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The partner for small businesses

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The partner for small businesses

See Baobab in action Image
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The Baobab Group

Baobab is a leading provider of financial services to small businesses across Africa. Through its seven subsidiaries, Baobab serves more than 1.6 million customers, including micro-entrepreneurs and small businesses, and disburses over EUR 1 billion in new loans each year.

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Our Mission

Our mission is to empower small businesses in Africa. We strive to achieve a better and more sustainable future for our customers, our employees, and the environment in which we operate.

€1,2Bn

disbursed to our customers in 2025

Digital Loans

Digitalization lies at the heart of our strategy, enabling us to deliver faster, more inclusive, and more accessible financial services to our clients.

46%

of our loans are digital

OUR 2024 ANNUAL REPORT

Discover our 2024 annual report

In 2024, our journey highlights the achievements, innovations, and meaningful progress that have shaped our growth throughout the year.

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Meet our clients

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Mahefa

Businesswoman in the textile sector

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Siki

Fabric shop owner

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Massanvi & Gisèle

Restaurant owners

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Elieja

Printing Company Owner

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Our digital expertise

Our financial services are designed to fit seamlessly into our customers’ daily lives. Powered by a dynamic and scalable technology platform, we make life easier for our customers.

Latest news

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  • Financing SMEs in Africa: Baobab Group Shares Its Vision on RFI
    23 Jan

    Financing SMEs in Africa: Baobab Group Shares Its Vision on RFI

    Read more
  • Baobab Group Unites Its Leadership in the DRC to Reaffirm Vision and Amplify Impact
    24 Jun

    Baobab Group Unites Its Leadership in the DRC to Reaffirm Vision and Amplify Impact

    Read more
  • Baobab Group Sells Majority Stake in Baobab+ to BioLite
    6 May

    Baobab Group Sells Majority Stake in Baobab+ to BioLite

    Read more
  • Baobab Group and Beltone Sign Strategic Equity Agreement
    11 Feb

    Baobab Group and Beltone Sign Strategic Equity Agreement

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  • IFC x Baobab: Support for Women Entrepreneurs
    10 Dec

    IFC x Baobab: Support for Women Entrepreneurs

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  • Agreement between Proparco & Baobab Côte d'Ivoire
    9 Dec

    Agreement between Proparco & Baobab Côte d'Ivoire

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  • Baobab Group Announces the Sale of MicroCred China
    28 Oct

    Baobab Group Announces the Sale of MicroCred China

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  • Gojo expands into Africa with investment in Baobab Group
    2 Oct

    Gojo expands into Africa with investment in Baobab Group

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Join our team

Joining the Baobab group means being part of a community that, each and every day, invests to change the daily lives of its customers.

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