Chris Barton
Shazam
Full agenda March 4-5
10:30 am
10:30 am - 10:50 am
D-Talks Unplugged
2026-03-04 10:302026-03-04 10:50Europe/StockholmA Clear Voice in a Defining Moment: Sofia Larsen on Power, Policy & the Future of Swedish RetailSvensk Handel - Sofia LarsenD-Talks UnpluggedSvensk Handelnoreply@svenskhandel.seevent
A Clear Voice in a Defining Moment: Sofia Larsen on Power, Policy & the Future of Swedish Retail
10:30 am - 11:40 am
F3
2026-03-04 10:302026-03-04 11:40Europe/StockholmStefan PalmSvensk Handelnoreply@svenskhandel.seevent
Global Power Shifts: Competing for the Nordic Consumer
Lager 157
Kjell & Company
Den Digitala Draken
Nelly.com
Svensk Handel
10:30 am - 11:40 am
H1
2026-03-04 10:302026-03-04 11:40Europe/StockholmDavid HäggSvensk Handelnoreply@svenskhandel.seevent
PAYTECH HUB - PayTech Unleashed: How Payment Innovation Is Reshaping Commerce
Blivakker
Swish
NILSON GROUP
Svensk Handel
Kempe & Friends
10:30 am - 11:00 am
J1
2026-03-04 10:302026-03-04 11:00Europe/StockholmJo O’ConnorSvensk Handelnoreply@svenskhandel.seevent
Winning Customers in the Age of AI: How Agentic AI Transforms Retail and B2B CX
11:00 am
11:00 am - 11:20 am
D-Talks Unplugged
2026-03-04 11:002026-03-04 11:20Europe/StockholmNina JönssonSvensk Handelnoreply@svenskhandel.seevent
Steering with a 100-year perspective: Nina Jönsson on Leadership, Innovation & Customer Value
11:10 am
11:10 am - 11:40 am
Innovation Playground – Congress Foyer
2026-03-04 11:102026-03-04 11:40Europe/StockholmOscar RundqvistSvensk Handelnoreply@svenskhandel.seevent
Agentic Commerce: Taking It to Brands’ Own Sites
11:10 am - 11:40 am
F4
2026-03-04 11:102026-03-04 11:40Europe/StockholmJack StrattenSvensk Handelnoreply@svenskhandel.seevent
Inside the World’s Most Innovative Physical Stores
Inside Trends
11:10 am - 11:40 am
J1
2026-03-04 11:102026-03-04 11:40Europe/StockholmMattias NymanSvensk Handelnoreply@svenskhandel.seevent
The pursuit of margins. 100% transparency. A true revolution in digital advertising.
11:30 am
11:30 am - 11:50 am
D-Talks Unplugged
2026-03-04 11:302026-03-04 11:50Europe/StockholmRickard LykoSvensk Handelnoreply@svenskhandel.seevent
Building a Beauty Powerhouse: Rickard Lyko on Expansion, Community & Bold Ambition
11:50 am
11:50 am - 12:20 pm
Innovation Playground – Congress Foyer
2026-03-04 11:502026-03-04 12:20Europe/StockholmNiclas BlomqvistSvensk Handelnoreply@svenskhandel.seevent
Digital Wallets - Close the Loop between Payment, Identification, and Loyalty in One Seamless Flow
11:50 am - 12:30 pm
F4
2026-03-04 11:502026-03-04 12:30Europe/StockholmMike MillerSvensk Handelnoreply@svenskhandel.seevent
From California Love to How the West Coast Won — Cultural Capital as a Competitive Advantage
Mike Miller
Panagora
Sneakersnstuff
11:50 am - 12:20 pm
H1
2026-03-04 11:502026-03-04 12:20Europe/StockholmSimon LorenzSvensk Handelnoreply@svenskhandel.seevent
Beyond the Buzz: How to Truly Start Your AI Journey
11:50 am - 12:20 pm
J1
2026-03-04 11:502026-03-04 12:20Europe/StockholmNic StaegerSvensk Handelnoreply@svenskhandel.seevent
Smart Customer Mavericks
University West
Lund University School of Economics and Management / The Stockholm School of Economics (SSE)
12:00 pm
12:00 pm - 12:20 pm
D-Talks Unplugged
2026-03-04 12:002026-03-04 12:20Europe/StockholmRebuilding Relevance: Helena Karlinder-Östlundh on Transforming Nelly from the Inside OutHelena Karlinder-ÖstlundhD-Talks UnpluggedSvensk Handelnoreply@svenskhandel.seevent
Rebuilding Relevance: Helena Karlinder-Östlundh on Transforming Nelly from the Inside Out
12:30 pm
12:30 pm - 1:00 pm
H1
2026-03-04 12:302026-03-04 13:00Europe/StockholmMagnus FredinSvensk Handelnoreply@svenskhandel.seevent
Payments and Financing Sit at The Core of Commerce - But the Game is Changing
Resurs Bank
12:30 pm - 1:00 pm
J1
2026-03-04 12:302026-03-04 13:00Europe/StockholmArthur MstoyanSvensk Handelnoreply@svenskhandel.seevent
Your Website Matters More Than Ever: How to Thrive in the Age of AI Search (And What it Means For SEO)
Storyblok
1:00 pm
1:00 pm - 2:15 pm
F4
2026-03-04 13:002026-03-04 14:15Europe/StockholmCongress HallSvensk Handelnoreply@svenskhandel.seevent
Live streaming from Congress Hall
1:00 pm - 1:15 pm
Congress Hall
2026-03-04 13:002026-03-04 13:15Europe/StockholmOpening Pulse: Shaping Culture – Transforming CommerceSofia LarsenCongress HallSvensk Handelnoreply@svenskhandel.seevent
Opening Pulse: Shaping Culture – Transforming Commerce
1:10 pm
1:10 pm - 1:40 pm
Innovation Playground – Congress Foyer
2026-03-04 13:102026-03-04 13:40Europe/StockholmGeirr Lødemel TvedtSvensk Handelnoreply@svenskhandel.seevent
From Spend to Sales: Understanding Marketing Impact with MMM
Odins.ai
1:10 pm - 1:40 pm
H1
2026-03-04 13:102026-03-04 13:40Europe/StockholmMargreet BrenkmanSvensk Handelnoreply@svenskhandel.seevent
The Future of Retail: Agentic Commerce in Action
1:10 pm - 1:40 pm
J1
2026-03-04 13:102026-03-04 13:40Europe/StockholmTim RichardsonSvensk Handelnoreply@svenskhandel.seevent
Retail Operations in the Age of AI Agents
1:15 pm
1:15 pm - 1:45 pm
Congress Hall
2026-03-04 13:152026-03-04 13:45Europe/StockholmElisabeth SvantessonSvensk Handelnoreply@svenskhandel.seevent
Shaping Sweden’s Competitive Edge
Government of Sweden
Svensk Handel
1:45 pm
1:45 pm - 2:15 pm
Congress Hall
2026-03-04 13:452026-03-04 14:15Europe/StockholmRickard LykoSvensk Handelnoreply@svenskhandel.seevent
Competing to Win: How Sweden Can Scale, Export and Stay Competitive
ICA Gruppen
Svensk Handel
1:50 pm
1:50 pm - 2:20 pm
Innovation Playground – Congress Foyer
2026-03-04 13:502026-03-04 14:20Europe/StockholmMelker LindströmSvensk Handelnoreply@svenskhandel.seevent
The Automated Product Catalog: Insights with Nudie Jeans
1:50 pm - 2:20 pm
H1
2026-03-04 13:502026-03-04 14:20Europe/StockholmPetteri HeinonenSvensk Handelnoreply@svenskhandel.seevent
When AI Becomes the Interface
1:50 pm - 2:20 pm
J1
2026-03-04 13:502026-03-04 14:20Europe/StockholmSimon GustafsonSvensk Handelnoreply@svenskhandel.seevent
The Battle for the Customer Journey: How to Stay Close to your Audience in an Era of AI Agents and Platform Dominance
2:00 pm
2:00 pm - 2:20 pm
D-Talks Unplugged
2026-03-04 14:002026-03-04 14:20Europe/StockholmStefan PalmSvensk Handelnoreply@svenskhandel.seevent
From Underdog to Industry Standout: Stefan Palm on Scaling Lager 157 with Precision
2:30 pm
2:30 pm - 2:50 pm
D-Talks Unplugged
2026-03-04 14:302026-03-04 14:50Europe/StockholmBank BergströmSvensk Handelnoreply@svenskhandel.seevent
Shifting Gears at Speed: Bank Bergström on Leading Through Pressure and Growth
2:30 pm - 3:00 pm
Innovation Playground – Congress Foyer
2026-03-04 14:302026-03-04 15:00Europe/StockholmEmilija FrewSvensk Handelnoreply@svenskhandel.seevent
How to succeed with an AI-first e-commerce: Results from Pierce
2:30 pm - 3:40 pm
F3
2026-03-04 14:302026-03-04 15:40Europe/StockholmErika JohanssonSvensk Handelnoreply@svenskhandel.seevent
From Ambition to Action: The Next Generation of Sustainable E-Commerce
Nelly.com
Ellos Group
Airmee
Detaljhandelspodden
Apotea
Högskolan Borås
Kronans Apotek
2:30 pm - 3:00 pm
F4
2026-03-04 14:302026-03-04 15:00Europe/StockholmCongress HallSvensk Handelnoreply@svenskhandel.seevent
Live streaming from Congress Hall
2:30 pm - 3:00 pm
Congress Hall
2026-03-04 14:302026-03-04 15:00Europe/StockholmAI Agents, Culture Hacks & the New Retail PlaybookKate AncketillCongress HallSvensk Handelnoreply@svenskhandel.seevent
AI Agents, Culture Hacks & the New Retail Playbook
2:30 pm - 3:00 pm
H1
2026-03-04 14:302026-03-04 15:00Europe/StockholmRickard LykoSvensk Handelnoreply@svenskhandel.seevent
Leading The Change
2:30 pm - 3:00 pm
J1
2026-03-04 14:302026-03-04 15:00Europe/StockholmKonrad OlssonSvensk Handelnoreply@svenskhandel.seevent
Building a Cultural Lifestyle Brand: Tekla’s Path from Niche to Global Influence
3:00 pm
3:00 pm - 3:20 pm
D-Talks Unplugged
2026-03-04 15:002026-03-04 15:20Europe/StockholmRasmus NermanSvensk Handelnoreply@svenskhandel.seevent
Trust as Strategy: Rasmus Nerman on Growth, Responsibility & Modern Pharmacy
3:05 pm
3:05 pm - 3:30 pm
Congress Hall
2026-03-04 15:052026-03-04 15:30Europe/StockholmMauri HermundssonSvensk Handelnoreply@svenskhandel.seevent
Spicing Up Commerce: How Redhead Snacks Won Hearts (and Shelves)
3:10 pm
3:10 pm - 3:40 pm
Innovation Playground – Congress Foyer
2026-03-04 15:102026-03-04 15:40Europe/StockholmRiika WikbergSvensk Handelnoreply@svenskhandel.seevent
Merchandising as your superpower – From Excel spreadsheets to AI-powered assortment building & buying with Clair
3:10 pm - 3:40 pm
F4
2026-03-04 15:102026-03-04 15:40Europe/StockholmLars Erik RosbySvensk Handelnoreply@svenskhandel.seevent
Behind the Scenes of Global Checkout: H&M, Adyen & Klarna on the Art of Scaling
3:10 pm - 3:40 pm
H1
2026-03-04 15:102026-03-04 15:40Europe/StockholmLorenz FuchsSvensk Handelnoreply@svenskhandel.seevent
Lakrids by Bülow’s Digital Transformation Journey
LAKRIDS BY BÜLOW
3:10 pm - 3:40 pm
J1
2026-03-04 15:102026-03-04 15:40Europe/StockholmKeeghan McGarrySvensk Handelnoreply@svenskhandel.seevent
From Reactive to Agentic: How Ford’s Unified Commerce Drives Intelligent Growth
Autonative - Ford Partner, UK & FRITS
Nosto
3:50 pm
3:50 pm - 5:00 pm
Innovation Playground – Congress Foyer
2026-03-04 15:502026-03-04 17:00Europe/StockholmFraser TrivettSvensk Handelnoreply@svenskhandel.seevent
Win in the Age of Agentic Commerce with Shopify
3:50 pm - 4:20 pm
F4
2026-03-04 15:502026-03-04 16:20Europe/StockholmNataliya ChichkovaSvensk Handelnoreply@svenskhandel.seevent
Nordic Retail Media: L’Oréal’s Blueprint for a Future-Proof Advantage
L’Oréal Nordics
3:50 pm - 4:20 pm
H1
2026-03-04 15:502026-03-04 16:20Europe/StockholmPer WennerströmSvensk Handelnoreply@svenskhandel.seevent
Evolution of Large, Successful Retailers
3:50 pm - 4:20 pm
J1
2026-03-04 15:502026-03-04 16:20Europe/StockholmJohanna LevySvensk Handelnoreply@svenskhandel.seevent
Leading Through Transformation: From Crisis Mode to Sustainable Growth
Kids Brands Store
4:00 pm
4:00 pm - 4:20 pm
D-Talks Unplugged
2026-03-04 16:002026-03-04 16:20Europe/StockholmHanna MoisanderSvensk Handelnoreply@svenskhandel.seevent
Shaping What’s Next: Hanna Moisander on Influence, Innovation & the Future of Leadership
4:00 pm - 5:00 pm
Congress Hall
2026-03-04 16:002026-03-04 17:00Europe/StockholmAnn LindeSvensk Handelnoreply@svenskhandel.seevent
When the World Gets Smaller – What Comes Next?
Foundation for European Progressive Studies (FEPS)
4:30 pm
4:30 pm - 4:50 pm
D-Talks Unplugged
2026-03-04 16:302026-03-04 16:50Europe/StockholmSusanne HolmströmSvensk Handelnoreply@svenskhandel.seevent
Leading Through Seasons of Change: Susanne Holmström on Reinvisioning Blomsterlandet
4:30 pm - 5:00 pm
F4
2026-03-04 16:302026-03-04 17:00Europe/StockholmJeanette Dyhre KvisvikSvensk Handelnoreply@svenskhandel.seevent
How do you build the fastest-growing fashion community in the Nordics
4:30 pm - 5:00 pm
H1
2026-03-04 16:302026-03-04 17:00Europe/StockholmSebastian BeckerSvensk Handelnoreply@svenskhandel.seevent
Winning the Nordic consumer: How seamless e-commerce flows drive growth
Hööks Hästsport
PostNord TPL
4:30 pm - 5:00 pm
J1
2026-03-04 16:302026-03-04 17:00Europe/StockholmMaria VeerasamySvensk Handelnoreply@svenskhandel.seevent
Heritage as a Superpower: The Svensk Tenn Perspective
Svensk Tenn
8:45 am
8:45 am - 9:05 am
D-Talks Unplugged
2026-03-05 08:452026-03-05 09:05Europe/StockholmRoger DupéSvensk Handelnoreply@svenskhandel.seevent
Roger Dupé: Redefining Beauty Through Culture, Identity, and Entrepreneurship
9:00 am
9:00 am - 10:10 am
Innovation Playground – Congress Foyer
2026-03-05 09:002026-03-05 10:10Europe/StockholmTed SchönbeckSvensk Handelnoreply@svenskhandel.seevent
Unlock the future of online retail - a deep dive into the future of Google Search and Gemini’s transformative AI capabilities
9:00 am - 10:10 am
F3
2026-03-05 09:002026-03-05 10:10Europe/StockholmJosephine DarlingtonSvensk Handelnoreply@svenskhandel.seevent
AI as a Growth Engine: Nordic Retail in a Global Market
AI Sweden
Columbus Global
Axel Johnson
Svensk Handel
9:00 am - 9:30 am
F4
2026-03-05 09:002026-03-05 09:30Europe/StockholmIman HazheerSvensk Handelnoreply@svenskhandel.seevent
Culture Is the New Currency: From Commerce to Community
Karin Winther
Workshop
Lager 157
9:00 am - 9:30 am
J2
2026-03-05 09:002026-03-05 09:30Europe/StockholmKarl RydahlSvensk Handelnoreply@svenskhandel.seevent
The Age of Agentic - Transforming Commerce
9:00 am - 9:30 am
H1
2026-03-05 09:002026-03-05 09:30Europe/StockholmMagnus MånssonSvensk Handelnoreply@svenskhandel.seevent
From runway to real-time: How Bubbleroom scales fashion across borders
9:00 am - 10:10 am
J1
2026-03-05 09:002026-03-05 10:10Europe/StockholmJacob LovénSvensk Handelnoreply@svenskhandel.seevent
Retail Media Reloaded: Structuring a Thriving Market for the Next Phase of Growth
Den Digitala Draken
Visual Art
Svensk Handel
Retail Media Works
Aller Media Nordic
9:15 am
9:15 am - 9:35 am
D-Talks Unplugged
2026-03-05 09:152026-03-05 09:35Europe/StockholmFrida AhlvarssonSvensk Handelnoreply@svenskhandel.seevent
From One-Woman Brand to International Growth - The Story Behind Ahlvar Gallery
9:40 am
9:40 am - 10:10 am
F4
2026-03-05 09:402026-03-05 10:10Europe/StockholmSara Riis-CarstensenSvensk Handelnoreply@svenskhandel.seevent
Unveiling the Blueprint: Building Global Power Brands
Sara Riis-Carstensen
9:40 am - 10:10 am
J2
2026-03-05 09:402026-03-05 10:10Europe/StockholmMax Riis ChristensenSvensk Handelnoreply@svenskhandel.seevent
Gain Insights into Key European Markets - Germany, France, and Denmark
9:40 am - 10:10 am
H1
2026-03-05 09:402026-03-05 10:10Europe/StockholmJoel LöwenbergSvensk Handelnoreply@svenskhandel.seevent
E-commerce Unfiltered – 30 Minutes with Joel Löwenberg
Gymkompaniet
9:45 am
9:45 am - 10:05 am
D-Talks Unplugged
2026-03-05 09:452026-03-05 10:05Europe/StockholmPersheng De GeerSvensk Handelnoreply@svenskhandel.seevent
Persheng De Geer: Combining Structure and Creativity to Redefine Modern Workwear
10:15 am
10:15 am - 10:35 am
D-Talks Unplugged
2026-03-05 10:152026-03-05 10:35Europe/StockholmAmanda McKeeSvensk Handelnoreply@svenskhandel.seevent
Content as Infrastructure: Winning Performance Marketing in 2026
KIANO Life
Framtidens E-handel
10:20 am
10:20 am - 10:50 am
Innovation Playground – Congress Foyer
2026-03-05 10:202026-03-05 10:50Europe/StockholmErik WikanderSvensk Handelnoreply@svenskhandel.seevent
Agentic commerce: Designing for a world where AI decides first
10:20 am - 10:50 am
J2
2026-03-05 10:202026-03-05 10:50Europe/StockholmSilvia Mensdorff-PouillySvensk Handelnoreply@svenskhandel.seevent
Advanced payments fraud defence and cross-border growth in the age of cyber warfare
10:20 am - 10:50 am
H1
2026-03-05 10:202026-03-05 10:50Europe/StockholmChristoffer RutgerssonSvensk Handelnoreply@svenskhandel.seevent
Scaling Modern Commerce: Payments as the Financial Revenue Engine
Lenoites
CDON / Fyndiq
10:20 am - 10:50 am
J1
2026-03-05 10:202026-03-05 10:50Europe/StockholmSean McCullumSvensk Handelnoreply@svenskhandel.seevent
From 0 to 800M SEK in 4 Years: How Takomo Golf Became the World’s Fastest-Growing DTC Golf Brand
10:45 am
10:45 am - 11:05 am
D-Talks Unplugged
2026-03-05 10:452026-03-05 11:05Europe/StockholmElvira ErikssonSvensk Handelnoreply@svenskhandel.seevent
Resilience Under Fire: Rebuilding Growth After Crisis
Framtidens E-handel
11:00 am
11:00 am - 11:30 am
Innovation Playground – Congress Foyer
2026-03-05 11:002026-03-05 11:30Europe/StockholmLaurent MainilSvensk Handelnoreply@svenskhandel.seevent
Stop Burning Margin Like It's 1999: How Leading Fashion Retailers Are Overhauling Their Markdown Management with AI
11:00 am - 11:30 am
F3
2026-03-05 11:002026-03-05 11:30Europe/StockholmStaffan OlssonSvensk Handelnoreply@svenskhandel.seevent
Getting Ready for Digital Product Passports and Agentic Commerce: What Your Data Must Deliver
11:00 am - 12:00 pm
F4
2026-03-05 11:002026-03-05 12:00Europe/StockholmCongress HallSvensk Handelnoreply@svenskhandel.seevent
Live streaming from Congress Hall
11:00 am - 12:00 pm
Congress Hall
2026-03-05 11:002026-03-05 12:00Europe/StockholmCREATIVE PERSISTENCE, Overcome Obstacles with ImaginationChris BartonCongress HallSvensk Handelnoreply@svenskhandel.seevent
CREATIVE PERSISTENCE, Overcome Obstacles with Imagination
Shazam
11:00 am - 11:30 am
H1
2026-03-05 11:002026-03-05 11:30Europe/StockholmOlav FyldengSvensk Handelnoreply@svenskhandel.seevent
Agile & Automated: The Balancing Act
11:00 am - 11:30 am
J1
2026-03-05 11:002026-03-05 11:30Europe/StockholmMoon-Suck SongSvensk Handelnoreply@svenskhandel.seevent
Building an AI-Optimized Brand: How to Attribute and Increase Product-Level AI Visibility on Shopify and Maximize ROAS on AI Ads
11:15 am
11:15 am - 11:35 am
D-Talks Unplugged
2026-03-05 11:152026-03-05 11:35Europe/StockholmMadelene TörnblomSvensk Handelnoreply@svenskhandel.seevent
Beyond Product–Market Fit: Scaling with Structure and Brand Discipline
Maya Delorez
Framtidens E-handel
11:40 am
11:40 am - 12:10 pm
Innovation Playground – Congress Foyer
2026-03-05 11:402026-03-05 12:10Europe/StockholmSarah van den EertweghSvensk Handelnoreply@svenskhandel.seevent
Decoding the New TikTok Buyer: The 3 Trend Forces Driving Purchases in 2026
11:40 am - 12:10 pm
F3
2026-03-05 11:402026-03-05 12:10Europe/StockholmElisabet Elmsäter VegsöSvensk Handelnoreply@svenskhandel.seevent
From Cart to the City – When Online Retail Enters the Urban Core
11:40 am - 12:10 pm
H1
2026-03-05 11:402026-03-05 12:10Europe/StockholmVanessa KuslapSvensk Handelnoreply@svenskhandel.seevent
From engagement to impact with Apohem
11:40 am - 12:10 pm
J1
2026-03-05 11:402026-03-05 12:10Europe/StockholmJohan HjelmSvensk Handelnoreply@svenskhandel.seevent
Turn Engagement into Revenue: How to Drive Conversions with Rich Messaging Campaigns
11:45 am
11:45 am - 12:05 pm
D-Talks Unplugged
2026-03-05 11:452026-03-05 12:05Europe/StockholmSanne JosefsonSvensk Handelnoreply@svenskhandel.seevent
Taking Back Control: Ownership, Power and the Entrepreneurial Reset
Sanne Alexandra
Framtidens E-handel
12:15 pm
12:15 pm - 12:35 pm
D-Talks Unplugged
2026-03-05 12:152026-03-05 12:35Europe/StockholmJonna GustafssonSvensk Handelnoreply@svenskhandel.seevent
From Playing Company to 40% Margins: Building a Cash-Flow Machine
Framtidens E-handel
12:20 pm
12:20 pm - 12:50 pm
Innovation Playground – Congress Foyer
2026-03-05 12:202026-03-05 12:50Europe/StockholmPer Christian Strand TesloSvensk Handelnoreply@svenskhandel.seevent
Driving Measurable Growth: How Global Retailers Turn Attention into Revenue on Snapchat
12:20 pm - 12:50 pm
F4
2026-03-05 12:202026-03-05 12:50Europe/StockholmPiotr ZaleskiSvensk Handelnoreply@svenskhandel.seevent
Moving people, Moving products: Why Mobility’s AI Playbook is Retail’s Next Chapter
12:20 pm - 12:50 pm
J2
2026-03-05 12:202026-03-05 12:50Europe/StockholmPer AlmhornSvensk Handelnoreply@svenskhandel.seevent
From Heritage to Horizon – How Kährs is Leading the Digital Transformation of a 170-Year Legacy
12:20 pm - 12:50 pm
H1
2026-03-05 12:202026-03-05 12:50Europe/StockholmRasmus FahlanderSvensk Handelnoreply@svenskhandel.seevent
Compete, don’t cheat: Embracing European diversity
12:20 pm - 12:50 pm
J1
2026-03-05 12:202026-03-05 12:50Europe/StockholmJulia DayanSvensk Handelnoreply@svenskhandel.seevent
Getting the Message Across – Connecting with Customers at Global Scale in the New Channel Landscape
12:45 pm
12:45 pm - 1:05 pm
D-Talks Unplugged
2026-03-05 12:452026-03-05 13:05Europe/StockholmPatrik ReesSvensk Handelnoreply@svenskhandel.seevent
AI, Margins and the New Investor Logic in Digital Retail
East Coast Capital
Framtidens E-handel
1:00 pm
1:00 pm - 1:30 pm
F3
2026-03-05 13:002026-03-05 13:30Europe/StockholmAmanda ThorénSvensk Handelnoreply@svenskhandel.seevent
Rethinking Retail: Scaling Circular Fashion with Trusted Data
1:00 pm - 1:30 pm
F4
2026-03-05 13:002026-03-05 13:30Europe/StockholmIzzy FarmiloeSvensk Handelnoreply@svenskhandel.seevent
What are the Influential Forces Shaping Youth Culture?
Dazed Studio
1:00 pm - 1:30 pm
J2
2026-03-05 13:002026-03-05 13:30Europe/StockholmJakob TwedmarkSvensk Handelnoreply@svenskhandel.seevent
What Will Tomorrow’s B2B Customers Expect?
Motillo
Öhlins Group
Vinga XD Connects
1:00 pm - 1:30 pm
H1
2026-03-05 13:002026-03-05 13:30Europe/StockholmBhavik PatelSvensk Handelnoreply@svenskhandel.seevent
Experimentation in the Age of AI: From Data to Better Decisions
1:00 pm - 1:30 pm
J1
2026-03-05 13:002026-03-05 13:30Europe/StockholmYvonne MagnussonSvensk Handelnoreply@svenskhandel.seevent
Scaling Digital Growth through Unified Commerce, AI – and Change
1:15 pm
1:15 pm - 1:45 pm
D-Talks Unplugged
2026-03-05 13:152026-03-05 13:45Europe/StockholmAida JammalSvensk Handelnoreply@svenskhandel.seevent
What Makes a Company Truly Investable? A VC Answers Without the Filters
1:45 pm
1:45 pm - 2:05 pm
D-Talks Unplugged
2026-03-05 13:452026-03-05 14:05Europe/StockholmJoel LöwenbergSvensk Handelnoreply@svenskhandel.seevent
Building Gents the Hard Way: Fraud, Failure & Fighting Back
1:45 pm - 3:00 pm
F4
2026-03-05 13:452026-03-05 15:00Europe/StockholmCongress HallSvensk Handelnoreply@svenskhandel.seevent
Live streaming from Congress Hall
1:45 pm - 2:00 pm
Congress Hall
2026-03-05 13:452026-03-05 14:00Europe/StockholmHigh Voltage, High Honors: D-Award 2026Pelle AlmqvistCongress HallSvensk Handelnoreply@svenskhandel.seevent
High Voltage, High Honors: D-Award 2026
1:50 pm
1:50 pm - 2:20 pm
J2
2026-03-05 13:502026-03-05 14:20Europe/StockholmAntti IjäsSvensk Handelnoreply@svenskhandel.seevent
Turning Returns into Revenue: Renow and CDON's AI-Driven Recommerce Revolution
1:50 pm - 2:20 pm
H1
2026-03-05 13:502026-03-05 14:20Europe/StockholmSebastian RuthströmSvensk Handelnoreply@svenskhandel.seevent
Robots Don’t Shop - People do.…or Do They?
1:50 pm - 2:20 pm
J1
2026-03-05 13:502026-03-05 14:20Europe/StockholmKristofer ArwinSvensk Handelnoreply@svenskhandel.seevent
Why Customer Reviews Will Become the No.1 Ranking Factor in the AI Era
2:00 pm
2:00 pm - 3:00 pm
Congress Hall
2026-03-05 14:002026-03-05 15:00Europe/StockholmFares FaresSvensk Handelnoreply@svenskhandel.seevent
From the Olympics to The Screen, to The Runway, to The Stage: How Icons Shape Culture
The Hives
Financial Times
Rolling Stone
2:15 pm
2:15 pm - 2:35 pm
D-Talks Unplugged
2026-03-05 14:152026-03-05 14:35Europe/StockholmNo Buzzwords. Just How Omnichannel Growth Actually WorksPelle PetterssonD-Talks UnpluggedSvensk Handelnoreply@svenskhandel.seevent
No Buzzwords. Just How Omnichannel Growth Actually Works
2:30 pm
2:30 pm - 3:00 pm
J2
2026-03-05 14:302026-03-05 15:00Europe/StockholmEmma DanielssonSvensk Handelnoreply@svenskhandel.seevent
What Do Kicks Customers Value Most? PostNord and Kicks Shaping the Future Delivery Experience
Detaljhandelspodden
Postnord Sverige
2:30 pm - 3:00 pm
H1
2026-03-05 14:302026-03-05 15:00Europe/StockholmMichael BermanSvensk Handelnoreply@svenskhandel.seevent
Mastering Multichannel: How BHG Group Manages Paid Channels at Scale Across 50+ Brands and hundreds of markets
2:30 pm - 3:00 pm
J1
2026-03-05 14:302026-03-05 15:00Europe/StockholmOskar JakobssonSvensk Handelnoreply@svenskhandel.seevent
The Best of Both Worlds: Data-Driven Personalisation Meets Local Customer Insight
2:45 pm
2:45 pm - 3:05 pm
D-Talks Unplugged
2026-03-05 14:452026-03-05 15:05Europe/StockholmFedja PorobicSvensk Handelnoreply@svenskhandel.seevent
Sustainability Is Expensive, Unless You Turn Reuse Into a Margin Machine
Porobic Group
Vd Västerbottens Såpa AB
3:15 pm
3:15 pm - 3:35 pm
D-Talks Unplugged
2026-03-05 15:152026-03-05 15:35Europe/StockholmFedja PorobicSvensk Handelnoreply@svenskhandel.seevent
Kill Your SaaS Subscriptions: Building D2C Growth Apps In-House Without Coders
3:20 pm
3:20 pm - 4:30 pm
F3
2026-03-05 15:202026-03-05 16:30Europe/StockholmTony WinklerSvensk Handelnoreply@svenskhandel.seevent
Designing the Second Life: How We Build Tomorrow’s Consumption
Arkivet
Polarn O. Pyret
Linköpings Universitet
IKEA Sweden
PostNord
Detaljhandelspodden
3:20 pm - 4:30 pm
F4
2026-03-05 15:202026-03-05 16:30Europe/StockholmAna AndjelicSvensk Handelnoreply@svenskhandel.seevent
Is Culture Capital the New Brand Equity?
3:20 pm - 3:50 pm
J2
2026-03-05 15:202026-03-05 15:50Europe/StockholmTurning Digital Product Passports into a Commercial OpportunityColm OcallaghanJ2Svensk Handelnoreply@svenskhandel.seevent
Turning Digital Product Passports into a Commercial Opportunity
3:20 pm - 3:50 pm
H1
2026-03-05 15:202026-03-05 15:50Europe/StockholmErik Manzano FagerlindSvensk Handelnoreply@svenskhandel.seevent
Driving Innovation with AI and Agentic Commerce
3:20 pm - 3:50 pm
J1
2026-03-05 15:202026-03-05 15:50Europe/StockholmLovisa SmedbergSvensk Handelnoreply@svenskhandel.seevent
AI-Powered Growth: The Collaborative Retail Advantage
3:45 pm
3:45 pm - 4:05 pm
D-Talks Unplugged
2026-03-05 15:452026-03-05 16:05Europe/StockholmAnton TruvéSvensk Handelnoreply@svenskhandel.seevent
You’re Not Investor-Ready: The Red Flags That Instantly Lower Trust & Kills The Deal
4:00 pm
4:00 pm - 4:30 pm
H1
2026-03-05 16:002026-03-05 16:30Europe/StockholmJacob RastadSvensk Handelnoreply@svenskhandel.seevent
When AI Becomes the Shopper: How Retailers are Preparing for Agentic Commerce
Nordic Nest Group
Clas Ohlson
Elon Group
4:00 pm - 4:30 pm
J1
2026-03-05 16:002026-03-05 16:30Europe/StockholmBård KvammeSvensk Handelnoreply@svenskhandel.seevent
Retail Meets Adventure – How Norrøna Turns Shoppers into Fans
Norrøna
Kate Ancketill
GDR
Elisabeth Svantesson
Government of Sweden
Ann Linde
Foundation for European Progressive Studies (FEPS)
Fares Fares
Mauri Hermundsson
Redhead Snacks
Tarik Saleh
Atmo
Martin Kits
Svensk Handel
Varga Moshtagh
Redhead Snacks
Sofia Larsen
Svensk Handel
Per Ljungberg
Svensk Handel
Rickard Lyko
Lyko
Nina Jönsson
ICA Gruppen
Per Nordmark
Kjell A Nordström
Momentum
Per Schlingmann
Momentum
Karin Winther
Karin Winther
Pelle Almqvist
Artist
Harriet Quick
Financial Times
Joshua Graham
Rolling Stone
Ebba Andersson
Mike Miller
Moon-Suck Song
Panagora
Nataliya Chichkova
L’Oréal Nordics
Sara Riis Carstensen
Sara Riis-Carstensen
Ana Andjelic
Esprit
Jack Stratten
Inside Trends
Lars Erik Rosby
H&M
Björn Bryngelson
Klarna
Hanna Moisander
deb.
Tobias Lindh
Adyen
Jeanette Dyhre Kvisvik
Villoid
Erik Manzano Fagerlind
Sneakersnstuff
Piotr Zaleski
Ingrid
Iman Hazheer
EMPIRE
Payman Hazheer
Workshop
Fredrik Hjelm
Voi Technology
Alex Kessler
i-D Magazine
Lamin Sonko
NIKE
Benjamin Berron
August Barron
Bror August
August Barron
Izzy Farmiloe
Dazed Studio
Adam Pålsson
Josephine Darlington
AI Sweden
Martin Svensson
AI Sweden
Magnus Oxenwaldt
Columbus Global
Ludvig Strand
Axel Johnson
Johan Hetting
Svensk Handel
Stefan Palm
Lager 157
Sandra Gadd
Kjell & Company
Erika Johansson
Nelly.com
Nina Littorin
Ellos Group
Markus Nordlund
Inretrn
Jan Jakobsson
PostNord
Elin Morales Härén
Airmee
Tony Winkler
Elgiganten
Mattias Jacobsson
NA-KD
Sebastian Holmström
Inrego
Martin Hallander
Arkivet
Sara Sjöberg
Polarn O. Pyret
Erik Sandberg
Linköpings Universitet
Johanna Nordell
Ikea
Ylva Staszewski
PostNord
Marcus Hartmann
H&M
Viktoria Arndt
Kappahl Group
Arne Andersson
Svensk Handel
Jonas Arnberg
Detaljhandelspodden
Alma Riihelä Höijer
Sellpy
Alexandra Dornérus
Ellos Group
Henrik Tingwall
Apoteket
Linda Bornvik
Systembolaget
Amanda Thorén
Bencha
Kristian Rajnai
APLACE
Staffan Olsson
GS1 Sweden
Karolin Catela
GS1 Sweden
Yasmina Djedou
Apotea
Billy Jörgensen
AI Sweden
Jacob Lovén
Den Digitala Draken
Magnus Nikkarinen
Svensk Handel
Helena Karlinder-Östlundh
Nelly
Sïmon Saneback
Sïmon.com
Elisabet Elmsäter Vegsö
Svensk Handel
Daniel Peterson
Wallenstam
Ingvar Larsson
MQ Marqet
Anna-Maria Petisme
Högskolan Borås
Cecilia von Stockenström
Kronans Apotek
Sandra Brüel Grönberg
Miss Mary
Christoffer Andersson
Apoteket
Partha Mukherjee
Kappahl
Daniel Carlman
Blippa
Hans Tjernström
Svensk Handel
Kristina Pettersson Post
Vasakronan
Susanne Holmström
Blomsterlandet
Rasmus Nerman
Apoteket
Bank Bergström
Nordic Nest Group
Persheng De Geer
BY BANOO
Frida Ahlvarsson
Ahlvar Gallery
Roger Dupé
Melyon
Anton Truvé
Merge Group
Fedja Porobic
Porobic Group
Pelle Pettersson
Omniarch
Joel Löwenberg
Gymkompaniet
Aida Jammal
eEquity
Pontus Krusing
Nudient
Sara Idenfors
Vd Västerbottens Såpa AB
Jenny Rydhström
Gents
Patrik Rees
East Coast Capital
Jonna Gustafsson
ESSNCE
Sanne Josefson
Sanne Alexandra
Elvira Eriksson
Mockberg
Amanda McKee
KIANO Life
Fredrik Svedjetun
Market
Björn Påhlman Spenger
Framtidens E-handel
Madelene Törnblom
Maya Delorez
Helen Preutz
Market
Sebastian Becker
Zalando
Martin Richardsson
Hööks Hästsport
Monika Westman
PostNord TPL
Michael Berman
BHG Group
Thomas Wilson
Channable
Simon Lorenz
Kappahl Group
Karin Lund
Kappahl Group
Dennis Adolfi
Knowit
Rasmus Fahlander
Kustom
Magnus Månsson
Bubbleroom
Samuel Sapire
Columbus
Ashleigh Finlayson
Shopify
Sebastian Ruthström
Svea
Charlotta Brandstedt
Polarn O. Pyret
Robin Jacobsson
Bygghemma
Jon Mauno Pettersson
Breakit
Malin Blomberg
Zimply
Vanessa Kuslap
Apohem
Bhavik Patel
Huel
Mårten Bokedal
Optimizely
Jacob Rastad
Nordic Nest Group
Fredrik Widfeldt
Clas Ohlson
Jakob Dahlner
Elon Group
Per Wennerström Rusta
Rusta
David Hägg
Walley
Madeleine Wibréus
Kappahl
Johan Sommar
Avensia
Daniel Norén
Apotek Hjärtat
Felix Vejsholt
Lager 157
Tomas Bromander
Avarda
Jonas Jahnsson
Blivakker
Urban Höglund
Swish
Birgitta Söderlund-Reitz
H&M
Johan Holmström
NILSON GROUP
William Boer
Synsam Group
Eleonor Dahlberg
Svensk Handel
Bengt Nilervall
Svensk Handel
Petteri Heinonen
SAKA
Yi Min Yang
Vercel
Maarten Dings
Contentful
PJ Utsi
Vaimo
Lorenz Fuchs
LAKRIDS BY BÜLOW
Olav Fyldeng
Plantagen/Plantasjen
Håkan Strömbeck
Infor
Niclas Mollin
Occtoo
Presented by: Occtoo
Margreet Brenkman
Stripe
Magnus Fredin
Resurs Bank
Sara Kempe
Gustav Hasselgren
Apohem
Alexis Priftis
Instabee Group
Tobias Winberg
Instabee Group
Per Holknekt
Instabee Group
Andreas Kristiansen
Villoid
Stephen Rogan
Shopify
Irina Savitskaya
Commerce
Christoffer Rutgersson
Qliro
Laila Högfeldt
Lenoites
Fredrik Norberg
CDON / Fyndiq
Rikard Candell
Centra
Mattias Nyman
Flygresor.se
Mikael Bogg
RelaxAd
Arthur Mstoyan
Storyblok
Simon Gustafson
Adtraction
Daniel Gharavi
Kjell & Company
Johan Hjelm
LINK Mobility
Johan-Fredrik Jæger Thaulow
LINK Mobility
Sean McCullum
Takomo Golf
Casper Lie
Global-e
Kristofer Arwin
Trustvoice
Yvonne Magnusson
Shiftretail @ CFM AB
Cătălin Mone
jPard Solutions
Anna Frantz
Essity
Linda Höglund
Essity
Lovisa Smedberg
WPP Media
Yirui Wang
Essity
Nic Staeger
Malin Sundström
University West
Patrik Stoopendahl
Lund University School of Economics and Management / The Stockholm School of Economics (SSE)
Maria Veerasamy
Svensk Tenn
Johanna Levy
Kids Brands Store
Kenneth Danielsson
iAB
Marcus Lord
Stadium
Kathrine Rønhof Karstensen
Matas
Andreas Lind
Visual Art
Oskar Jakobsson
ICA
Jo O'Connor
Adobe
Colin Lewis
Retail Media Works
Konrad Olsson
Scandinavian Mind
Julia Dayan
H&M
Lotta Forså
Sinch
Jon Beckman
Sinch
Kristoffer Juhl
Tekla
Keeghan McGarry
Autonative - Ford Partner, UK & FRITS
Dan Brazier
Shopify
Jim Lofgren
Nosto
Chris Kilin
Glara
David Hu
RelaxAd
Bård Kvamme
Norrøna
Hannaleena Koskinen
Aller Media Nordic
Tim Richardson
ROIROI
Emma Danielsson
Kicks
Karl Rydahl
Visa Europe
Silvia Mensdorff-Pouilly
Worldpay
Per Almhorn
IVEO
David Jonsson
Kährs
Jonas Bäck
Kährs
Max Riis Christensen
MakesYouLocal
Jacob Callesen
MakesYouLocal
Jona Hermann
MakesYouLocal
Agathe Dupriet
MakesYouLocal
Antti Ijäs
Renow
Jakob Twedmark
Motillo
Viveca Lundberg
Öhlins Group
Marcus Eklöf
Vinga XD Connects
Christian Morton-Fincham
Ahlsell
Colm Ocallaghan
Kolla
Borgar Hestad
Bluestone PIM
Daniel Frölander
Adyen
Philip Broberg
CDON
Anisha Mohammed
Worldpay
Sarah van den Eertwegh
TikTok
Geirr Lødemel Tvedt
Odins AI
Emilija Frew
Pierce Group
Jimmy Bergstedt
Etals
Laurent Mainil
Markmi
Ted Schönbeck
Paul Mayanja
Maria Walldén
Precis
Mikaela Berntsson
Homeroom
Erik Wikander
Wilgot AI
Douglas Holm
Myrqvist
Riika Wikberg
Clair
Melker Lindström
Nudie Jeans
Vidar Trojenborg
Emfas
Per Christian Strand Teslo
Snap Inc
Sirak Tekeste
Snap Inc
Fraser Trivett
Shopify
Jake Martin
Shopify
Sarah Berelowitz
Shopify
Oscar Rundqvist
eComID
Niclas Blomqvist
Voyado
