{{{contextualGreeting}}} Check out Bad Bunny's uplifting promo for the Super Bowl Halftime Show. And in case you missed it, here's a rundown on the marketing hirings and shufflings that happened this week.

Backseat Drivers | Jennifer Vianello
Jennifer Vianello, CMO of Cars Commerce, shares her family roots, her best career moves, and the power of strategic partnerships.
- Two Chairs | A Conversation with Coach and DEPT
- MARKETING VANGUARD | Uncovering Hidden Profits in Experiential Marketing With Wheels Up's Kristen Lauria
- ADSPEAK | AI’s Big Emotional Ad Makeover
- ADSPEAK | In Brands We Trust: Gen Z vs. Millennials
- LEADERSHIP VOICES | How Fetch’s CRO Robin Wheeler Is Redefining the Consumer Experience
72andSunny Will Build a Brand Around Qualcomm’s Compute Power
BY Alison Weissbrot
Nominations For 2026 ADWEEK 50 Are Now Open
BY PJ Bernacki
JPMorgan’s Latest Ads Feature Something Entirely New: Actual Customers
BY Robert Klara
READ FULL STORY >EXCLUSIVE: DoorDash To Sit Out Super Bowl 60
BY Lauren Johnson
EXCLUSIVE: Nike Won’t Return as a Super Bowl 60 Advertiser
BY Rebecca Stewart
Retail Data Firm Spins Acquires MikMak
BY Lauren Johnson
The two firms reach more than 4,000 brands.
READ FULL STORY >WHSmith Taps ISM to Sell In-Store Ads Programmatically Across Airport Stores
BY Kathryn Lundstrom
The Convergence of Brands and Commerce
BY Debbie Abrams Kaplan
Google and Walmart Join Forces to Shape the Future of Retail
BY Lauren Johnson
5 Things the Ad Industry Can’t Stop Talking About at CES 2026
BY Kendra Barnett
Walmart Opens Up Ads in Gen AI Shopping Agent Sparky
BY Lauren Johnson
Retail Data Firm Spins Acquires MikMak
Bad Bunny and Apple Music Invite the World to Dance at Super Bowl 60
BY Brittaney Kiefer
Apple Music released the official trailer for Bad Bunny's halftime performance at Super Bowl 60.
READ FULL STORY >Dos Equis Revives Most Interesting Man to Shake Up ‘Boring’ Beer Sector
BY Brittaney Kiefer
Ads of the Week: 10 Campaigns That Caught Our Eye, From Lego to Skittles
BY Brittaney Kiefer
Gap Unveils Hollywood Ambitions, Hiring First Chief Entertainment Officer
BY Brittaney Kiefer
Sabrina Carpenter Is Making Her Super Bowl Ad Debut for Pringles
BY Brittaney Kiefer
4 Takeaways From Spotify Wrapped on Staying Fresh and Timeless
BY Anselmo Ramos
In 2026, Brands Are Virtue Signaling About AI
BY Brittaney Kiefer
Bad Bunny and Apple Music Invite the World to Dance at Super Bowl 60
Retail Data Firm Spins Acquires MikMak
BY Lauren Johnson
The two firms reach more than 4,000 brands.
READ FULL STORY >WHSmith Taps ISM to Sell In-Store Ads Programmatically Across Airport Stores
BY Kathryn Lundstrom
In-store Touchpoints Are More Relevant Than Ever
BY Dawn Papandrea
The Convergence of Brands and Commerce
BY Debbie Abrams Kaplan
Google and Walmart Join Forces to Shape the Future of Retail
BY Lauren Johnson
Walmart Opens Up Ads in Gen AI Shopping Agent Sparky
BY Lauren Johnson
Retail Data Firm Spins Acquires MikMak
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
BY Kendra Barnett
Gentry was considered an adtech trailblazer and a caring friend to many in the world of media and advertising.
READ FULL STORY >OpenAI Says It Is Bringing Ads to ChatGPT
BY Trishla Ostwal
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
Netflix’s Bold Predictions Are Paying Off in Its Tarot-Themed ‘What Next’ Campaign
BY Bill Bradley
CMO Marian Lee talks Netflix's new campaign and how a Stranger Things theory had her questioning reality.
READ FULL STORY >Netflix’s Bold Predictions Are Paying Off in Its Tarot-Themed ‘What Next’ Campaign
Beehiiv Doubles Ad Sales Team, Scaling Newsletter Ads Business
BY Mark Stenberg
The expansion comes as advertiser demand grows for email-native inventory and creators look for passive revenue streams
READ FULL STORY >The 5 Media Trends I’m Thankful For
BY Mark Stenberg
Beehiiv Doubles Ad Sales Team, Scaling Newsletter Ads Business
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
BY Kendra Barnett
Gentry was considered an adtech trailblazer and a caring friend to many in the world of media and advertising.
READ FULL STORY >OpenAI Says It Is Bringing Ads to ChatGPT
BY Trishla Ostwal
Squarespace Is Returning to the Super Bowl With a ‘Cinematic’ Story
BY Brittaney Kiefer
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
Backseat Drivers | Jennifer Vianello
Jennifer Vianello, CMO of Cars Commerce, shares her family roots, her best career moves, and the power of strategic partnerships.
- Two Chairs | A Conversation with Coach and DEPT
- MARKETING VANGUARD | Uncovering Hidden Profits in Experiential Marketing With Wheels Up's Kristen Lauria
- ADSPEAK | AI’s Big Emotional Ad Makeover
- ADSPEAK | In Brands We Trust: Gen Z vs. Millennials
- LEADERSHIP VOICES | How Fetch’s CRO Robin Wheeler Is Redefining the Consumer Experience
72andSunny Will Build a Brand Around Qualcomm’s Compute Power
BY Alison Weissbrot
Nominations For 2026 ADWEEK 50 Are Now Open
BY PJ Bernacki
JPMorgan’s Latest Ads Feature Something Entirely New: Actual Customers
BY Robert Klara
READ FULL STORY >EXCLUSIVE: DoorDash To Sit Out Super Bowl 60
BY Lauren Johnson
EXCLUSIVE: Nike Won’t Return as a Super Bowl 60 Advertiser
BY Rebecca Stewart
Retail Data Firm Spins Acquires MikMak
BY Lauren Johnson
The two firms reach more than 4,000 brands.
READ FULL STORY >WHSmith Taps ISM to Sell In-Store Ads Programmatically Across Airport Stores
BY Kathryn Lundstrom
The Convergence of Brands and Commerce
BY Debbie Abrams Kaplan
Google and Walmart Join Forces to Shape the Future of Retail
BY Lauren Johnson
5 Things the Ad Industry Can’t Stop Talking About at CES 2026
BY Kendra Barnett
Walmart Opens Up Ads in Gen AI Shopping Agent Sparky
BY Lauren Johnson
Retail Data Firm Spins Acquires MikMak
Bad Bunny and Apple Music Invite the World to Dance at Super Bowl 60
BY Brittaney Kiefer
Apple Music released the official trailer for Bad Bunny's halftime performance at Super Bowl 60.
READ FULL STORY >Dos Equis Revives Most Interesting Man to Shake Up ‘Boring’ Beer Sector
BY Brittaney Kiefer
Ads of the Week: 10 Campaigns That Caught Our Eye, From Lego to Skittles
BY Brittaney Kiefer
Gap Unveils Hollywood Ambitions, Hiring First Chief Entertainment Officer
BY Brittaney Kiefer
Sabrina Carpenter Is Making Her Super Bowl Ad Debut for Pringles
BY Brittaney Kiefer
4 Takeaways From Spotify Wrapped on Staying Fresh and Timeless
BY Anselmo Ramos
In 2026, Brands Are Virtue Signaling About AI
BY Brittaney Kiefer
Bad Bunny and Apple Music Invite the World to Dance at Super Bowl 60
Retail Data Firm Spins Acquires MikMak
BY Lauren Johnson
The two firms reach more than 4,000 brands.
READ FULL STORY >WHSmith Taps ISM to Sell In-Store Ads Programmatically Across Airport Stores
BY Kathryn Lundstrom
In-store Touchpoints Are More Relevant Than Ever
BY Dawn Papandrea
The Convergence of Brands and Commerce
BY Debbie Abrams Kaplan
Google and Walmart Join Forces to Shape the Future of Retail
BY Lauren Johnson
Walmart Opens Up Ads in Gen AI Shopping Agent Sparky
BY Lauren Johnson
Retail Data Firm Spins Acquires MikMak
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
BY Kendra Barnett
Gentry was considered an adtech trailblazer and a caring friend to many in the world of media and advertising.
READ FULL STORY >OpenAI Says It Is Bringing Ads to ChatGPT
BY Trishla Ostwal
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
Netflix’s Bold Predictions Are Paying Off in Its Tarot-Themed ‘What Next’ Campaign
BY Bill Bradley
CMO Marian Lee talks Netflix's new campaign and how a Stranger Things theory had her questioning reality.
READ FULL STORY >Netflix’s Bold Predictions Are Paying Off in Its Tarot-Themed ‘What Next’ Campaign
Beehiiv Doubles Ad Sales Team, Scaling Newsletter Ads Business
BY Mark Stenberg
The expansion comes as advertiser demand grows for email-native inventory and creators look for passive revenue streams
READ FULL STORY >The 5 Media Trends I’m Thankful For
BY Mark Stenberg
Beehiiv Doubles Ad Sales Team, Scaling Newsletter Ads Business
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
BY Kendra Barnett
Gentry was considered an adtech trailblazer and a caring friend to many in the world of media and advertising.
READ FULL STORY >OpenAI Says It Is Bringing Ads to ChatGPT
BY Trishla Ostwal
Squarespace Is Returning to the Super Bowl With a ‘Cinematic’ Story
BY Brittaney Kiefer



































