The TaleWind Audit and Scorecard shows how your digital presence supports member engagement and revenue—and where small improvements can make a big difference.
You already create valuable content and programs. The challenge is knowing how well that value shows up online.
Most associations don’t need a rebuild. They just need clarity on:
The Audit gives you that clarity so you can move forward with confidence.
Your Scorecard outlines how your digital presence performs across three core areas:
Experience
How your current structure presents information and how clear it is for members to understand where to go.
Content
How your content is organized, what’s prominently featured today, and what may not be getting the visibility it deserves.
Revenue
How your digital presence supports sponsorship and other non-dues revenue opportunities, based on what currently exists.
Even small gaps can make it harder for members to see the value you’re creating and harder for the association to grow digital revenue.
The Audit highlights those gaps so you can focus on the areas that will make the biggest difference.
And because TaleWind’s media platform, content support, and sponsorship inventory can be implemented in as little as 60 days, associations often start seeing improvement quickly once they have a clear starting point.
No prep. No pressure.
Just a clear understanding of where things stand and where the best opportunities are.
Trade and professional associations that want:







Since 2007, we’ve helped associations present their value online in a more consistent, member-friendly way—and build the revenue opportunities that come with it.
Your Audit gives you the starting point.
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