Owler Owler is a sales competitor analysis tool with a free plan available and plans starting at $35/mo.
Owler allows you to track news and mentions of a huge number of companies and get a feed of that news delivered right to your inbox or in your browser. The free plan lets you track up to 5 competitors while paid plans allow more advanced features like unlimited competitors, automation, and syncing to your CRM and communications tools.
Pros
Owler gives users broad company-level competitive intelligence with news alerts, funding and leadership updates, and detailed profiles that include size and revenue estimates. It makes it easy to follow competitors and industry developments over time, offers a free tier, and its competitive graph helps map direct and indirect rivals.
Cons
Compared with deeper CI suites, Owler’s insights are more high-level and lack tactical marketing or SEO data. Its crowd-sourced data can be inconsistent, with occasional inaccuracies or gaps, especially for smaller firms. Some users find limited customization of reports and occasional interface slowdowns or complexity in filtering results.
Monthly Cost:
Plans start at $35/mo.
Website:
https://www.owler.com/
