When Everyone Loses Traffic, Here’s How You Can Grow It with Digital PR Done Right [Case Study]As SEO seems to be changing so fast that it is impossible to keep up these days, one of the most popular questions remains the same, “How…Jan 28Jan 28
5 Reasons to Create a Dedicated SubredditReddit is one of the most influential digital channels these days. It influences LLM training data, and it ranks everywhere, including for…Jan 24A response icon1Jan 24A response icon1
Published inVentureSurvey: SEO for AI (or GEO), SEO Is Alive & Well, SEO Budgets Increasing, Everyone is ConcernedI spent a considerable amount of time reaching out to business owners and (mostly) in-house marketing teams to find out what they think…Oct 27, 2025A response icon2Oct 27, 2025A response icon2
Published inVentureReddit as a Gateway to Google Search (and ChatGPT): Do’s and Don’tsA few weeks ago, I started my own subreddit to curate everything useful that relates to optimizing for LLMs.Sep 25, 2025A response icon4Sep 25, 2025A response icon4
Published inVentureHow Important is SEO for AI Visibility (AIO/GEO/SEO for AI)?The search industry is definitely changing due to the rapidly evolving AI technology. And these changes are dramatic on many levels…Aug 21, 2025Aug 21, 2025
Answer Engine Optimization (AEO): What Is It and How to Optimize for Questions?Answer Engine Optimization is not a new concept. We’ve been talking about Google turning into an answer engine (versus a search engine)…Aug 8, 2025A response icon2Aug 8, 2025A response icon2
The Traffic WILL Keep Dropping… Are You Ready for a Possible No-Traffic FutureWe keep talking about traffic and organic click-through declining for everyone across any niche or business model.Aug 1, 2025Aug 1, 2025
Intent-Based Optimization: This is What SEO and GEO/AEO/AIO Have in Common (Yet, not Quite)While we keep debating which of new acronyms are going to stick, let’s not forget the most important thing traditional search and AI-driven…Jul 18, 2025Jul 18, 2025
Published inVentureGEO (Generative Engine Optimization): What Does That Mean?Generative Engine Optimization (GEO) is a new-ish term that seems to pick it up in popularity, whether we want that or not.Jun 19, 2025Jun 19, 2025
Reddit OWNS the Bottom of the Sales Funnel (And Businesses Fail to Do Anything about That)Last week, a few new Reddit-related studies were published showing the incredible power of Reddit in influencing online buying journeys…Jun 16, 2025Jun 16, 2025