HIREINFLUENCE

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An award-winning influencer marketing agency serving the world’s most respected brands since 2011.

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WE DESIGN EXPERIENCES, NOT ADS

We partner with our clients to deliver fully-managed, innovative, human-to-human influencer marketing campaigns.

Influencer
FULL SERVICE INFLUENCER MARKETING.   EXPERIENTIAL IDEATION & FULFILLMENT.
CREATIVE TALENT SOURCING & PLACEMENT.   STRATEGIC CONTENT AMPLIFICATION.ON-SITE BRAND PROMO & EVENTS.   RECURRING/ON-DEMAND IGC ACTIVATIONS.
PAID MEDIA MANAGEMENT SOLUTIONS.   CONTENT, DESIGN, EDITING & PRODUCTION.

FULL SERVICE INFLUENCER MARKETING. EXPERIENTIAL IDEATION & FULFILLMENT.

CREATIVE TALENT SOURCING & PLACEMENT. STRATEGIC CONTENT AMPLIFICATION.

ON-SITE BRAND PROMO & EVENTS. RECURRING/ON-DEMAND IGC ACTIVATIONS.

PAID MEDIA MANAGEMENT SOLUTIONS. CONTENT, DESIGN, EDITING & PRODUCTION.

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NO CANNED PACKAGES HERE

Influencer campaigns designed around
the objectives and KPIs of each client.

Take a look into our process arrow
Talent Curation Process

Hands-On
Talent Curation Process

An influencer marketing agency that sources creators based on benchmark metrics - following an extensive, manual selection and validation process that extends beyond the parameters of popular databases.
Campaign Execution

White Glove
Campaign Execution

Fully engaged from Day 1 to deliver a seamless experience between creators and clients throughout the duration of each project. An influencer marketing agency committed to serving as a direct extension of your brand.
Award-Winning Strategies

Innovative
Award-Winning Strategies

Designing trend-worthy concepts that help audiences discover brands, while building emotional connections that drive consumer behavior. Think of us as an influencer marketing agency with an experiential attitude.
Performance Reporting

Best-in-Class
Performance Reporting

An influencer marketing agency with a true love for all things data. Our project analytics are designed around client objectives, delivering the insight that matters most - including EMV, Sentiment and Conversion Tracking.
MTV Influencer

MTV

#MyMTVStyle

Hawaiian Influencers

Southwest Airlines

#SouthwestSaysAloha

Lee Jeans Influencer

Lee Jeans

#LeeInMotion

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Ricola Throat Balm

Ricola

#CoatYourThroat

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Taiwan Expo Photo

Taiwan Expo

#TaiwanExpoUSA

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MUSE Creative Awards for Best Influencer Integrated Marketing Agency

Best Influencer
Marketing Agency

MUSE Awards | 2025

Vega Digital Awards for Best influencer marketing campaign

Best Influencer
Marketing Campaign

Vega Digital Awards | 2025

NYDA_logo

Best Influencer
Marketing Campaign

NY Digital Awards | 2025

digiday_logo

Best Influencer Marketing Partnership

Digiday Media Awards | 2025

50 Pros Logo

Top 10 Global
Marketing Agency

50 Pros Awards | 2025

U.S. Agency Awards 2025

Digital Marketing
Agency of the Year

U.S. Agency Awards | 2025

The Netty Awards Logo

Best Digital
Marketing Campaign

Netty Awards | 2024

GDEA-Main-Logo

Integrated Digital
Agency of the Year

Global Digital Excellence | 2024

AN INFLUENCER MARKETING AGENCY BUILT UPON REPUTATION

“This is very impressive. We are very happy with how everything netted out and we really appreciate your partnership throughout.”

Southwest Airlines

“Really great influencer marketing results. We’re working on educating the organization and I think these results tell a strong story.”

Community Coffee

“Not exaggerating when I say the best account lead for an influencer marketing campaign – and trust me, I've worked with quite a few.”

Payless Shoes

“We are definitely pleased with the influencer marketing results. Thanks so much for your hard work on this!”

Entertainment Weekly

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Southwest Airlines Influencers
Community Coffee Influencer
Payless Shoes Campaign
Entertainment Weekly Testimonial

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Influencer Marketing Agency: HireInfluence – Driving Authentic Connections and Results

In today’s fast-paced digital world, partnering with an influencer marketing agency like HireInfluence is key for brands aiming to build genuine connections with their audiences. Established in 2011 as a full-service agency, we’ve honed our expertise in creating customized campaigns that pair the right influencers with your brand’s goals. This approach delivers tangible ROI across major platforms, including TikTok, Instagram, YouTube, and beyond. With the influencer marketing sector exceeding $24 billion in 2024 and poised for even greater expansion, our data-informed strategies empower brands to cut through the noise and make a lasting impact.

Key Influencer Marketing Statistics for 2025

To underscore the tremendous opportunities in influencer marketing, here are some pivotal industry statistics guiding strategies this year:
Statistic
Value
Insight
Global Market Size
$32.55 Billion
The influencer marketing industry is projected to reach this value by the end of 2025, reflecting rapid growth from previous years.
US Marketers Partnering with Influencers
86%
A vast majority of US marketers plan to collaborate with influencers, underscoring the strategy’s mainstream adoption.
Brands Increasing or Maintaining Budgets
80%
With 47% raising budgets by 11% or more, brands are investing heavily in influencer campaigns for sustained impact.
Marketers Planning More Partnerships
59%
As consumers shift to new platforms, over half of marketers aim to expand their influencer collaborations.
Perceived Effectiveness by Brands
84.8%
Nearly 85% of brands report influencer marketing as effective, with strong returns on investment.
Projected Market Size by 2027
$48 Billion
The industry is on track for explosive growth, doubling from current levels in just a few years.

 

These insights reveal why teaming up with an experienced agency like HireInfluence is vital for harnessing this growth effectively.

Why Choose HireInfluence as Your Influencer Marketing Agency?

What sets HireInfluence apart is our personalized, white-glove service that blends strategic planning, thoughtful influencer selection, and seamless execution. We go beyond generic platforms by designing campaigns rooted in genuine intent, fostering meaningful connections rather than just surface-level views. Our accolades, including being named the 2022 Marketing Agency of the Year by Ad World Masters, speak to our success. We’ve collaborated with industry leaders such as Microsoft, Oreo, Southwest Airlines, McDonald’s, Warner Bros, NFL, Target, and Meta. With offices in New York City, Austin, Los Angeles, and Houston, we offer regional expertise that supports both national and global campaigns, catering to B2B and B2C clients.
Key differentiators:
  • Authentic Partnerships: We carefully curate influencers whose values and followers align closely with your brand, creating campaigns that feel natural and credible.
  • Proven Results: Our methods regularly outperform industry standards, helping clients boost engagement, drive conversions, and build lasting loyalty.
  • Innovation Focus: We integrate cutting-edge elements like AR, 3D content, and interactive experiences to maximize reach and resonance.
  • Data-Backed Optimization: Using sophisticated analytics, we monitor key metrics such as ROI, engagement rates, and audience expansion to refine campaigns in real time.

Comprehensive Influencer Marketing Services

As a comprehensive influencer marketing agency, HireInfluence manages every stage of your campaign, from initial concept to final evaluation:
  • Strategy Development and Execution: We craft bespoke plans aligned with your objectives, overseeing the entire process with thorough reporting.
  • Influencer Discovery and Placement: Drawing from our extensive vetted networks, we identify creators who can truly amplify your message.
  • Content Creation and Amplification: We produce top-tier content, including videos, graphics, and edits, then enhance visibility through paid promotions and cross-channel tactics.
  • Experiential and On-Site Activations: We design immersive events and promotions that spark excitement and encourage direct interaction.
  • Ongoing IGC and Recurring Campaigns: We provide steady streams of influencer-generated content to keep your brand’s presence strong over time.
  • Performance Analytics and ROI Tracking: Our detailed metrics help quantify success and guide optimizations for the best possible outcomes.
Our offerings include specialized knowledge in areas like TikTok influencer marketing, where we tap into viral trends to engage Gen Z, and Instagram influencer marketing, using compelling visuals to reach diverse audiences.

Multi-Platform Expertise and Case Studies

HireInfluence thrives on all leading platforms, staying ahead of algorithm changes and user trends to deliver superior results. As a premier TikTok influencer marketing agency, we specialize in short-form videos that achieve remarkably low cost-per-view rates—such as $0.01 in recent efforts—and spark widespread virality. On Instagram, we emphasize genuine storytelling to increase traffic and sales, while our YouTube and Facebook approaches prioritize in-depth, engaging content.
Take our #MyMTVStyle campaign for MTV, which promoted the MTV Capsule Collection at Walmart. By teaming up with nine Gen Z influencers on TikTok, we amassed 16.1 million impressions and 216,600 engagements. Expanding to Instagram with swipe-up features, the initiative secured a CPM of $1.50—far below the typical $4-6 range—showcasing our knack for efficient, high-performing campaigns.
We’ve also driven impressive results for clients like McDonald’s and Southwest Airlines, with targeted influencer partnerships leading to notable increases in engagement and revenue.

TikTok Influencer Marketing Agency

As a dedicated TikTok influencer marketing agency, HireInfluence excels at harnessing the platform’s dynamic, trend-driven environment to connect brands with younger demographics. We focus on creating bite-sized, engaging content that aligns with viral challenges and user behaviors, ensuring high visibility and interaction rates. Our strategies have helped clients achieve exceptional metrics, including rapid audience growth and cost-effective ad spends, by partnering with creators who embody authenticity and creativity on TikTok.

YouTube Influencer Marketing Agency

HireInfluence serves as a trusted YouTube influencer marketing agency, specializing in long-form video content that builds deep audience loyalty and drives sustained engagement. We collaborate with YouTubers across various niches to produce tutorials, reviews, and storytelling videos that resonate with viewers. By leveraging SEO best practices and cross-promotion tactics, our campaigns not only boost view counts but also enhance brand recall and conversion rates, making YouTube a powerful tool for long-term marketing success.

Instagram Influencer Marketing Agency

Positioned as a leading Instagram influencer marketing agency, HireInfluence leverages the platform’s visual-first approach to craft campaigns that captivate and convert. We curate partnerships with influencers who excel in storytelling through photos, Reels, and Stories, targeting specific audience segments with precision. Our focus on aesthetics, user-generated content, and interactive features has resulted in elevated engagement levels and direct sales uplifts for brands, turning Instagram into a cornerstone of effective digital strategies.

Standing Out in the Influencer Marketing Landscape

In a competitive field, where agencies like Viral Nation shine in ROAS improvements and Upfluence leverages AI for talent scouting, HireInfluence distinguishes itself through our emphasis on experiential marketing and meticulous, hands-on curation. We build enduring relationships rather than fleeting activations, allowing brands to achieve consistent growth without juggling multiple partners.
Ready to take your brand to new heights with a top-tier influencer marketing agency? Reach out to HireInfluence for a tailored plan that transforms influencers into dedicated brand champions. Together, we can develop campaigns that truly engage and deliver results.

Global Reach with Strategic Local Presence

HireInfluence’s offices in New York City, Los Angeles, Austin, and Houston anchor our capacity to engage a worldwide audience. These strategic U.S. locations place us in vibrant centers—NYC for media and finance, LA for entertainment, Austin for technology, and Houston for energy and diversity—enabling us to draw on local nuances while executing campaigns with global scope. For brands eyeing markets in Europe, Asia, or elsewhere, our team merges these insights with international savvy, facilitating authentic connections that span cultures and borders, whether for B2B or consumer-oriented projects.

Why HireInfluence Is a Premier Influencer Marketing Agency

Influencer marketing has matured into a performance channel: when the creator fit is right and measurement is tight, brands often see strong returns—commonly cited at 5.78forevery1 invested.

That upside is also why expectations are higher than ever. Brands want an agency that can source the right creators, produce content that feels native to each platform, and report outcomes clearly enough to defend spend in a quarterly business review.

What Brands Should Demand From an Agency

A capable partner should bring four things to every program:

  • Creator–brand alignment: creators whose audience and tone match your positioning, so the message lands as a recommendation instead of an ad.
  • Optimization discipline: real-time adjustments based on the metrics that matter—cost per acquisition, qualified traffic, sales lift, and incremental reach.
  • Cross-platform execution: a plan that reflects how TikTok, Instagram, and YouTube behave differently, rather than forcing one format everywhere.
  • Operational control: contracts, approvals, timelines, and compliance handled without friction.

These aren’t “nice to haves.” They’re the difference between a one-off spike and a program you can scale.

The HireInfluence Advantage

HireInfluence is a full-service influencer marketing agency built to run end-to-end programs—strategy through reporting—without handing pieces off to multiple vendors. Founded in 2011, the team has built repeatable processes for creator selection, creative development, campaign operations, and measurement.

Instead of chasing vanity metrics, HireInfluence prioritizes partnerships that hold up under scrutiny: the right creators, the right story, and the right measurement model.

Core strengths

Authentic collaborations
Creators are selected for values, voice, and audience fit—not just follower count. That alignment routinely improves engagement and trust compared to generic placements. fileciteturn0file0

Data-led optimization
Campaigns are managed with a testing mindset: iterate creative, refine targeting, and optimize spend allocation while the program is live. AI-supported workflows are used where they save time without compromising judgment.

Multi-platform mastery
TikTok, Instagram, and YouTube each reward different creative choices. HireInfluence designs content and distribution plans that match platform mechanics, lowering wasted spend and increasing conversion potential.

National scale with local insight
With teams in major U.S. hubs (including New York City and Los Angeles), the agency can execute both national campaigns and region-specific activations with nuance.

A Snapshot of the 2026 Market Context

Budgets are shifting toward creator-led programs, and the broader market continues to expand. Here are a few planning inputs referenced in the source draft:

Metric Figure Why it matters
Average ROI cited in industry reporting 5.78per1 Sets a performance baseline for program expectations
Global influencer marketing market size ~$33B Reflects scale and competitive pressure across categories
U.S. spend growth (forecast) 15.7% (2026) Signals budget momentum and rising competition for attention
Marketers using AI in workflows 63% Speeds discovery, analysis, and iteration when used responsibly
Preference for micro/mid-tier creators 73% Indicates where many brands are finding efficient engagement
Consumers influenced by recommendations 69% Reinforces the importance of credibility and creative fit

The practical takeaway: creator marketing is no longer experimental. It’s part of the mix that performance teams and brand teams both expect to measure.

What HireInfluence Delivers

HireInfluence runs programs that cover the full campaign lifecycle, including:

  • Strategy and program design: objectives, messaging architecture, creator mix, channel plan, and measurement framework.
  • Creator sourcing and vetting: shortlists built from screened talent pools, supported by data signals and category fit.
  • Content production and distribution: creator briefs, review workflows, paid amplification options, and multi-channel rollout.
  • Experiential activations: live events and immersive moments that create content and drive real-world engagement.
  • Always-on creator content: recurring collaborations that build familiarity and reduce creative fatigue.
  • Measurement and reporting: performance tracking tied to business outcomes, not just reach.

This structure keeps programs consistent, scalable, and easier to manage across quarters.

Platform Expertise That Maps to Business Goals

The agency’s platform approach starts with what you’re trying to achieve—then matches creative and creators accordingly.

TikTok is built for fast cultural momentum. Programs lean into native formats and trend-aware creative to earn efficient attention and engagement.

Instagram rewards visual storytelling and repeat exposure. Reels, Stories, and feed placements are planned together so content supports both discovery and conversion.

YouTube performs when the story needs depth. Long-form content, search visibility, and niche authority make it a strong channel for education-led conversion—especially in considered purchases.

For B2B, creator programs often work best as thought leadership and credibility engines: experts, practitioners, and category voices that can translate complex value into plain language.

Proof of Execution

HireInfluence case work in the source draft includes campaigns such as #MyMTVStyle for MTV, which combined a TikTok-first creator group with an Instagram extension and delivered strong reach and engagement alongside a **1.50CPM∗∗—belowthecited4–$6 benchmark.

The pattern matters more than the single example: platform-first creative, controlled rollout, and measurement that can be compared to paid media alternatives.

How to Choose the Right Influencer Marketing Partner

When you evaluate agencies, pressure-test for fit in five areas:

  1. Measurement maturity: can they tie outcomes to your business model (leads, pipeline, purchases, retention)?
  2. Creator quality: do they show creator work that matches your category—not just household-name logos?
  3. Creative standards: can they guide creators without killing authenticity, and maintain brand safety?
  4. Operational reliability: are timelines, approvals, contracts, and compliance handled cleanly?
  5. Platform clarity: do they explain why a tactic fits TikTok vs Instagram vs YouTube, or do they reuse the same playbook everywhere?

HireInfluence is designed around those requirements: high-touch execution with performance-grade reporting, across the platforms that drive creator-led results.

Ready to Build a Program You Can Scale?

HireInfluence develops custom influencer programs that connect your brand with creators who can move attention into action. If you want a plan built around measurable outcomes—rather than one-off posts—reach out for a tailored strategy.

FAQs

What does an influencer marketing agency do?
It connects brands with creators and manages strategy, execution, and measurement across social channels.

How do influencer marketing services work end to end?
A complete program includes creator sourcing, contracts, creative direction, publishing, amplification options, and performance reporting.

What separates a strong agency from a directory or platform?
Process and accountability: creator vetting, creative guidance, and measurement tied to business outcomes—not just impressions.