Empower entrepreneurs to scale, exit, and thrive. Own your own Exit Factor franchise! Learn More

Grow Membership and Value in Your Fitness Business

Achieve the Unthinkable

Exit Factor consultants help gym business owners achieve impressive results, increasing value while maximizing their time.

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Double

Your Free Time

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25%

Increase in Profit

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56.7%

Increase in Value

“Transform your gym into a thriving, profitable business
that runs efficiently and sells for maximum value.”

Exit Factor helps gym owners boost membership retention, improve profitability, and build scalable operations that increase valuation while reducing day-to-day owner involvement.

Running a gym comes with challenges such as high competition, fluctuating memberships, and staffing hurdles. Exit Factor helps gym owners create recurring revenue models, streamline operations, and build automated systems that turn their fitness business into a profitable and sellable asset.

Gyms Annual growth

7.2%

Annual growth is projected in the fitness industry, fueled by increased health awareness and demand for personalized fitness services.

Gym Success in Action

Gym Success in Action

We’ve helped gym business owners across the country achieve their goals, whether scaling for growth or preparing for sale.

Challenge

A gym owner struggled with high member turnover, inefficient staff scheduling, and declining profits.

Result

“Exit Factor implemented automated billing, loyalty programs, and streamlined operations. Membership retention improved by 20%, profits increased by 25%, and the gym sold within 16 months for a premium multiple.”

Strategies That Work for Your Business

Our team understands the unique needs of selling businesses and brings proven strategies to help you achieve success, including:

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Enhance Profitability

Optimize pricing models and reduce operational inefficiencies.

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Streamline Operations

Create scalable processes that make your business more attractive to buyers.

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Maximize Valuation

Highlight recurring revenue streams and client retention to boost perceived value.

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Prepare for Transition

Document workflows, team roles, and client contracts for a seamless handover.

Our Proven
5-Step Process

Our proven 5-step process guides you from understanding your business’s current value to achieving a successful, profitable exit. We partner with you every step of the way to maximize your results.

First, we establish what your business is worth today, determine your valuation goals, and design a custom exit strategy to help you reach that point.

Enhance your profits and metrics by leveraging benchmarking techniques and setting up dynamic dashboard to steer future performance.

Document your team, procedures, and strategy for a seamless handover to your future leader, freeing up your time in the present.

Opt for strategic planning over guesswork. Develop personalised growth, sales and marketing strategies that are proven to deliver results and save your budget.

Ensure a successful exit by carefully choosing the correct path, positioning, and team to implement your plan.

What's Your Gym Really Worth?

  1. Enter your revenue and net profit numbers based on your last full years Profit & Loss statement in the corresponding fields. Make no adjustments to these numbers.
  2. In the owner salary field, add the W2 salary for one working owner in the business. Do not include additional owners, distributions, or auxiliary expenses run through the business.
  3. The form will automatically calculate Seller’s Discretionary Earnings (SDE) which is used to determine the worth of most small businesses.
  4. Although there are industry and size differences for every company, this general calculator will base values on all businesses. If your business does not fit those parameters or you would like a more accurate assessment, please contact us.

Enter Your Information

Fill in your business details to get an accurate valuation estimate.

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*Required Privacy Disclaimer: Your information is secure and will only be used to provide your valuation results and additional resources from Exit Factor.

Your Gym’s Future Starts Here

Your gym deserves a strategy for growth and exit. Exit Factor helps you improve retention, streamline operations, and prepare your fitness business for a profitable sale or long-term expansion.