Chiara Aliotta – Medium

Chiara Aliotta

The magic ingredient for AI-powered experience design

It seems that all companies are AI companies now. Like a circus performer, AI is rolled out for various tasks, in the ultimate hope of…

Aug 10, 2025

The magic ingredient for AI-powered experience design

Aug 10, 2025

Design the future through the power of storytelling

A new model based on Future Thinking to realise innovative ideas.

Nov 10, 2023

The Future Narrative Framework: a model inspired by Future Thinking strategies designed by Chiara Aliotta

Nov 10, 2023

More than a buzzword: how storytelling shapes brands

Learn how to master the fundamentals of storytelling to leverage clients’ brand through compelling visual stories.

Aug 16, 2022

A girl wearing a t-shirt with the main motive of Smart Interface Design Patterns

Aug 16, 2022

The future of brands ain’t what it used to be

Why customer experience and a conversation-first approach will determine your brand perception

Jan 7, 2022

The future of brands ain’t what it used to be

Jan 7, 2022

ActionAid Hellas: enabling change in the midst of a pandemic

In March 2020, Greece went into an extended COVID lockdown. During this time, I also began a valuable collaboration; as a brand consultant…

Dec 1, 2020

ActionAid Hellas: enabling change in the midst of a pandemic

Dec 1, 2020

My 2020 Predictions

On branding, typography and UX design.

Mar 19, 2020

My 2020 Predictions

Mar 19, 2020

Published in

A brilliant idea is not enough

4 brand lessons for startups

Dec 3, 2019

A brilliant idea is not enough

Dec 3, 2019

The Accessibility, Hierarchy, and Organisation of a book

The design process behind the book, The Power of Digital Policy by Kristina Podnar

May 21, 2019

The Accessibility, Hierarchy, and Organisation of a book

May 21, 2019

Unforgettable Brands

The Basic Principles of Successful Branding.

Nov 26, 2018

Unforgettable Brands

Nov 26, 2018

Published in

Cheap wine in fancy glasses

How typography evokes emotions and builds stories.

Jul 13, 2016

Cheap wine in fancy glasses

Jul 13, 2016

Chiara Aliotta

Chiara Aliotta

Founder and Art Director of Until Sunday. She has many years of experience in brand development. In 2016 she launched her new adventure, The Pattern Tales.

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