A Composable
Advertising Platform
Built for What Comes Next

Built for where media is going. Ready for agentic models when you are.
A unified, flexible infrastructure that adapts to your strategy and lets both people and AI systems plan, activate, and optimize across the open internet with clarity and control.
Learn more about the Infillion Platform
THE PROBLEM THE INDUSTRY CAN'T IGNORE

Advertising Isn’t Broken.
The Infrastructure Underneath It Is

Advertising today runs on stitched-together systems that create opacity, slow decisions, and divert budget away from working media—limitations that become more costly as AI and automation enter the workflow.

"56%

Of every programmatic dollar disappears before it reaches a publisher.”
— ANA Programmatic Benchmark Study

one unified platform. open. composable. agentic.

A Flexible Platform for Human and AI Decision-Making

The Infillion Platform is an open, fully composable execution layer that gives you the flexibility to design and optimize campaigns exactly how you want.

Built for Flexibility, Powered by Interoperable Components

190+ interoperable components across demand, supply, data, and creative.

Standardized APIs and zero-hop execution paths for fast, efficient execution.

Modular architecture that adapts to your needs—easily evolve, extend, or automate any part of the system without disruption.

Built for Flexibility, Powered by Interoperable Components

The demand layer handles up to 2M queries per second ensuring real-time optimization without degradation.

Over 3.5B device identities processed weekly through XGraph, providing a continuously refreshed, privacy-safe view of your audience.

Optimizes nearly 16T intelligent inferences per year to power pacing, bid decisions, and creative rotation.

Integrate AI Seamlessly

The Infillion Agent Connector allows you to plug in AI seamlessly, without custom engineering or replatforming.

Whether you’re using an agentic, managed, self-service, or hybrid model, our platform adapts to your operating style.

why you should care

The Three Benefits of Composability

Composability ensures your strategy always comes first – and technology enables it.

Choice

Select the exact capabilities you want. 
Human-led, AI-assisted, or agent-operated, the platform supports the model that fits your workflow, and can be fully white-labeled to reflect your brand’s identity.

Customization

Configure how everything works together.
Build bespoke workflows, integrate proprietary systems, and tune execution around your rules instead of someone else’s idea of what they want you to do.

Control

You own the data. You set the constraints.
Decide when automation should participate — and when it shouldn’t. The platform keeps decision-making transparent and aligned to outcomes, no matter who or what is driving the logic.

A $750M Investment in Building the Future

Backed by the industry's strongest pedigree and the deconstruction of 9 category-defining companies.
Over the past decade and a half, Infillion has acquired and rebuilt 9 best-in-class technologies — TrueX for premium interactive creative, MediaMath for programmatic demand, Gimbal and UberMedia for location and audience intelligence, Drawbridge for identity resolution, and more.

We didn’t simply integrate these technologies. We deconstructed them. We extracted their core components, standardized their interfaces, and recomposed them into one unified platform built for scale, autonomy, and the next wave of media innovation.

This is what makes Infillion different — not a collection of tools, but one platform engineered for the next era of advertising.