Damian Hughes is a Sunday Times bestselling author and globally renowned speaker who shares his expertise in high-performance behaviours, leadership and organisational change to help teams and organisations build and sustain high-performance cultures.
Damian is the author of eight best-selling business books, including Liquid Thinking, Liquid Leadership, How to Change Absolutely Anything, How to Think Like Sir Alex Ferguson, and The Five STEPS to a Winning Mindset. His latest titles, High Performance: Lessons from the Best on Becoming Your Best and How to Change Your Life, both hit number one on the Sunday Times bestseller list. His works have been translated into twelve languages.
In addition to his business books, Damian has written highly regarded sports biographies. His biography of Sugar Ray Robinson was shortlisted for the prestigious William Hill Sports Book of the Year Award, while his accounts of Thomas Hearns and Marvin Hagler became best-sellers. Marvelous Marvin Hagler became the UK’s best-selling sports biography in 2013.
Alongside his writing and speaking work, Damian works as a trusted advisor to leaders in elite sporting organisations including England Football, England Rugby League, Scotland Rugby Union and the England Roses netball team, helping instil the behaviours and mindset required for sustained success.
Damian is co-host of the High Performance Podcast, interviewing world-class performers from business, sport, entertainment and the arts. The show has been a global hit with over 300 million downloads by listeners in more than 190 countries.
He was appointed Visiting Professor of Organisational Behaviour at Manchester Metropolitan University in 2010. During this role, Damian contributed to both undergraduate programmes in business and the prestigious Master of Sport Directorship programme, sharing his expertise in high-performance culture, leadership and organisational change.
He is also the founder of The School Coat Charity, which provides warm winter coats to children living in poverty, ensuring dignity, warmth and opportunity for those who need it most.
