It’d come as no surprise that I use a lot of different tools in my business. I’m a Systems and Tech whizz after all. I’d love to think that I’ve built up a pretty solid tech stack over…
Hey, I’m Vicky and in the video below, I’m going to talk to you about testing and previewing your emails in Mailchimp. Testing is an important step in the email marketing process. It’s a chance to proofread, check…
In a nutshell, deliverability is about your emails landing in your contact’s inbox. There are many factors that Inbox Providers like Gmail use to determine which folder to send an email to. There is one thing you can…
The first time you see your home address at the top of your email newsletter can be a shock! You didn’t realise that it would be used this way when you provided it at sign-up. So, what’s the…
I’m a huge fan of fewer Mailchimp audiences as it massively simplifies the whole email marketing process. So, how do you go about merging Mailchimp audiences? Two ways to merge Mailchimp audiences Using Mailchimp’s Combine Audiences Tool Exporting…
If you ask for website recommendations, chances are WordPress will be the most popular option. If you run with that without more information, you could end up on WordPress.com (which isn’t the right WordPress) or with a website…
Have you received an opt-out email (or several) for Mother’s day promotions? Brands are now sending a pre-campaign email asking subscribers to opt out of the oncoming email onslaught. It first started in 2019 and the initial response…
List building can be hard! Yep, no sugarcoating here or telling you it will be easy. There’s the planning, the tech, the strategy, the psychology, the content creation, and even some stats too. Quite a few areas that…
On February 14th, MemberVault made a massive announcement! The kind that you press send then watch your device ping off the chart. Or you go offline to avoid the notifications! Changes to price plans and their target audience…
Stock photos are a great addition to visual projects. Such as websites, emails, social media graphics, presentations and even print media. Amazingly, there are websites you can get lots of images, free to use commercially (i.e for your…
MemberVault has a new feature called Pages! It does what it says on the tin. It allows you to create web pages in MemberVault. This is a great move in its journey on becoming a solid website replacement…
Part of my content strategy is to have monthly themes. January is for kickstarting projects. Ties in with the need to make goals, resolutions, plans for the year. There’s a bit of a back story to go with…
You have probably noticed the increasing trend in online courses in recent times. I use MemberVault for my courses, and on there I’ve come across sewing courses and kids subscription boxes. The shift towards online learning means that…
Thinking of creating a website? Welcome to the ever-growing club! Unless you have the knowledge and time to code one from scratch, a website builder (a tool that helps you create a website) will be on your radar. …
Email marketing is all the rage at the moment. Everyone is saying you should build your list at the start or even before you launch a new business, course or product. How are you supposed to get subscribers…
Hands down, one of the most popular Mailchimp questions I answer is how to use Mailchimp to deliver freebies automatically to subscribers. Half the time it’s from business owners who don’t have a website yet or are too…
Curious about email marketing but not sure how to get on the bandwagon? Email marketing consistently outperforms other marketing channels so you are right to start thinking about it. What I also love about email marketing is that…
When you first create a Mailchimp account, you get one audience to store all your contacts. The assumption is that you have one business, one brand so you need one audience. However, it is not so black and…
“Start an email list,” they said. “It’s so easy.” they continued. “And you are not storing your leads on borrowed land like on Social Media.” So now you have an email marketing account but you need actual subscribers….
The start of April signals the end of the first quarter of the year! Perfect for crafting reflective posts and looking forward to what the next few months might bring. Easter, Spring, April Showers. Got kids? Then the…
The world of online courses is heating up! More and more businesses are venturing into the online learning world to share their know-how, get on the holy grail of passive income and build a community devoted to the…
March, officially the start of Spring, comes with a wealth of content ideas you can tap into. And hopefully some warmer weather! From encouraging new beginnings to Easter promotions, you are bound to find a few relatable topics…
What first comes to mind when you hear the term blogging? Mums sharing their parenting tips? A fashionista showing off their latest shopping haul? Or some other image seemingly unrelated to the traditional view of a business? Well,…
February may be the shortest month of the year but it has wealth of opportunities for great social media content. Which is great as it follows the longest month of the year for everyone, not just businesses. It…
Running a small business can sometimes mean that you are wearing a lot of hats – posting on social media being one of them. Let’s face it, there is only so many hats a person can wear before…
Pinterest is an image based platform and a great way to get traffic to your site. Tall images are best for Pinterest. Embedding one into your blog post allows your readers to share it or pin to their…
Running a business is time-consuming and that’s without adding social media to the mix. Managing social media accounts effectively can pretty much be a full-time job so that gives you an idea of the number of tasks involved. …
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It’d come as no surprise that I use a lot of different tools in my business. I’m a Systems and Tech whizz after all. I’d love to think that I’ve built up a pretty solid tech stack over…
Hey, I’m Vicky and in the video below, I’m going to talk to you about testing and previewing your emails in Mailchimp. Testing is an important step in the email marketing process. It’s a chance to proofread, check…
In a nutshell, deliverability is about your emails landing in your contact’s inbox. There are many factors that Inbox Providers like Gmail use to determine which folder to send an email to. There is one thing you can…
The first time you see your home address at the top of your email newsletter can be a shock! You didn’t realise that it would be used this way when you provided it at sign-up. So, what’s the…
I’m a huge fan of fewer Mailchimp audiences as it massively simplifies the whole email marketing process. So, how do you go about merging Mailchimp audiences? Two ways to merge Mailchimp audiences Using Mailchimp’s Combine Audiences Tool Exporting…
If you ask for website recommendations, chances are WordPress will be the most popular option. If you run with that without more information, you could end up on WordPress.com (which isn’t the right WordPress) or with a website…
Have you received an opt-out email (or several) for Mother’s day promotions? Brands are now sending a pre-campaign email asking subscribers to opt out of the oncoming email onslaught. It first started in 2019 and the initial response…
List building can be hard! Yep, no sugarcoating here or telling you it will be easy. There’s the planning, the tech, the strategy, the psychology, the content creation, and even some stats too. Quite a few areas that…
On February 14th, MemberVault made a massive announcement! The kind that you press send then watch your device ping off the chart. Or you go offline to avoid the notifications! Changes to price plans and their target audience…
Stock photos are a great addition to visual projects. Such as websites, emails, social media graphics, presentations and even print media. Amazingly, there are websites you can get lots of images, free to use commercially (i.e for your…
MemberVault has a new feature called Pages! It does what it says on the tin. It allows you to create web pages in MemberVault. This is a great move in its journey on becoming a solid website replacement…
Part of my content strategy is to have monthly themes. January is for kickstarting projects. Ties in with the need to make goals, resolutions, plans for the year. There’s a bit of a back story to go with…
You have probably noticed the increasing trend in online courses in recent times. I use MemberVault for my courses, and on there I’ve come across sewing courses and kids subscription boxes. The shift towards online learning means that…
Thinking of creating a website? Welcome to the ever-growing club! Unless you have the knowledge and time to code one from scratch, a website builder (a tool that helps you create a website) will be on your radar. …
Email marketing is all the rage at the moment. Everyone is saying you should build your list at the start or even before you launch a new business, course or product. How are you supposed to get subscribers…
Hands down, one of the most popular Mailchimp questions I answer is how to use Mailchimp to deliver freebies automatically to subscribers. Half the time it’s from business owners who don’t have a website yet or are too…
Curious about email marketing but not sure how to get on the bandwagon? Email marketing consistently outperforms other marketing channels so you are right to start thinking about it. What I also love about email marketing is that…
When you first create a Mailchimp account, you get one audience to store all your contacts. The assumption is that you have one business, one brand so you need one audience. However, it is not so black and…
“Start an email list,” they said. “It’s so easy.” they continued. “And you are not storing your leads on borrowed land like on Social Media.” So now you have an email marketing account but you need actual subscribers….
The start of April signals the end of the first quarter of the year! Perfect for crafting reflective posts and looking forward to what the next few months might bring. Easter, Spring, April Showers. Got kids? Then the…
The world of online courses is heating up! More and more businesses are venturing into the online learning world to share their know-how, get on the holy grail of passive income and build a community devoted to the…
March, officially the start of Spring, comes with a wealth of content ideas you can tap into. And hopefully some warmer weather! From encouraging new beginnings to Easter promotions, you are bound to find a few relatable topics…
What first comes to mind when you hear the term blogging? Mums sharing their parenting tips? A fashionista showing off their latest shopping haul? Or some other image seemingly unrelated to the traditional view of a business? Well,…