Services
We do both strategy and implementation, acting as your out-of-house, in-house team.
Your values-aligned strategic partner
You need a creative team that understands sustainability and the needs of progressive organizations and businesses like yours. We deliver polished, professional branding and websites, reports and documents, and writing and communications that amplify your mission.
iilo’s communication and design services
Branding and websites
New brands, templates, asset packages, brand standards and websites
Reports and documents
Accessible report and document writing, design, graphics and images
Writing and communications
Accessible content, marketing strategy and monthly content
Our services
We bring communications and design services together to bring your brand to the next level and meet your organization’s strategic goals. While we can help you with either communications or design, the magic happens when we do both together. We thread your values and best practises for sustainable design and accessibility into every project:
We’ll create a clean, modern, and professional brand that reflects who you are now. You’ll feel confident to share and use your new brand to raise your organization’s profile. This often includes:
- Brand research, strategy and recommendations
- Brand design and story with detailed brand standards and user-friendly graphic asset package
- Custom WordPress website reflecting your new brand
Non-profit pricing starting at $20,000
Related work case studies: Branding, Events and Websites
We help you identify the story you’re trying to tell to communicate your impact and motivate others to take action. Whether you need a short report or a series of large documents, we’ll help clarify and amplify your messages. This often includes:
- Bringing data to life with graphics, imagery and illustrations
- Seeing your content through to the final details, like alt text
- Creating accessible print and digital documents to broaden your audience
Non-profit pricing starting at $10,000
Relevant work case studies: Reports
We provide expert help and an objective perspective for your writing and communications projects. Through in-depth research and strategy combined with your subject matter expertise, we’ll get your project to the finish line with polish, taking the pressure off your in-house team. This typically includes:
- Content reflecting your values and accessibility best practices
- Marketing strategy aligned with your growth goals
- Monthly content creation
Non-profit pricing starting at $8,000
Relevant work case studies: Communications, Social Media and Marketing
A 60-minute strategic session for Canadian organizations who want sharper messaging and clearer direction for their branding. Includes a facilitated session, a brief impact snapshot, and prioritized recommendations.
- Client completes a short intake (impact, audience, goals)
- 60-minute session with both iilo co-founders, Madelen and Lisa
- Recommendations document with actionable insights
This session is designed to bring clarity and direction. Many clients use it as a first step into a longer-term partnership, but it also stands on its own.
Non-profit pricing starting at $4,000.
Reach out to learn more: connect@iilo.ca

How to work with us
Clients often begin working with us on a fixed-fee project and then have the option to sign on for an ongoing Strategic Partner Plan, tailored to meet their specific needs. However you decide to engage us, you’ll get strategic services and support, just when you need it.
Our impact
“iilo came on board to help with some design projects for the City of Victoria. Even with tight timelines, they were thoughtful in their approach, delivered quality work that upheld our brand standards and communicated clearly every step of the way. They exceeded all expectations — it was an absolute pleasure working with the team!”
What you can expect as an iilo client
Our number one priority is making sure your experience as an iilo client is exceptional. We work to gain your trust and support you at every step of your project, with no surprises.
Over the years, the iilo team has earned a reputation for being impact-focused, reliable, and great to work with. You can count on us to:
- Ensure our values align, so we stand behind our collaboration
- Take the time to listen and learn
- Flag accessibility opportunities and barriers
- Be collaborative and show respect for your subject matter expertise
- Deliver high-quality work on time and on budget
- Communicate clearly and explain the “why” behind our recommendations
- Pay attention to the details
- Celebrate the wins and make it right when we make mistakes
- Find solutions to reduce your project’s ecological footprint
- Continually learn, apply, and improve our skills, creativity, and work
The iilo team has been delivering communication design solutions to non-profits, social enterprises, educational institutions, marketing/communications departments, and governments for 20+ years.
- We work exclusively with mission-driven organizations and businesses — we understand what makes you great at what you do, and the challenges you face
- As a Certified B Corp, our company is founded on values and doing business ethically and transparently
- We’re committed to designing materials that are as accessible as possible, adhering to WCAG standards and that integrates accessibility considerations throughout every project phase
- We believe in empowering women in business, and creating a flexible space for underrepresented creative professionals to do impactful work
We follow our standard communication design process for every client project, and refine the details to meet your custom needs. As process nerds, we’ve spent years refining our process to make it as easy and efficient as possible.
- Kick-off meeting: we set expectations, outline process, and align our teams
- Discovery and strategy: we dive deep into your creative challenge, get to know your organization, industry, target audiences, and goals, and exit this phase with clarity and consensus
- Concept design: we explore ideas and creative concepts, and refine them with your feedback, to agree on a design direction
- Design production: we produce complete drafts of your project deliverables, conduct 2-3 review and feedback rounds with you, and do ongoing quality assurance before delivering final files
- Wrap-up & celebrate: we reflect on (and celebrate!) what worked well and identify lessons learned and best practices with you, so we can improve our processes and your client experience
- Share impact: we share what we accomplished together through case studies, blog posts, and the iilo newsletter (with your permission, of course) to promote the great work you’re doing

Our impact
“Lisa and Madelen’s creativity and attention to detail yielded beautiful, timeless results.”