Tourism for People, Nature & Climate

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We are a global organisation that supports sustainable destinations, their businesses and their communities.

Destinations in our Programs

Awarded and Certified Destinations

Business Members

Countries

Green Destinations in your Language

 

We have created dedicated pages tailored for visitors from different countries and regions.

Click on each image to access the landing page of your choice, featuring relevant information about our local & regional programs.

More pages will be available soon!

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Our Programs & Services

For Destinations

We evaluate your destination’s sustainability performance and offer global recognition for accomplishing the ascertained benchmarks.

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Training and Support

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Top 100 Destinations Stories

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GD Awards Program

For Businesses

We employ a series of tools to assess, support, and certify the sustainability practices of your travel business.

COMING SOON
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Training and Support for Businesses

COMING SOON
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Good Travel Stories Festival

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Good Travel Seal (GTS Level 1 and 2)

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Good Travel Seal (GTS Level 3)

For DMOs and Tourism Boards

The Good Travel Alliance was launched at ITB Berlin 2025 as a collective of committed destinations, countries, DMOs, tour operators, and experience providers working together to develop travel offers, attractions, tours, and routes that maximize social benefits while minimizing negative impacts on the climate, environment, and culture.

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Good Travel Alliance

Green Destinations Community

Launched at ITB Berlin 2015, our Green Destinations Community features a strong nexus of our representatives, partners, and ambassadors from around the globe, who strive to make tourism better and more sustainable.

Destinations

 

Since our commencement in 2014, more than 400 destinations have joined our Awards and Certification Program and Top 100 Stories Competition.

Photo: Eilandgevoel – Goeree-Overflakkee

2025 Top 100 Stories

 

​Inspiring responsible tourism leadership and people.

We are proud to have compiled another rich collection of inspiring stories that recount innovative and effective initiatives and projects from destinations working towards more sustainable global development.


Our Events

Every year, Green Destinations offers exceptional opportunities for tourism stakeholders to comprehensively discuss sustainable destination management practices and connect with like-minded pioneers and advocates at Green Destinations Events. Our signature, biannual events are the Green Destinations Story Awards Ceremony at ITB Berlin and the Green Destinations Conference. 

See here our future events:

Upcoming event
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Green Destinations Top 100 Story Awards @ ITB Berlin 2026

March, Berlin - Germany

Upcoming event
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Green Destinations Conference 2026

October, 2026

Stay Tuned: Host City to be Announced

Our Strategic Partners

Outdoor Active- Logo
Slovenia Green - Logo
EcoTourism Australia-Logo
Future of Toursim Coallition-Logo
ATTA - Logo
BeCause - Logo
ITB Berlin - Logo
Outdoor Active- Logo
ITB Berlin - Logo