As we approach the tail end of February, many deck builders are starting to feel the buzz of the busy season creeping closer. But while everyone else is eagerly awaiting the spring rush, smart builders know that the key to success isn’t waiting until April—it’s tightening up the systems now. By preparing early, they can ride the wave of demand without scrambling or stressing over mistakes that could have been avoided.

As a deck builder, you know that the quality of your craftsmanship speaks for itself. However, if your branding doesn’t match the excellence of your work, you may be unknowingly losing out on potential leads. Dan explains how, even before the phone rings, your branding has already set the stage for whether or not a lead will convert into a customer.

In the world of deck building, growth is the dream. Every builder wants to see their business expand, increase revenue, and land bigger projects. But why is it that so many deck builders lose momentum right after they decide to grow? In this episode of the We Love Deck Builders Podcast, we’re joined by Jessie Champagne, our onboarding expert at Deck Builder Marketers, who provides invaluable insights into why many builders stall after making the decision to grow and how to overcome it.

In this episode, we’re joined by Michael Boswell from Boswell & Associates, a leading marketing and consulting agency specializing in retail space optimization. Michael shares his expertise on designing showrooms that can maximize ROI for deck builders. With years of experience helping businesses in the outdoor living industry drive sales through strategic space design, he offers actionable insights on how to create a showroom that not only attracts customers but also boosts conversions. If you’re a deck builder looking to optimize your showroom and improve your client engagement, this episode is packed with tips that can transform your business.