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Clients love beautifully designed websites, but a pleasing design doesn’t always generate customers. And that’s what a business wants. The Based Agency began with a simple premise – businesses need customers and there’s more to creating a pipeline of buying prospects than great design. Design can be the foundation but without the right digital solutions, a pretty website is nothing more than smoke and mirrors.
From our home base in Lexington, KY, we extend our services across the United States, weaving the fabric of online success for established and emerging companies alike. With a commitment to in-house expertise and a case-by-case approach to business solutions, we prioritize transparency in our process and excellence in our results.
Know exactly what’s working
You can expect full visibility into everything we do for your business
We are always here when you need us and don’t hide behind submission forms or email
Our results speak for themselves and we are committed to your success
You will have all the data we have to make informed decisions
No vague dashboards or mystery metrics here. You’ll see every lead, where it came from, and what’s actually driving results, whether it’s ads, SEO, or social. We give you full visibility, so you can make smart decisions without digging through technical noise.











Average Traffic Increase
Leads generated
Client Ad spend managed
Partners and Certifications