Our Reputation Defender add-on uses proprietary technology to protect the reputation of your sending domain and IPs. It works by suppressing invalid email addresses at time of send, greatly reducing your hard and soft bounce rates. Reputation Defender is key to maintaining a healthy email list, which helps ensure optimal delivery and inbox placement rates over time.

Our Insight Engine add-on provides additional data about the customers in your email lists in the form of a daily report, allowing you to create highly valuable, enhanced customer profiles. These additional insights can be used to create new customer segments, new campaigns, and help you discover new ways to monetize your customers via email.