SKIMspiration: Tendencias de precios y promociones 2026
Mira nuestro webinar y aprende a aprovechar los cambios en la percepción de precios y promociones para mejorar la gestión de ingresos de tu marca.
Trainings & webinars
Trainings & webinars
SKIMspiration: Tendências de preços e promoções 2026
Assista ao nosso webinar e aprenda a aproveitar mudanças na percepção de preços e promoções para fortalecer a gestão de receita da sua marca.
Blog
The authenticity gap: What Gen Z really thinks about your brand
What 500 young people across eight countries told us about brand connection in their own words.
Client success stories
How laboratory segmentation shaped a leading MedTech's R&D priorities
Discover how segmentation helped a leading immunodiagnostics division prioritize features and develop strategies for product innovation.
Trainings & webinars
EMEA SKIMspiration: Pricing and promotion trends 2026
Watch our webinar to learn how to leverage shifting consumer perceptions of price & promotions and enhance your brand’s revenue management strategies.
Trainings & webinars
US SKIMspiration: Pricing and promotion trends 2026
Watch our webinar to learn how to leverage shifting consumer perceptions of price & promotions and enhance your brand’s revenue management strategies.
Trainings & webinars
APAC SKIMspiration: Pricing and promotion trends 2026
Watch our webinar to learn how to leverage shifting consumer perceptions of price & promotions and enhance your brand’s revenue management strategies.
Blog
Unlocking consumer-led innovation and creative growth with CrowdCraft™
Stop guessing what consumers want. Use CrowdCraft to generate and validate product concepts, revealing what truly resonates at scale.
In-depth content
Navigating uncertainty together
Times are tough — but you don’t have to go through it alone. Check out our insights to help you move forward with clarity and confidence.
Videos
What is revenue management?
Find the path to profitable sustainable growth by learning how revenue management replaces gut instinct with data driven decisions.
Blog
Why realistic testing prevents innovation failure
Great innovation concepts can still fail in market. Learn how realistic testing in competitive contexts prevents costly failures during development.
Client success stories
How Alpro captures value through sustainability claims
Discover how Alpro create winning sustainability claims that motivate consumers to purchase by connecting to primary choice drivers.
Blog
How early audience insights reduce innovation failure
Prevent costly innovation failures and gain a strategic advantage during uncertain times by understanding audience habits first.
Blog
Maintain clarity during budget uncertainty: Smart insight strategies
Discover how to maintain strategic insights during budget cuts. Learn three approaches for high-impact, cost-effective research in uncertain times.
Blog
Master revenue decision-making in uncertain times
Transform market volatility into competitive advantage. Discover how to build strategic agility that responds purposefully without creating chaos.
Blog
Discover how to balance promotional tactics with brand health
Learn strategic alternatives to price discounting that drive growth during uncertainty.
Blog
Strategic responses for revenue growth
Learn strategies to combat trade-down behavior, win back customers, and maintain growth during market volatility with data-driven insights.
Blog
Navigate economic turbulence with strategic revenue management
Tackle trade-down, avoid promo pitfalls, and stay confident in a volatile economy with strategic revenue management.
Client success stories
Opportunities for prevention with household food waste collections
WRAP's study with SKIM shows food waste collection boosts awareness, reduces guilt, and improves habits, supporting waste reduction & circular goals.
Brochures
How to win in the information deluge era
Discover SKIM's framework to turn information into a competitive advantage.
Paper & guides
Brand value guide: Make your brand irresistible
Boost your brand’s impact with SKIM’s 5-step guide to irresistible growth. Download now to unlock strategic success!
Brochures
Solution sheet "Unspoken®"
Download SKIM Unspoken solution sheet.
Overviews
What is Unspoken?
Evaluate and optimize ads, messages, claims, packs, key visuals, new concepts, ideas and more with SKIM’s innovative mobile swiping technology.
Infographics
Impulsione o crescimento da sua marca em 2025
Descubra cinco insights importantes de nossa pesquisa para ajudar as marcas a navegar nesse cenário complexo e prosperar em 2025.
