essays and frameworks focused on fairness, participation, and access
Contributions and reform ideas from others working in sport, recreation, and policy
If you are thinking seriously about how sports should be organized—and why current models fail—this is your space.
Huddle for a consultation!
Who Is Behind 4Rs
4Rs.org is led by Mark Rauterkus, a long-time coach, sports participation advocate, and public recreation reformer.
The perspective here is shaped by:
Decades of involvement in sports and community recreation
A focus on participation, fairness, and sustainability
Skepticism toward short-term fixes and branding exercises
Respect for athletes, institutions, and fans alike
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Sports can be better organized and 4Rs.org is where that work begins.
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