I served as the Creative Director and Designer for OpenText's Digital Futures Campaign. I was charged with designing an engaging story around their new cloud services, security, customer experience, business networks, and organization networks. They wanted to target executives, influencers, and thought leaders within the industry. To do that, I leveraged a fresh illustrative style and iconography approach that created fast recognition of each service. Resulting in tenfold the ROI. Winner of Digiday Content Marketing Awards for Best Branded Content Site – B2B

After designing and developing the Cloud Transformation brand, I led a creative team that included IDG’s Creative Lab, The Furrow, and Creating Digital that made a brand new experience to wrap Microsoft’s Cloud Transformation campaign. I designed some marketing elements for the campaign, and also overlooked and critiqued all of the creative before it went live.

After designing and developing the Cloud Transformation brand, I led a creative team that included IDG’s Creative Lab, The Furrow, and Creating Digital that made a brand new experience to wrap Microsoft’s Cloud Transformation campaign. I designed some marketing elements for the campaign, and also overlooked and critiqued all of the creative before it went live.

The best coaches often build teams that emphasize individual strengths while putting players in the best position to succeed as a group. The best business leaders do the same with their employees.

After designing and developing the Cloud Transformation brand, I led a creative team that included IDG’s Creative Lab, The Furrow, and Creating Digital that made a brand new experience to wrap Microsoft’s Cloud Transformation campaign. I designed some marketing elements for the campaign, and also overlooked and critiqued all of the creative before it went live.

I worked with IDG's Brand Strategist and Designer to flesh out the IDG TECH(talk) brand. IDG TECH(talk) is the leading social and audio channel covering the very latest developments in the tech sector. The global team produces informative, practical and actionable content that helps decision makers navigate the technology landscape and stay ahead of their peers.

This was a printed infographic for Digitate and their tradeshow. the inforgrapic is centered around AI-driven technologies and how they can improve different aspects of a business.