Inspiration

We were inspired by our collective frustrations with the garment shopping experience. It can, at times, be a draining experience that leaves one with low self-esteem and low confidence when we can't find styles that don't suit us. We wanted to create an experience that, instead of draining the customer, empowers them to pursue their outdoor adventures. With the principles of mental wellness, confidence, convenience, and community in mind, we set out to solve this problem by creating an Arc'teryx platform that improves Omnichannel integration across online and in-person modalities.

What it does

PLUMAGE is a digital catalogue that revolutionises the online shopping experience by bringing a curated shopping experience to you, minus the hassle. Plumage offers AI-powered personal sizing technology, color analysis, and garment visualisation, all while connecting users to community sporting events where they can use their new gear.

Features:

  • AI-powered colour analysis
  • Size estimation to find the user's best Arc'teryx fit
  • Product recommender based on user colour analysis results to replicate the feedback/recommendations one would receive in person
  • Event recommender based on user interests
  • Garment visualisation as an alternative approach to a virtual fitting room
  • Integration with in-store stock and Arc'teryx online e-commerce platform

How we built it

  • next.js, TailwindCSS, three.js, survey.js
  • Size estimation using the MediaPipe Library and OpenCV
  • Colour analysis and information loading using OpenAI

Challenges we ran into

  • Inaccuracies with 3D body scanning
  • Embedding and displaying 3D assets

Accomplishments that we're proud of

  • Taking so many risks and learning so many new things!
  • Implementing a sleek design inspired by the Arc'teryx design system

What we learned

  • How involved building a strong e-commerce platform is!

What's next for Plumage

  • Mobile responsive design
  • Greater integration with existing Arc'teryx e-commerce platforms

Built With

  • adobe
  • mediapipe
  • openai
  • opencv
  • tailwindcss
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