Problem

Advocating for a product in a concise and compelling manner is difficult and time consuming, especially when you factor in the effort required for personalizing the product pitch. Allowing co:here’s AI to generate personalized elevator pitches allows professionals to focus their efforts on more important areas such as overall strategy rather than scrutinizing their sales pitch to fit the needs of each client.

Competition

While there exists sales pitch generators, they only sale the idea itself. None of the existing generators have an option of personalizing the sales pitch depending on the demographic or recipient you are trying to target, while using AI and ML to ensure unique pitches everytime.

Inspiration

Sales representatives often have to rewrite the same emails all the time, our product allows them to speed up this process by filling in the email for them. All they have to do is enter in the product they want to sell and the preferences of the customer of interest.

What it does

Given prompts, it is able to generate a sales email pitching a specialized product to a customer in seconds depending on the customer's preferences and keywords from their profile.

Use Cases:

  1. Entrepreneurs pitching their companies to specific investors
  2. Sales teams contacting potential clients
  3. Targeted advertisement that uses Facebook or personal data to personalize their product sales ad for every single person based on: Previous Google searches / amazon Wishlist / their interests and liked pages
  4. Jobseekers selling themselves by making cover letter personalized for every company

How we built it

  1. React
  2. Javascript/Typescript
  3. Bootstrap Library for the Frontend Styling
  4. Powered by the Cohere API

Challenges we ran into

Connecting the Cohere API to our app and ensuring combability between all the platforms React supports.

Accomplishments that we're proud of

We are proud that we were able to tune the Cohere parameters so that we were able to produce an email that reads like a sales pitch, allowing personalized pitches to be generated in seconds as opposed to many minutes of writing, editing, and reviewing.

What we learned

What's next for SalesFast

Add an experimental mode for the user that allows them to tweak even more of the settings, allowing more customizable at the expense of potentially more incorrect text generations.

The Experimental Mode will allow more technically literate users to modify the length and creativity of the text, as well as configurations of the actual Cohere model such as size of model, top-k and top-p, frequency and presence penalties.

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