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Three CMOs Weigh in on the Power of a Marketing Campaign Tagline
Campaigns

Three CMOs Weigh In on the Power of a Marketing Campaign Tagline


Date Brand Joolies Ignites Growth in ‘Sleepy’ Category With Vibrant Packaging, Micro-Influencers
Shopper/Retail

Date Brand Joolies Ignites Growth in ‘Sleepy’ Category With Vibrant Packaging, Micro-Influencers


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Marketers

How Oura Is Bringing its Wearable Story to the Olympics

A look at Oura’s wearable story at the Olympics and how it’s approaching segmentation across various global markets.


Trending Now

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Brands on Fire

Brands on Fire: L’Oréal’s Chief Creative on Tapping Kevin Durant as CeraVe’s ‘New Face of Legs’


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Marketers on Fire

Intuit CMO Thomas Ranese on Marrying AI + HI, Courting Younger Buyers and CMO Leadership


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Social

Why 2016 Is Everywhere Again and What Marketers Should (and Shouldn’t) Do About It


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Marketers

Fresh Step’s Valentine’s Day Campaign Bolsters its Brand Refresh – and Cat Adoptions

From theChief Marketer

Read more in:
  • Ad Tech
  • PR/Comms
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  • Sports Business
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  • Ad Ops
  • Linear/Connected TV
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  • Cable TV Ops
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Ad Tech

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CTV Roundup

Horizon Media’s David Campanelli Shares His Strategy For Breaking Down Media Silos

From AdExchanger

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Marketers

WPP Braces For Big Change, As New CEO Cindy Rose Says It Will Ditch The Holdco Label

From AdExchanger

PR/Comms

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Crisis Management

A Golden Moment: USA Hockey’s Triumphant (But Messy) Week

From PR News

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Branding/Marketing

PR Roundup: BAFTA Apology, Employees More Trusted than CEOs, Burger King Updates Whopper

From PR News

Experiential

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B-to-C Events

Hertz Unleashes a Pack of Dogs and a Pop-Up Café at the World’s Largest Gathering of Golden Retrievers

From Event Marketer

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B-to-C Events

USAA’s Sponsorships Director Talks NFL Talent Partnerships and Optimizing a Lounge

From Event Marketer

Sports Business

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Cynopsis: Sports

Cynopsis Sports 02/24/26: Hockey Is Having a Moment; ESPN Launching Women’s Sports Sundays

From Cynopsis

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Cynopsis: Sports

Cynopsis Sports 01/27/26: Peacock Introduces Rinkside Live

From Cynopsis

Shopper/Retail

Great Clips Taps into Quarterback Kirk Cousins’ Love for Value Haircuts in New Campaign
Campaigns

Great Clips Taps into Quarterback Kirk Cousins’ Love for Value Haircuts in New Campaign


Land O’Lakes CMO Aims to Change Rural America’s Image
Shopper/Retail

Land O’Lakes CMO Aims to Change Rural America’s Image

Ad Ops

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AI

Video Engagement, Sell-Side Decisioning, Transparency: The Publisher Advantage in 2026

From Admonsters

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AI

CES 2026: AI Everywhere, Certainty Somewhere

From Admonsters

Linear/Connected TV

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Cynsiders

From Cart to Couch: How Retail Data Is Powering the Next Era of Premium Video

From Cynopsis

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Cynsiders

TV And Video Convergence Is ‘Fair’ At Best: Here’s What 10 Execs Want Fixed In 2026

From Cynopsis

Lead Gen

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Latest

CMS Cracks Down on Medicare TPMOs

From Leadscon

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Latest

The FCC Strikes Back Against AI Voice Channels

From Leadscon

Cable TV Ops

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Programming

FCC Takes a Swing at the State of Sports Broadcasting

From Cablefax

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Programming

Exclusive: C2HR Finds Bonuses, Equity Lead 2025 Pay Shifts

From Cablefax

Resources

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EventTrack 2025: Experiential Marketing Forecast & Benchmark Study

From Event Marketer
A Guide to Operationalizing First-Party Data in Marketing

A Guide to Operationalizing First-Party Data in Marketing

A Conversation with TransUnion’s Gareth Davies on the Future of Marketing–With or Without the Cookie

A Conversation with TransUnion’s Gareth Davies on the Future of Marketing–With or Without the Cookie


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The State of Audience Data for Broadcast, Cable & Streaming Media

From Cynopsis
PR News Platinum Awards
Winners

PR Platinum Award Finalists Named

From PR News
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The Future of Marketing

Executive Perspectives for Modern Marketers

The Chief Marketer Network is a leading marketing intelligence hub connecting a global portfolio of 9 specialized media brands serving the primary channels of media and marketing, ranging from advertising technology to PR/Communications. With an aggregate audience of over 1 million marketing professionals, the network delivers curated insights, trend forecasting, and cross-disciplinary coverage that empowers marketers to stay ahead of what’s next.

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February 27, 2026

Top Women in PR Awards- Call for Entries

Enter Now
From PR News

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