The Latest Press Releases About Roccai
On this site, you can find the latest news written about Roccai in the press. Download pictures from our press kit or contact us regarding any questions you may have about what we do.

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Nanna sought help for her business – and discovered a unique opportunity
When Nanna Bach Munkholm started the tech company Roccai, she often had to make technical decisions on her own. But a new opportunity allowed her to hire an AI expert who is now an indispensable part of the team.
Swiping toward tailored experiences: Entrepreneurs develop tourism’s answer to Tinder
Meet the founders behind Roccai — one of the new solutions aiming to shape the future of tourism through technology and sustainability.
Roccai hired their first employee and scaled even faster
Nanna became an entrepreneur and entered the tech industry without knowing how to code — so she taught herself. In her second tech startup, Roccai ApS, she was able to hire Mathias through the EU-funded project SMV:Vækstpilot. The two shared responsibilities: he focused on the AI side, while she built the system.
Exploring the Journey of a Tech Innovator: An Interview with Mathias Grønne
In this exclusive interview, we delve into the remarkable career of Mathias Grønne, a tech enthusiast whose passion for innovation and machine learning has driven him to become the Head of AI at Roccai.
Breaking with the “Molbo mentality” turned into serial entrepreneurship
Nanna Ulsøe is a serial entrepreneur — because she simply can’t help it, she says. Her entire career has been defined by a strong urge to explore and a personal value compass, shaping her into a leader with high ambitions who still puts her team at the center.
The Entrepreneur Journey:“You always have to keep in mind what’s best for the business — so emotions don’t take over.”
She comes from a completely different background, but today, she’s been working in IT for eight years. With a steep learning curve, sharp focus has been essential. Get to know the founder behind the AI startup Roccai: Jane Houlind Ulsøe.
Tech startup Roccai ApS secures million-kroner investment from Mikrofonden
Roccai develops AI-driven software for webshops, creating a more immediate and direct interaction with customers. Their solution guides users through swipe-based questions to offer personalized purchase suggestions — “Tinder for e-commerce.”
The Serial Entrepreneur: How I Took My First Steps
Nanna Ulsøe is one of Denmark’s notable serial entrepreneurs and has helped build three companies from the ground up. We spoke with her about going from idea to action and finding the courage to dive into entrepreneurship.
Three Experienced Entrepreneurs Launch a New Startup Together:“The biggest mistake I made was not killing the first idea fast enough.”
Nanna Munkholm and sisters Jane Houlind Ulsøe and Nanna Ulsøe have teamed up to launch a new IT startup.
Download by clicking on the image - in Danish
We’ll Swipe Our Way to More Decisions in the Future
In today’s newsletter from Erhverv+, meet the companies Roccai, Speedrecruiters, and SteelXperts.
Startup From DigitalLead Network Secures Investment
After participating in DigitalLead’s accelerator programme, tech startup Roccai has landed an investment of DKK 2.8 million. DigitalLead supported the startup in securing funding from Hands-on Mikrofonden.
‘Tinder for Travel’: AI Guides the Next Vacation With a Swipe
‘Tinder for Travel’ is the idea behind Roccai — using AI to power a tourism discovery platform. The holidays are approaching… but where should you go?
Inspired by the Travel Industry: ‘Tinder for E-commerce’ Lands Major Investment
Three experienced tech entrepreneurs have launched Roccai — an AI company they describe as “Tinder for e-commerce.” They’ve secured a deal with a Danish investment fund. Now their swipe algorithm is headed to webshops offering everything from theater tickets and travel to outdoor gear and sex toys.
CO-CODERS HEROES: Nanna Bach Munkholm — “My biggest passion is creating something”
In our “Co-Coders Heroes” blog series, we highlight inspiring tech and coding profiles. In this post, we meet Nanna Bach Munkholm, who started her first company sewing leather bags while studying civil engineering. Through the startup community, she discovered her passion for tech and coding.
Downlaod by clicking on the image - in Danish
ITB Travel Tech Startup : talents unveiled at ITB Berlin 2023 Convention
How does innovation transform and reinvent the world of tourism? In an ITB Berlin session dedicated to Travel Tech Startup, four companies showed what they achieve to make the travel experience easier for both the trade and consumers
Downlaod by clicking on the image - in Danish
IDA Sound S2, Ep 3: More Diversity in STEM Education?
Why is it important to have more women in tech and greater diversity in STEM programmes? That’s the question we ask our guest, Nanna Bach Munkholm, in this episode. She shares her journey from graduating with a humanities-focused high school degree, to studying civil engineering, and now working in a completely different field — as a developer at Trifork.
Entrepreneurship: 20 Entrepreneurs from Aarhus You Should Know in 2023
With input from key stakeholders across the city, we’ve identified 20 startups from Aarhus worth keeping an eye on. Meet them all here.
Downlaod by clicking on the image - in Danish
DigitalLead: Roccai
Roccai is a SaaS platform offering integrable AI modules for the eCommerce and tourism industries. Their solution presents users with relevant questions — combined with visuals or graphics — to help website visitors who are unsure about which products or experiences best suit them.
NEXT Investments // Investing in New and Exciting eXponential Technology
NEXT is an abbreviation for New Exciting eXponential Technology – and that’s what this event will be all about.
Speaker: Nanna Bach Munkholm
Developer at Trifork & Co-founder of Roccai
#Techitforward
#iwdk2022
Up&Next 2023: New Ideas Are Calling
On April 12, 2023, the Hub for Innovation in Tourism hosted Up&Next23. The event featured unconventional elements, inspiring ideas, and insight into tourism innovation — all enriched by talks from speakers offering different perspectives on the power of innovation in the travel industry.
Three Experienced Entrepreneurs Launch a New Startup:“The biggest mistake I made was not killing the first idea quickly enough.”
Nanna Munkholm, along with sisters Jane Houlind Ulsøe and Nanna Ulsøe, have joined forces to launch a new IT startup. Now their AI project, Roccai, is set to kickstart serious growth and development.
Download by clicking on the image – in Danish
Press Kit

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Roccai Logo - For Use On Print

Picture Of Team Roccai
Press Inquiries

Nanna Ulsøe
CEO, Roccai
Tlf.: +45 3138 8060
Mail: nu@roccai.com


















