The 5 groups of people involved in IT hypes
2025/05/29 Leave a comment
Lately AI is all over the place. It’s THE IT hype of today. As was bigdata, cloud, microservices, NoSQL, etc. Every one of those hypes has really good use cases and brings something new to our toolbox. On the other hand it’s a complete overkill for 80% of usages they are currently trying to force it upon.
That brought me to think about who drives what. At the end I came to the conclusion that those folks can be divided into roughly 5 different groups. Of course I slightly exaggerate some arguments to make them clearer.
1: The ‘Analysts’
No, I’m not talking about IT analysts but venture capital analysts! Let’s face it: in the western world we do a lot less own production nowadays (those mostly got moved to cheap labour countries) but instead have a lot of jobs in the service sector and financial market, etc. Part of those could also be called ‘unproductive jobs’. IT – partly – falls into this category. Not because what we programmers do isn’t worth anything, but because we are often a cue ball in the game of big $$$ investment plans. Every new IT hype is fuelling the blue chip stock market. Naturally they are interested in pushing it even further to increase their share prices. And if one hype is ‘milked’ they move on pushing another hype to boost their stock shares.
And the big consulting companies (Gartner, etc), IT magazines, et al want to make good cheap money themselves. So they are helping them by recommending technology (which they not even closely understand themselves) down to the next layer, which is:
2: The CTOs and ‘Bosses’
When you have dozens of Articles about a new IT hype all over the place and other CTOs raving about them in the golf club there is barely a CTO which will freely admit “Nah, I just wait until I learn more about it, because I really don’t understand it yet”. What they most likely will do is to go to their own management and say “Mr CEO or technical manager, look at that AI stuff, we need it too, because our competitor uses it as well and will overtake us!”. Do they have a clue what they really want and why the want it? Hell, surely (in almost all cases) not!
Of course most of the time there are often good use cases. And if you have a very good technical management team (or down the line someone who they listen to) they will try to implement those use cases first. But it’s not guaranteed. Actually most times it’s just bonkers what they try to achieve with this new hype. How many companies really did have a need for big data yet still many did have an Apache Hadoop installation. Don’t get me wrong: Apache Hadoop is STILL extremely good IF you have the right use case for it – but for most companies it was really bonkers and overkill!
3: The Copy-Coders
So most times these totally out-of-nowhere requirements are pushed down to the development team. And as we all know there is a big spread in quality of developers. Of course there are developers who should imo not touch productive code, but most are really ok-ish. Most of the time it’s the environment they work in which makes them copy-coders. Or as I used to call them: Stackoverflow-Programmers. Btw, those are right now moving from being Stackoverflow-Copy-Coders to “Vibe-Programmers”. That means: use ChatGPT, Claude, Copilot, etc to let it suggest code which you then take or adopt based on your gut feeling. In both cases the resulting quality is näääh not so good. With Stackoverflow you at least get a really good explanation along the solution most times. Of course someone must have the time and will to understand this explanation, but this is now missing with AI-assisted coding altogether.
Usually this leads to a working solution (after a ton of try-and-error iterations). The downside is that the source code now does not only contain the solution but tons of additional code blocks and logic which got just copied over as well but is actually useless. In the best case it only makes maintenance much harder. But more often than that this superfluous code introduces problematic paths and side effects. Yes, it’s a quick way to come to decently working solution, but be aware that it also introduces technical debt as explained by Ward Cunningham (one of the big IT superheroes, read up on his inventions) who coined that term: https://www.youtube.com/watch?v=pqeJFYwnkjE
4: The Informed Programmer
There are always a few people in a company who try to not only get their tasks done but to truly understand what they are doing. They want to understand the ‘tricks’ behind the APIs they are using. Those are the seniors in the team (regardless of their biological age, I’ve seen excellent ‘seniors’ (and ‘seniorinas’!) which are in their 20s!). What sets them apart is that they really want to understand what they are doing.
Now I have to step back a bit and try to explain what I try to bring across whenever I do some education, be it a conference talk, a lecture or just explaining to some fellow co-workers:
Imagine seeing a trick shown by a magician. If you see it first it really IS magic – often seemingly defeating physics. The same happens on the the 2nd and further time you see. It IS magic! But once the trick gets explained to you then you can not unsee it any more! All the magic is gone, you now KNOW how it is done! You went from “known unknown” to “known known” (see also: Rumsfeld Matrix)
What most programmers do when using some random API is like they are watching a magician do his tricks. They do roughly know how to use it, what to put into and what they get out – but they do not understand what it really does. It’s magic to them! Or as physicicist Arthur Clarke put it:
“Any sufficiently advanced technology is indistinguishable from magic”
Once you understand the trick you can most times judge what side effects and limitations some new technology has. And when to NOT use it as well 🙂
5: The Implementors
I mention this just for completeness. There are people who really invent and implement those algorithms, libraries and frameworks. Of course they do know how this stuff works – and they are also well aware what they do NOT yet cover or not yet understand themselves. And that’s a big part. To bring another quote, this time from one of the first computer scientists David Wheeler:
“All problems in computer science can be solved by another level of indirection.”
In fact our high level computer languages are just a pile of hundreds of layers of abstractions built upon another. From APIs, the actual implementation down to machine instruction, transistors or FETs down to semiconductor physics and atoms, electrons, quarks and gluons. And if you implement fundamentally new frameworks you have to go down these abstractions at least to some degree. And this is obviously complex. Or to put it in my own words (as a person who wrote quite a few specs and libraries in the JavaEE area):
“Behind every problem detail you have to solve
there are at least 3 more problems hiding
(which you also have to solve).”
Which of course a stock market analyst doesn’t care much about…








