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Fundamental Sales Skills for Direct Sellers Course

Take your direct selling skills to the next level.

Developed in partnership with Brock University, this short (2–3 hour), self-guided online course equips Independent Sales Consultants with essential skills in ethics, lead generation, selling strategies, and customer service, all through flexible, on-demand learning.

Strengthen your foundation and grow your business with confidence.

DSA Canada Connect 2026

DSA Canada Connect 2026 takes place June 8–10, 2026 at The Pearle Hotel & Spa in Burlington. This three-day event brings together leaders, innovators, and industry partners for meaningful conversations, fresh insights, and valuable networking that support growth in direct selling.

Discover what’s in store — learn more about Connect 2026.

Make Your Next Move.

Discover the freedom and potential of direct selling. Start your journey towards personal growth and success today.

The Direct Sellers Association of Canada and our members stand for trust and ethical practice in direct selling, empowering over one million Canadians with a modern platform for individual progress and supplemental income. Together, we offer training, support and a commitment to ethical business that is unparalleled in the world of the side-hustle.

 

This is your time to move forward.

What are your goals?

 

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I want to become a  
direct selling consultant.

LEARN, EARN & KNOW YOUR RIGHTS

Find out more about what it takes to start your direct selling journey.

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I want to improve my  
direct selling.

EDUCATION, ETHICS & SCHOLARLY REWARDS

Take your skills to the next level and create value, as you grow as an entrepreneur.

 

MEET OUR MEMBERS

Join a community where ambition meets 
opportunity, and quality shines bright.

Member Logo: Active: ACN CANADA
Active: ACN CANADA (ACN CANADA)
Member Logo: Active: AMWAY CANADA CORPORATION
Active: AMWAY CANADA CORPORATION (AMWAY CANADA CORPORATION)
Member Logo: Active: ARBONNE INTERNATIONAL CANADA, INC.
Active: ARBONNE INTERNATIONAL CANADA, INC. (ARBONNE INTERNATIONAL CANADA, INC.)
Member Logo: Active: AVON CANADA INC.
Active: AVON CANADA INC. (AVON CANADA INC.)
Member Logo: Active: CUTCO / VECTOR MARKETING CANADA CORPORATION
Active: CUTCO / VECTOR MARKETING CANADA CORPORATION (CUTCO / VECTOR MARKETING CANADA CORPORATION)
Member Logo: Active: IMMUNOTEC INC.
Active: IMMUNOTEC INC. (IMMUNOTEC INC.)
Member Logo: Active: JUICE PLUS+ CANADA
Active: JUICE PLUS+ CANADA (JUICE PLUS+ CANADA)
Member Logo: Active: MANNATECH, INC.
Active: MANNATECH, INC. (MANNATECH, INC.)
Member Logo: Active: MARY KAY COSMETICS LTD.
Active: MARY KAY COSMETICS LTD. (MARY KAY COSMETICS LTD.)
Member Logo: Active: MONAT GLOBAL CANADA
Active: MONAT GLOBAL CANADA (MONAT GLOBAL CANADA)
Member Logo: Active: NOEVIR CANADA, INC.
Active: NOEVIR CANADA, INC. (NOEVIR CANADA, INC.)
Member Logo: Active: NU SKIN CANADA INC.
Active: NU SKIN CANADA INC. (NU SKIN CANADA INC.)
Member Logo: Active: ORGANO GOLD
Active: ORGANO GOLD (ORGANO GOLD)
Member Logo: Active: PAMPERED CHEF – CANADA CORP.
Active: PAMPERED CHEF – CANADA CORP. (PAMPERED CHEF – CANADA CORP.)
Member Logo: Active: PLEXUS CANADA LP
Active: PLEXUS CANADA LP (PLEXUS CANADA LP)
Member Logo: Active: PM-INTERNATIONAL
Active: PM-INTERNATIONAL (PM-INTERNATIONAL)
Member Logo: Active: RODAN + FIELDS
Active: RODAN + FIELDS (RODAN + FIELDS)
Member Logo: Active: SALADMASTER
Active: SALADMASTER (SALADMASTER)
Member Logo: Active: SCENTSY CANADA ENTERPRISES
Active: SCENTSY CANADA ENTERPRISES (SCENTSY CANADA ENTERPRISES)
Member Logo: Active: SENEGENCE INTERNATIONAL
Active: SENEGENCE INTERNATIONAL (SENEGENCE INTERNATIONAL)
Member Logo: Active: SHAKLEE CANADA INC.
Active: SHAKLEE CANADA INC. (SHAKLEE CANADA INC.)
Member Logo: Active: SHE'S GOT LEGGZ
Active: SHE'S GOT LEGGZ (SHE'S GOT LEGGZ)
Member Logo: Active: SIPOLOGY BY STEEPED TEA INC.
Active: SIPOLOGY BY STEEPED TEA INC. (SIPOLOGY BY STEEPED TEA INC.)
Member Logo: Active: SOULLIFE
Active: SOULLIFE (SOULLIFE)
Member Logo: Active: STAMPIN’ UP! CANADA
Active: STAMPIN’ UP! CANADA (STAMPIN’ UP! CANADA)
Member Logo: Active: SUNRIDER INTERNATIONAL – CANADA
Active: SUNRIDER INTERNATIONAL – CANADA (SUNRIDER INTERNATIONAL – CANADA)
Member Logo: Active: TOCARA INC.
Active: TOCARA INC. (TOCARA INC.)
Member Logo: Active: USANA HEALTH SCIENCES
Active: USANA HEALTH SCIENCES (USANA HEALTH SCIENCES)

With direct selling I've found a career that values integrity, consumer trust, and personal growth. Plus, the support and training I've received have been unparalleled, setting me up for success from day one.

 

Independent Sales Consultant with DSA Canada Member Company

DSA logo

MISSION AND VALUES

Ethics is at our core.

DSA Canada is dedicated to elevating the integrity of Direct Selling and is your trusted emblem of ethical business practices. Every member pledges annually to uphold our respected "Codes of Ethics & Business Practices" and to surpassing the standards set by Canadian law.

Dive in, take our Code of Ethics quiz, and let your ethical prowess shine with a certificate of completion. For a closer look, don't miss our in-depth video on ethical standards.

 

DSA Membership has benefits.

Build your success with unparalleled resources, insights and a vibrant community. Play your part in powerful advocacy to drive the industry forward.

A Mark of Trust and Integrity in Direct Selling

 

New & Noteworthy

DSA Canada Conference CONNECT 2026

June 8, 2026 – June 10, 2026

DSA Canada Conference CONNECT 2026

The DSA Canada Connect 2026 Conference is on the horizon! Taking place June 8–10, 2026 at The Pearle Hotel & Spa in Burlington, this flagship event will bring together senior leaders, innovators, and industry partners from across the country.

Read the article

Legal & Regulatory Virtual Seminar 2026

February 26, 2026

Legal & Regulatory Virtual Seminar 2026

Join us for DSA Canada’s annual Legal & Regulatory Seminar, a must-attend virtual event for direct selling professionals navigating Canada’s evolving legal, regulatory, and compliance landscape.

Read the article

Brock University and DSA Canada Launch Online Sales Training Course

February 25, 2026

Brock University and DSA Canada Launch Online Sales Training Course

As more Canadians turn to flexible, independent income opportunities, the Direct Sellers Association of Canada (DSA Canada) and Brock University Professional and Continuing Studies (Brock PCS) have partnered to launch a new online training program designed to strengthen professional sales skills and ethical business practices in the direct selling sector.

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Canadian Consumer Sentiment Trends & What They Mean for Direct Sellers

February 12, 2026

Canadian Consumer Sentiment Trends & What They Mean for Direct Sellers

As an economist, one of the most common questions I get, regardless of the industry, is deceptively simple: where is the economy heading, and what does that mean for day-to-day business decisions?

For those operating in the direct selling industry, that question matters a lot right now. This sector is closely tied to consumer confidence, household cash flow, and the willingness of people to commit discretionary dollars or take on flexible, entrepreneurial activity. All those elements are showing signs of strain as we move into 2026.

Read the article

DSA Canada Announces 2026 Member Events & Key Dates

January 15, 2026

DSA Canada Announces 2026 Member Events & Key Dates

DSA Canada is pleased to share a preliminary calendar of member events and key industry dates for 2026. These dates are intended to help member companies plan their year, allocate budgets, and align internal teams with upcoming education, advocacy, and networking opportunities.

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Celebrating a Year of Progress and Partnership in Canadian Direct Selling

December 12, 2025

Celebrating a Year of Progress and Partnership in Canadian Direct Selling

Thank you for another successful year in direct selling!

As we wrap up what has been a challenging, but largely positive year for this amazing channel in Canada, we want to thank you for your continued leadership and engagement in our community.

Read the article

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