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How Much Does a 30-Second TV Commercial Cost in 2026?

TV advertising has typically been thought of as expensive and cumbersome. However, times have since changed, with technology and solutions helping advertisers overcome these common...

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Disney Plus Advertising in 2026: Complete Guide for Marketers

As streaming continues to dominate viewer habits in 2026, Disney+ stands out with its vast library of family-friendly and blockbuster content, drawing over 160 million...

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10 Growth Marketing Strategies That Actually Work in 2026

A well-rounded growth marketing strategy can pave the way for ongoing revenue and long-term success. But it’s important to understand which growth marketing strategies are...

8 Min Read

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What Is Connected TV? How CTV Advertising Works (2026)

TV isn’t what it used to be, and that’s unlocking massive opportunities for performance marketers. With CTV ad spend projected to hit $38 billion in...

12 Min Read

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Top 15 Digital Marketing Metrics to Measure Performance

As a marketer, building awareness for your product remains a core objective, but quantifying progress toward that goal and the impact of your marketing investments...

11 Min Read

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B2B Performance Marketing: Complete Guide for 2026

B2B marketers are under increasing pressure to prove ROI and drive measurable results across every campaign. With the right B2B performance marketing strategy, businesses can...

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10 Performance Marketing Strategies That Actually Work

These days, digital marketing is a way of life. Companies across the world have budgeted more of their marketing dollars for online video advertising, social...

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Performance Marketing: What Is It & How Does It Work?

Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. Billboards on the highway or a coveted spot in...

9 Min Read

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The Rise of AI-Generated Commercials: What It Means for 2026

The advertising landscape is shifting fast, and AI-generated commercials are leading the charge. Built by machine learning models rather than production crews, these TV ads...

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