Solutions
We offer software and hardware solutions tailored to your needs. Our solutions are flexible and can be used both by a sole researcher and an entire university or enterprise to power a human behavior research lab.
Academia
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Education Research Lab
iMotions enables mixed-methods education research on attention, engagement, cognitive load, and memory, syncing facial expression, eye tracking, GSR, EEG, and more to move beyond self-reports and video coding.
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Health and Medicine Research Lab
iMotions powers multimodal clinical research, using synchronized tools like eye tracking, EEG, ECG, and respiration to assess therapies, study nonconscious behaviors, advance assistive tech, and explore physiological biomarkers.
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Communications Research Lab
iMotions’ Communications Research Lab streamlines mixed-methods research, combining real-time facial expression and voice analysis with surveys to study audience responses across settings.
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Business and Marketing Lab
iMotions Business and Marketing Lab delivers consumer behavior, marketing, and usability insights by combining eye tracking, facial expression, and other multimodal tools beyond self-reporting.
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Psychology Research Tools
iMotions’ Psychology Research Lab lets you go beyond self-reports, syncing sensors to study attention, arousal, and emotion, with flexible tools and export options.
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EduLabs
Welcome to the future of higher education where academia meets application iMotions EduLabs are a fusion of our “Education” and “Laboratory” solutions and stand for a symbiotic relationship between cutting-edge technology and academic exploration. Academia is under pressure to do more with less, while finding new ways to attract funding. EduLabs help universities make vision…
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iMotions Education
Empowering Educators Many educators pursue careers in academia, hoping to engage and inspire the next generation. With iMotions Education, undergraduate lecturers have been able to increase enrollment and engagement with this intuitive, industry-relevant, behavior research tool. Students are seeking cutting-edge experiences that make their applications stand out in a competitive job market, and iMotions Education…
Consumer Insights
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Entertainment & Media Content Testing
Optimize Entertainment & Media Content with Real-Time Audience Insights Great entertainment captivates, connects, and resonates. Our advanced media testing solution empowers content creators, studios, and marketers with deep audience insights-decoding both the emotional reactions, engagement and attention of viewers to craft more compelling narratives, optimize entertainment and media materials, and maximize content impact. Gain audience…
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Facial Coding for Ad Testing
Media Analytics:All-in-One Ad Testing Platform Media Analytics powered by Affectiva’s technology, provides robust, data-driven insights to help you optimize your ad content, refine media spend, and connect with your target audience. Our ad testing software delivers actionable guidance for every stage of advertisement content testing, ensuring you launch campaigns with confidence. How It Works Key…
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UX Research Lab
Clickstreams and self-reports tell you what users did, but they rarely reveal why they struggled. The iMotions UX Research Lab moves beyond subjective feedback by synchronizing visual attention (Eye Tracking) with physiological reality (GSR & Facial Expressions). Detect hidden cognitive load, pinpoint the exact moment of emotional frustration, and validate your design decisions with objective,…
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Market Research Lab
The iMotions Market Research Lab combines advanced tools like eye tracking, facial expression analysis, and biometrics to help researchers understand consumer behavior. Gain data-driven insights into preferences, emotions, and decision-making to refine products, services, and campaigns. Perfect for delivering actionable results in both academic and commercial market research.
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Neuromarketing Research Lab
The iMotions Neuromarketing Research Lab helps researchers explore consumer decision-making with cutting-edge tools like EEG, eye tracking, and biometrics. Gain deeper insights into emotional responses, attention, and behavior to optimize marketing strategies and campaigns. Empower your research with data-driven understanding of consumer psychology and behavior for impactful results.
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Sensory Research Lab
The iMotions Sensory Research Lab enables researchers to measure human responses to sensory stimuli using tools like biometrics, facial expression analysis, and eye tracking. Uncover actionable insights into taste, touch, smell, and more to enhance product development and consumer experiences. Perfect for advancing sensory and consumer research.
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Product Design Lab
The iMotions Product Design Lab empowers researchers to analyze user interactions through tools like eye tracking, biometrics, and facial expression analysis. Gain valuable insights into usability, functionality, and user preferences to create intuitive and effective product designs. Ideal for refining innovations and enhancing the overall user experience.
Human Factors
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Automotive Research
Advance automotive research by understanding drivers’ experience through their own eyes. Quantify their alertness, drowsiness, and distraction with objective measures. Assess their comfort by measuring their muscle tension. Evaluate their emotions and arousal as they navigate rush-hour traffic, reduced visibility, or monotonous stretches of highway. Drive innovation that helps them arrive safely.
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Simulation Research Lab
iMotions’ Simulation Research Lab integrates advanced biosensors to analyze human behavior in realistic, controlled environments, enhancing research in fields like automotive, aviation, and healthcare.
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UI and Usability Research Lab
iMotions’ UI and Usability Research Lab offers a comprehensive platform for evaluating user interfaces and ensuring products are intuitive and user-friendly.
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Training and Performance Lab
The iMotions Training & Performance Lab enables researchers to monitor physiological, biochemical, and psychomotor reactions during training sessions, facilitating optimized performance strategies and a deeper understanding of human physiology under various conditions.
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Health and Wellbeing Research Lab
Enhance health and wellbeing research with iMotions’ cutting-edge lab solutions. Leverage biosensors, eye tracking, and AI-powered insights for groundbreaking discoveries in healthcare, psychology, and human behavior. Optimize your research with seamless data collection and analysis.
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Ergonomics Research Lab
iMotions’ Ergonomics Research Lab integrates advanced biosensors and data analysis tools to assess physical, cognitive, and environmental factors, enhancing workspace design and human performance.
iMotions Software Products
iMotions Software Products
Full-scale human behavior
research solutions
A software research suite that integrates an ecosystem of virtually any biosensor technology to provide the most robust data and insights available.
iMotions Lab
Trusted by researchers, iMotions Lab lets you collect and analyze data from biosensors and create studies with any stimuli
iMotions Education
Webcam Eye Tracking and Facial Expression Analysis for deploying studies quickly and easily around the world, supported by all major browsers and ideal for classroom teaching.
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Eye Tracking
Screen Based
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Eye Tracking VR
Virtual and mixed reality eye tracking
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Eye Tracking Glasses
Eye tracking using glasses
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EDA / GSR
Electrodermal Activity
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EMG
Electromyography
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Respiration
Measure breathing
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EEG
Electroencephalography
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fNIRS
Measures brain activity through blood and oxygen changes
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ECG
Electrocardiogram
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Facial Expression Analysis
Facial Expression Analysis
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Voice Analysis
Emotion and Voice Characteristics
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Automated AOI
Automated AOI
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FEA Multiface
FEA addon for multiface tracking
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Remote Data Collection
Collect webcam eye tracking, FEA, Respiration and Voice
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Webcam Eye Tracking
Webcam Eye Tracking
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Webcam Respiration
Measure breathing via video
