A Reddit community for sharing and discussing science-based psychological material.
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A Reddit community for sharing and discussing science-based psychological material.
Sorry, this post has been removed by the moderators of r/psychology.
THIS IS NOT A PLACE TO ADVERTISE. YOU WILL BE BANNED. r/Advertising: Is for ad creators, students, copywriters, and anyone else who is finely honing their reverse banner blindness for professional reasons.
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Science-based answers for questions about the mind, behavior and perception. This is not a mental health/advice sub! Non-Science-based answers may be removed without notice. Posts that draw too many opinions or anecdotes without empirical answers may be locked at mod discretion. Feel free to pick an applicable flair, or one will be chosen for you.
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Could other peoples’ opinions change your perception of taste? In the in our Ad Psych series, our secret actors in a taste test praised soda A over soda B even though they were the exact same soda. See how the other taste-testers responded. The results may shock you! Can other people influence your perception of taste?
Can branding impact the way people experience something as simple as soda? In a head-to-head taste test with identical sodas, we set out to discover if taste can be influenced by psychology.
In our first , see what happens when a soda is packaged in two different presentations: one with a strong brand story and one with no brand story at all. Will the packaging affect the taste?
